Winemaking in some major regions of the world can be an ‘industrial’ undertaking, but for us here at Iconic Wineries of British Columbia, winemaking is an ‘artform’. Each vintage is the result of a creative process, backed by science and the result of hundreds of years of learning, guided by the hands of highly skilled and passionate experts who need to anticipate and adapt to the specific differences of each and every vintage. We are artisans, crafting wines in one of the smallest wine regions in the world, working to define the Okanagan and put our region on the world stage.

The Role

Mission Hill Family Estate is seeking an accomplishedDirector, Food & Beverageto lead the vision, performance, and continued evolution of all food and beverage experiences across the estate. This leadership role is responsible for setting the strategic direction for Food & Beverage while ensuring exceptional execution, strong financial performance, and consistently elevated guest experiences. Working in close partnership with the Senior Estate Manager, culinary leadership, and operational teams, you will help shape how hospitality is expressed across restaurants, events, and estate‑wide offerings at one of Canada’s most iconic winery destinations. This role requires a thoughtful balance of strategic leadership and operational fluency — guiding long‑term planning, concept development, service standards, and commercial outcomes, while empowering restaurant and events leaders to deliver excellence day‑to‑day. You will play a critical role in aligning brand, guest experience, and financial discipline across a complex, high‑visibility hospitality environment.

What This Leader Will Be Responsible For

Setting Direction & Purpose

• Define and own the estate‑wide F&B vision, ensuring every restaurant, event, and service model has a clear purpose and point of view.
• Bring intentionality to F&B concepts — avoiding “drift” over time and ensuring experiences remain aligned with guest expectations, brand positioning, and commercial goals.
• Provide long‑range thinking that balances seasonal realities with long‑term reputation, performance, and growth.

Creating Structural Clarity

• Establish clear separation between strategy and execution, so operational leaders are set up to succeed rather than stretched thin.
• Design service models, pricing frameworks, and standards that scale across restaurants and events without compromising quality.
• Ensure roles, responsibilities, and decision rights across F&B are well defined — reducing ambiguity and reactive decision‑making.

Commercial & Financial Leadership

• Own the financial performance of all F&B operations, including P&L oversight, cost discipline, and revenue strategy.
• Make decisions through both a guest lens and a business lens — understanding that restaurants are easy to lose money in without strong financial leadership (a point
• Charlie emphasized clearly).
• Partner closely with Finance on forecasting, performance tracking, and continuous improvement.

Standards, Quality & Risk Management

• Set non‑negotiable service and operating standards across F&B — and ensure they are upheld consistently.
• Identify operational and compliance risks early and put structures in place to mitigate disruption.
• Hold authority on matters related to food safety, alcohol compliance, and regulatory integrity.

Leadership & Influence

• Lead, coach, and develop F&B and operational leaders, creating alignment without micromanagement.
• Influence outcomes across Guest Experience, Culinary, Events, People Ops, and Marketing through credibility and clarity — not proximity to service.
• Build leadership capability beneath you, so excellence is repeatable and not person‑dependent.

Who You Are

• 8-10 progressive leadership experience in Food & Beverage, hospitality, or complex service‑driven environments.
• Demonstrated ownership of F&B financial performance, including cost controls and margin management.
• Proven ability to design and lead multi‑concept or multi‑channel F&B operations.
• Strong understanding of premium hospitality and wine culture; WSET Level 2 or equivalent experience is preferred.
• Comfortable operating in environments where expectations are high, visibility is constant, and excellence is the standard.

Who This Role Is For

• Has operated at a level where strategy, structure, and financial accountability matter as much as service execution.
• Understands that exceptional hospitality comes from clear vision, disciplined systems, and empowered leaders, not constant firefighting.
• Is comfortable stepping back from the floor to focus on long‑term impact — while still deeply understanding what great service feels like from the guest’s perspective.
• Brings calm authority, sound judgment, and the confidence to make decisions

Why Join Us?

Iconic Wineries of British Columbia is committed to hiring, engaging, and growing qualified, talented, and motivated team members at every level of our organization. We offer competitive compensation that recognizes individual and company performance. The typical hiring range for this position is**$95,000 - $105,000**annually complemented by a bonus plan; the base pay is determined by market location and job-related knowledge, skills, experience, and education. As part of our Total Rewards program, we are also proud to offer:

• Company-matched RRSP contributions

• Extended health and dental benefits, and mental health plans with 24/7 access to a primary care physician via Lumino Health

• Maternity & Adoption Leave Top Up and Paid Secondary Caregiver Leave

• Paid time off

• An extensive offering of world leading learning and development programs to empower your career development – in-person and digital offerings with internationally renowned resources like Franklin Covey and Lumina.

**At Iconic Wineries of British Columbia, we exist to Unearth the Extraordinary:**Our Purpose is not just a statement; it is a call to action that binds us together and ignites our passion for making a difference. It is the driving force behind why we do what we do every single day, connecting our global organization across all business units, roles, and locations. We are:

Best in Our Craft We set the standard with a pursuit of excellence that can be found in everything from our products and processes to our plants and people.

Ambitiously Curious We stay curious, dreaming big and navigating the unknown with an enduring belief in better.

Made With Humility We bring humility, authenticity, fun, and support to every collaboration and celebrate wins as a team.

Daringly Disruptive We disrupt the status quo, moving fast to seize opportunities and acting scrappy to stay ahead of industry giants.