What’s The Role Shell Canada is seeking a strategic and execution focused Category Manager, Fresh Food. Leading and managing this growing category is one of the most critical roles within Shell Mobility & Convenience to deliver the expected significant growth in Food & Beverage. The Fresh Food Category Manager is accountable for the end‑to‑end performance of the fresh food category across the convenience retail network. This role owns category strategy, range, pricing, promotions, food safety compliance, and in‑store execution, ensuring the offer is simple to operate, safe, profitable, and compelling for customers on‑the‑go and ultimately delivering significant sales and margin growth.

This role targets the categories of Fresh Food and Perishables. It will work alongside a dynamic and professional team of colleagues across Category Management, Store Format, Marketing, and Network Development, while also collaborating closely with Contracting and Procurement, the Sales and Operations organization, and key global and local stakeholders to leverage learnings and drive profitable growth for the portfolio.

In addition, this role currently offers a hybrid schedule with the ability to work remotely 2 days per week, and the other 3 days per week from the Calgary – Shell Bow Building.

Accountabilities:

• Category Strategy & Growth

• Support, own and execute the fresh food category strategy for convenience retail, aligning range, pricing, promotions, and in store execution to customer missions such as breakfast, lunch, snacking, and evening trade

• Commercial Performance Management

• Develop and manage annual category plans including promotional calendars and innovation pipeline Analyze category performance, consumer trends, and external competitive insights to drive sales, margin, and cash contribution through effective pricing, promotional mechanics, portion sizes, and sales windows, with a strong focus on minimizing waste and markdowns

• Deliver against key financial KPIs including sales, gross margin, shrink, waste and labor productivity

• Team Leadership & Capability Building

• Provide leadership and direction to the fresh food category team, fostering clear accountability, strong collaboration, and continuous capability development to ensure category plans are delivered effectively and consistently across the convenience network

• Food Safety & License to Operate

• Act as the category owner for food safety and compliance, ensuring all fresh food products and processes meet regulatory, brand, and internal standards (e.g., HACCP, handling, storage, preparation, and display)

• Operational Excellence & In‑Store Execution Standards

• Develop and maintain clear operational standards, playbooks and processes to ensure effective roll out and execution of category programs at store level. (e.g. execution standards for merchandising, minimum credible display, equipment usage, and time‑of‑day execution)

• Identify and remove operational barriers impacting store execution, food safety or profitability

• Retailer & Field Team Enablement

• Equip territory managers and retailers with clear tools, guides, training materials, and playbooks to support consistent execution, active selling, and confident operation of the fresh food offer

• Cross Functional Leadership

• Act as the central point of contact for Fresh Food Category within the Mobility Organization and prepare and present category updates, performance reviews and recommendations to senior leadership collaborate closely with operations, marketing, HSSE, Contracts and Procurement, and field teams to deliver a safe, simple, and profitable fresh food proposition across the business. Influence stakeholders without direct authority in a matrix environment

What You Bring

• Must have legal authorization to work in Canada on a full-time basis for anyone other than current employer
• Must have a Bachelor’s degree in Business, Supply Chain, Hospitality, or a related field. An MBA is considered an asset
• At least 5 years of proven experience in foodservice, ideally within grocery, convenience retail, quick serve restaurant (QSR) or multi-unit food operations
• Proven experience managing national or large-scale categories across a multi-location retail network experience is a strong asset
• Solid understanding of food safety, regulatory requirements and operational realities of fresh food programs
• Strong commercial acumen with demonstrated success driving sales and margin growth, and reduction in waste
• Ability to translate strategy into simple, executable store standards
• Experience working with complex supplier networks and contract negotiations
• Strong stakeholder management and communication skills across suppliers, operations, and field teams
• Advanced analytical skills with the ability to translate data into actionable insights
• Must be willing to travel across Canada up to 30% of the time

If you don’t see yourself fully reflected in every job requirement listed in the posting above, we still encourage you to reach out and apply. Research has shown that women & those from under-represented groups often only apply when they feel 100% qualified. We are committed to creating a more equitable, inclusive, and diverse company and we strongly encourage applicants of all genders, ages, ethnicities, cultures, abilities, sexual orientations, and life experiences to apply.

After you submit your application, you will receive an email providing a link to an online assessment that is a mandatory part of the process and must be successfully completed within 3 days of receiving the initial assessment invite. The email will come from HireVue - please check your spam/junk mailbox if you do not see the email. Once completed, your application will be reviewed to determine the next steps. Thank you for your interest in Shell.

What We Offer You bring your skills and experience to Shell and in return you work with talented, committed people in an innovative work environment. You’ll have the opportunity to develop the skills you need to grow in an environment where we value honesty, integrity, and respect for one another. You’ll be able to balance your priorities as you become the best version of yourself.

• Progress as a person as we work on innovative projects together
• Continuously grow the transferable skills you need to get ahead
• Work at the forefront of technology, trends, and practices
• Collaborate with experienced colleagues with unique expertise
• Achieve your balance in a values-led culture that encourages you to be the best version of yourself
• Benefit from flexible working hours, and the possibility of remote/mobile working
• Perform at your best with a competitive starting salary and annual performance related salary increase; our pay and benefits packages are among the best in the world
• Take advantage of paid parental leave, including for non-birthing parents
• Join an organization working to become one of the most diverse and inclusive in the world
• We strongly encourage applicants of all genders, ages, ethnicities, cultures, abilities, sexual orientation, and life experiences to apply
• Grow as you progress through diverse career opportunities in national and international teams
• Gain access to a wide range of training and development programs

We'd like you to know that Shell has a bold goal: to become one of the world’s most diverse and inclusive companies. You can get to know more about how we're working towards that goal, click here.

Shell in Canada Shell Canada is part of a global group of energy and petrochemicals companies with an average of 92,000 employees in more than 70 countries and has been operating in Canada since 1911.

Shell Canada is one of the few truly integrated energy companies in Canada with all of Shell’s global businesses represented, including upstream, integrated gas, downstream, and renewables and energy solutions. That means we do everything from exploration, gas production, refining and manufacturing, to providing fuels and developing energy solutions for our customers.

At a glance, our businesses and projects in Canada include:

• Joint Venture Partner (40%) with LNG Canada which will export Canadian natural gas to Asian markets
• Shale gas and liquids assets in Alberta and British Columbia
• A network of 1,400 retail stations across Canada
• The Scotford Complex in Alberta, includes an upgrader, chemicals plant and is home to the Quest carbon capture and storage facility
• The Sarnia Manufacturing Centre refinery in Ontario
• Investments in renewables and energy solutions, including EV charging, hydrogen and biofuels
• 15 Shell-owned distribution terminals, three of which have marine operations
• Shell Aviation Canada delivers across a network of 26 airport fixed-based operations and airport consortiums, from coast to coast. Shell Aviation provides 1.7 billion liters of high-quality fuel annually in Canada and offers reliable and safe into-plane delivery
• Strong Sulphur and Lubricants businesses as well as an innovative Supply and Trading business