The platform Blindapplying.com makes blind calls to candidate for businesses that are hiring and wish to remain anonymous. Take a look at this new recruitment method.
Blind Applying’s concept can be frightening at the beginning: sending out your CV without a cover letter and without knowing which business selected you until the interview.
Deutsche Telekom—set up by Entrypark, a student and recruiter web platform—launched the idea in 2013. The call for applicants ended in December 2015 and more than 10, 300 candidates from 109 countries sent in their CVs to try the experience. Of this figure, the majority came from Europe, 8% from the United States, and only 41 Canadians sent in their applications.
Staying anonymous doesn’t mean you will fall upon a questionable employer. The 15 businesses partnered all did it to make your future CV shine and to be found among the “best employers”: Johnson & Johnon, L’Oréal, Red Bull Media, Deloitte, Coca-Cola, and more. There are many types of fields looking for skills to match everyone’s taste.
A quid pro quo approach
The incognito aspect offers many advantages. On the one hand, students with a single CV can be selected by many businesses at once. Next, this lets candidates apply to businesses which they could have never thought of at the beginning. A student with a marketing profile, for example, can ignore marketing positions inside insurance companies.
They, the recruiters, access various profiles that they can’t catch up to using traditional recruitment methods. That is without taking into account that this off-the-beaten-track process gives the project a more attractive image to millennials keen on innovation.
Skeptics may think that these businesses only hire candidate near their headquarters, but, it is actually the opposite. Alexandros Kilmpasanis of Entrypark clarifies, “All the hired interns traveled to do their internships: one quarter traveled from a different city than their home, and the rest from a foreign country.”
Another advantage for selected students: not only can they land an internship in a renowned business, but they can live an enriching experience in a foreign land.
The internships are paid and travel fees and accommodations are reimbursed by the employers during the internship. He adds, “An agreement is reached between the intern and employer to decide whether to pay it entirely or as a salary bonus.”
Even if the majority of participants have to complete their studies once their internship is finished, afterwards, employers can offer them a full job. For example, Chicago’s T-Systems offered a universal full-time human resource position at the end of last year’s internship.
Blind Appying’s third edition of the initiative is already underway and there will be a new round of candidates coming this autumn. Kilmpasanis emphasizes, “It will be really interesting to see the number of Canadian applicants increase in the future.”