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Field Marketing Specialist

Circle K1 day ago
Toronto, ON
Senior Level
full_time

Top Benefits

Health, dental, disability, life insurance, health spending account
Pension plan for retirement
Share purchase plan for employee ownership

About the role

JOIN OUR TEAM!

At Couche-Tard/Circle K, our mission is simple: to make our customer’s lives a little easier everyday. You may have already stopped for coffee, refueling your car, or eating something on the go. Then, you know what Couche-Tard/Circle K is. We have grown into a successful global company with over 16,000 stores in 29 countries, serving almost 9 million customers every day. In total, more than 150,000 people work in our stores and offices. We make journeys easier by offering fast and friendly service. We care about our people and our communities, and we look for ways to uplift people first. Wherever your journey’s going, we can help you get there. Are you ready to grow your career? Let's grow together!

Field Marketing Specialist

Department: Merchandising

Location: Toronto, Ontario (5 days on-site)

Type of employment: Permanent, Full Time

THE ROLE

We are currently hiring for a Field Marketing Specialist to join our Central Canada Merchandising Team. The Field Marketing Specialist is responsible for supporting the implementation of the business unit’s Fuel & Merchandise Marketing strategy to attain key business objectives. The Field Marketing Specialist will work with the Field Marketing Manager, our Marketing & Merchandising Departments, both National and Business Area level, in the development of localized marketing and advertising campaigns to support product promotions and overall store exposure. This role will also support the execution of the National and Business Area sales plans with signage execution. The Field Marketing Specialist ensures sign packages align with store needs and assists with the organizational scale to common sign types. This role will also ensure operational execution of digital assets at site level.

WHAT YOU’LL DO

Excited to embark on a journey with us? Here's a breakdown of the key responsibilities in this role:

  • Oversees and supports strategic decisions from the National and Business Area level, and local.
  • Ensure the sales plan and signage is executed at site level; aligning with site level needs.
  • Assist our organization with scaling to common sign types.
  • Assist National and Business Area levels with planning and coordination of all printed and digital sign programming.
  • Ensures operation of digital assists in stores and on forecourts.
  • Local Media relations (reactive)
  • Planning and implementing local public relations campaigns (grand openings, post renovation campaigns)
  • Localized Social Media marketing campaign needs.
  • Managing the business unit marketing / advertising budget
  • Conducting, summarizing, and presenting local market research
  • Management of internal communications content
  • Providing content for external digital channels when needed locally (web site, social media channels)
  • Social investment program management
  • Crisis communication planning and preparation
  • Participation in communications network / weekly communications reporting
  • Media Monitoring
  • Maintain professional and technical knowledge by attending educational workshops, reading professional publications, establishing personal networks; or participating in professional societies.
  • Contributes to team effort by accomplishing determined Financial and Key Result Area targets pursuant to Company Plan guidelines.

WHAT YOU’LL NEED

We want you to join our team! Here's what we're looking for:

Education:

  • Bachelor’s degree in communications, marketing, or related field preferred. Other combinations of job-related experience and education that meet the requirements may be substituted.

Experience:

  • Two or more years of experience working in marketing, merchandising and communication and/or related field required.
  • Proven success record with media relations/PR campaigns.

Knowledge and skills:

  • Radical curiosity of retail and the constantly changing marketplace.
  • Must have well-developed verbal and written communication skills and excellent interpersonal skills.
  • Excellent project management skills and ability to collaborate with other departments.
  • Must be well organized and possess ability to handle multiple responsibilities under constant deadlines with a high degree of attention to detail and accuracy.
  • Track record of managing third-party relationships and/or direct reports.
  • Customer focus: Identifies and understands customer needs and puts them first in all activities and efforts.
  • Commercial mindset: Goes the extra mile to drive the commercial success of the company.
  • Creative thinker who has proficient design and organizational skills
  • May require up to 50% travel.
  • Retail experience is preferred.

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Complete physical activity inventory of the position includes:

  • Sit for long periods of time.
  • Operate computer keyboard and mouse for data entry.
  • View computer monitor
  • Hear and speak via telephone.
  • Reach forward and/or overhead
  • Occasionally lift up to 20 pounds
  • Occasionally lift and/or carry up to 60 pounds from ground to waist level for up to 30 minutes of a workday. (I.e., to replenish fountain syrups).
  • Occasionally lift and/or carry up 30 pounds from the ground to overhead up to 30 minutes a workday. (I.e., stocking/maintaining inventory levels; resets.)
  • Occasionally lift and/or carry up to 40 pounds from the ground to the waist for up to 30 minutes a workday. (I.e., stocking/maintaining inventory levels; resets)
  • Ability to push and pull with arms up to a force of 20 pounds. (i.e., utilizing a hand truck).
  • Ability to climb a ladder to store or retrieve materials, place and/or replace signage.

Work Environment:

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Working conditions inventory of the position includes:

  • The noise level in the work environment is usually moderate at a normal range.
  • The lighting will include natural light from the outside as well as fluorescent lighting throughout the work areas.
  • The temperatures in the store are usually moderate to a normal range.
  • The individual may occasionally be exposed to extreme temperatures while supervising store managers performing occasional work in a walk-in cooler and/or freezer.
  • Work with minimum direction and periodic supervision.

WHY YOU SHOULD WORK HERE:

At Couche-Tard/Circle K, we believe that our team members are the heart and soul of our business. When you join us, you're not just getting a job – you're becoming part of a vibrant community where your talents are valued, your growth is nurtured, and your contributions make a real difference. Here's why you'll love working with us:

Benefits package:

  • Group Insurance Program: Stay healthy and happy! Our plan provides you with the flexibility to choose coverage that best meets your needs and add optional insurance (health and dental care, long-term disability, life insurance, health spending account)
  • Pension Plan: Plan for your future and retire with peace of mind with our pension plan, helping you build a secure financial future.
  • Share Purchase Plan: Invest in your future and share in our success with our employee stock purchase plan, allowing you to become a shareholder of Couche-Tard/Circle K.
  • Paid Time Off: Recharge and rejuvenate with paid time off, including vacation days, sick days, and personal days to help you maintain a healthy work-life balance.

Additional Perks:

  • Training and Development: Grow your skills and advance your career with access to ongoing training and development opportunities, including workshops, seminars, and online courses.
  • Recognition and Rewards: We celebrate our team's achievements and milestones with a range of recognition programs, rewards, and incentives to show our appreciation for your hard work and dedication.
  • Mentorship Program: Take your career to new heights with our mentorship program, where seasoned professionals provide guidance, support, and valuable insights to help you reach your full potential.
  • Scholarship Program: Invest in your education and future success with our scholarship program, available not only to our employees but also to their children. We're committed to supporting your lifelong learning journey and empowering you to achieve your academic and career goals.

INTERESTED? You are only a few clicks away from joining an exceptional company! Visit our careers page at https://workwithus.circlek.com/ca/en to submit your application. We can't wait to hear from you!

Circle K values diversity in the workplace and encourages applications from the following designated groups: women, aboriginal peoples, persons with disabilities and members of visible minorities. We are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. Accommodations are available on request in all aspects of the selection process.

We thank all candidates for their interest in this position. Please note that only selected candidates will be contacted for further steps in the hiring process.

Circle K values diversity in the workplace and encourages applications from the following designated groups: women, aboriginal peoples, persons with disabilities and members of visible minorities. We are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. Accommodations are available on request in all aspects of the selection process.

About Circle K

Retail
10,000+

Our mission at Circle K is to make our customers' lives a little easier every day. We are part of communities across North America, Europe, Asia, and the Middle East, helping us grow into one of the world’s leading convenience and fuel retail businesses. Our parent company, Alimentation Couche-Tard (“Couche-Tard”), is a leader in the Canadian convenience store industry. Together, we are brightening journeys across more than 14,200 stores in 26 countries worldwide.

We’re all about Growing Together. Learn how you can join our team today: https://workwithus.circlek.com. Work with us, and we’ll make it work for you.

Find out more at https://www.circlek.com/ or connect with us on Facebook, Instagram, or Twitter.