Marketing & Communication Specialist (b2b) Job in Barrie for MaxPeople | Jobs.ca
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Marketing & Communication Specialist (b2b)

May 7 2021
Industries Recruitment, Employment services
Categories Marketing, Communications, Public Relations
Barrie, ON

About Our Client

SAE, is a manufacturer of multiple unique, environmentally friendly, energy-related products. As a dynamic and growing organization located in Barrie, Ontario, they focus on maintaining an Employer of Choice culture and are committed to providing challenging and rewarding career opportunities.

If you are interested in an opportunity to contribute to the growth and success of an incredible company where your voice is heard, and your contribution makes a difference, this is an excellent career opportunity to consider.

What you will do

The Marketing & Communications Specialist will work under the supervision of the COO. In this role, you will be responsible for managing the company’s brand in all content marketing, creating and enhancing customer experiencesonline, championing awareness for their brand and products, and supporting the sales team with lead generation and conversion.

Marketing and Graphic Design


  • Plans, designs, and executes the marketing program aligned with the brand and business strategy
  • Works in collaboration with all departments to ensure marketing project completion
  • Maintains marketing budget in collaboration with Controller
  • Reviews marketing material to ensure accuracy quarterly, propose changes, updates and reformats
  • Provides design and graphic work mock-ups (packaging design, advertisements, website, social media platforms, literature etc.)
  • Prepares PowerPoints for a specific show or meeting, as required
  • Tracks key metrics and create reports to measure effectiveness/ROI of marketing initiatives and provides insight into actionable opportunities, continuous improvement, and overall customer experience


Digital Media


  • Creates and manages content for all company social media accounts
  • Conceptualizes and runs digital marketing campaigns
  • Leads content management and website development, including SEO and SEM
  • Writes and reviews blog articles, white papers, email campaigns and other content for marketing initiatives
  • Copy writes and creates the layout of the monthly newsletter


Customer Management Relation (CRM) Support


  • Works closely with sales teams to create and manage Salesforce communication and implementation for new product launches and ongoing sales management using Autopilot


Tradeshow and Event Planning


  • Organizes tradeshow, product displays, or conference items
  • Coordinate all preparation tasks, including registrations, reservations, attendee pickups, trade show material orders, setup and takedown, and attending the events as required


General and Administrative Support


  • Organizes company social events, including logistical coordination, preparation of communication materials and onsite support
  • Responsible for day-to-day internal communication


What we are looking for


  • Minimum 3-5-years of B2B marketing experience
  • Previous experience in a manufacturing, engineering or technical field is preferred
  • Skilled in Microsoft Office Suite and Adobe Creative Cloud, and Autopilot
  • Experienced in digital marketing including content creation/optimization, Salesforce/Email campaigns, socialmedia, paid advertising/promotions
  • Exceptional creative thinking skills and strong attention to detail
  • Strong work ethic and a “hands-on” approach-must be willing to “roll up your sleeves” when needed to get the job done!
  • Motivated and driven to achieve excellence in every area
  • Demonstrates initiative to assist in other areas when requested or required

What our client offers

  • Competitive compensation package
  • Group Registered Retirement Savings Plan (RRSP)
  • Robust group benefits with 100% paid premiums
  • Summer Hours
  • Groundbreaking Work Opportunities in an R&D environment
  • Positive Impact with Environmentally Friendly products
  • Fun & Cool Jobs not found elsewhere
  • Great Perks & Benefits
  • Abundant Training & Professional Development
  • Passionate Team and Impressive Leaders & Role Models
  • H&S is a priority, including COVID public health guidelines

Thank you for your interest. Only those candidates selected for an interview will be contacted.

As part of our commitment to inclusivity, diversity, equity and accessibility, our goal is a workforce that reflects the communities we serve. We welcome all qualified applicants to apply, including individuals with disabilities, those who identify as Black, Indigenous or persons of colour, members of the LGBTQ2S+ community and others.

We are proud to be in compliance with the Accessibility for Ontarians with Disabilities Act (AODA), 2005 and the Integrated Accessibility Standards Regulation. We are happy to honour accommodations at any part of the recruitment process and invite you to let us know how we can help.

Apply now!