Manager/Sr. Manager - Customer / Digital Marketing Analytics (Retail/CPG)
Top Benefits
About the role
Tiger Analytics is an advanced analytics consulting firm. We are the trusted analytics partner for several Fortune 100 companies, enabling them to generate business value from data. Our consultants bring deep expertise in Data Science, Machine Learning, and AI. Various market research firms, including Forrester and Gartner, have recognized our business value and leadership.
The ideal candidate will combineanalytical rigor with strong storytelling skillsto drive decision-making acrossmarketing, customer, and retail functions.
Key Responsibilities
- Perform deep-dive analysis on digital/web and business data to generate actionable insights
- Deliver quick turnaround analysis to support fast-paced business decision-making
- Analyze customer behavior, campaign performance, and retail trends to identify growth opportunities
- Drive use cases across Retail, Marketing, and Customer Analytics
- Translate complex data into clear, compelling narratives and executive-ready presentations
- Partner with cross-functional teams including Marketing, Product, and Business stakeholders
- Design, develop, and track KPIs, dashboards, and performance metrics
- Support Marketing in campaign planning, A/B testing, and performance measurement
- Identify trends, patterns, and anomalies in large datasets to support strategic decisions
- Ensure data accuracy, consistency, and robust quality checks across all analyses
- Build strong relationships with Marketing leadership, including the CMO, to understand business goals, gaps, and customer strategy
- Align data and analytics initiatives with the overall marketing vision and roadmap
- Define and drive the analytics development roadmap in collaboration with technical teams
Requirements
- 8–14 years of experience in Business/Digital Analytics, with a strong focus on Customer & Marketing Analytics within the Retail (Grocery preferred) domain
- Strong expertise in Retail, Digital Marketing, Campaign Design, and Marketing Performance Measurement, including exposure to AI/ML-driven campaigns
- Robust techno-functional skillset with experience in digital transformation and strategy consulting
- Strong proficiency in SQL, along with experience in data visualisation tools such as Power BI or Tableau
- Familiarity with web analytics tools (e.g., Google Analytics) and working knowledge of Python or R
- Proven ability to analyse large, complex datasets, generate insights, and translate them into actionable business recommendations
- Exceptional storytelling and communication skills, with the ability to present insights to senior and non-technical stakeholders
- Strong problem-solving skills with the ability to navigate ambiguity and work in fast-paced, quick turnaround environments
- Demonstrated ability to collaborate cross-functionally, manage multiple priorities, and influence stakeholders with strong executive presence
Benefits
Significant career development opportunities exist as the company grows. The position offers a unique opportunity to be part of a small, fast-growing, challenging and entrepreneurial environment, with a high degree of individual responsibility.
Tiger Analytics provides equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, pregnancy, national origin, ancestry, marital status, protected veteran status, disability status, or any other basis as protected by federal, state, or local law.
Not the right fit? Search for Manager/Sr. Manager jobs in Toronto
About Tiger Analytics
In a world rife with complexity, we help our customers cut through uncertainty, plan strategically, and execute confidently. We work with them to strategize and operationalize Data and AI-led transformation programs that deliver real value at scale.
Our deep understanding of business value chains, agile operating models, platforms approach, and strategic hyperscaler partnerships allow us to engineer cutting-edge Data & AI solutions. We go beyond standard playbooks and best practices, and forge new ones.
If you’re keen to reimagine what AI can do for some of the toughest problems out there, come join our team of 5000+ brilliant technologists and consultants. Explore opportunities across our offices in the US, India, Canada, Mexico, UK, Spain, Singapore and Australia.
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Manager/Sr. Manager - Customer / Digital Marketing Analytics (Retail/CPG)
Top Benefits
About the role
Tiger Analytics is an advanced analytics consulting firm. We are the trusted analytics partner for several Fortune 100 companies, enabling them to generate business value from data. Our consultants bring deep expertise in Data Science, Machine Learning, and AI. Various market research firms, including Forrester and Gartner, have recognized our business value and leadership.
The ideal candidate will combineanalytical rigor with strong storytelling skillsto drive decision-making acrossmarketing, customer, and retail functions.
Key Responsibilities
- Perform deep-dive analysis on digital/web and business data to generate actionable insights
- Deliver quick turnaround analysis to support fast-paced business decision-making
- Analyze customer behavior, campaign performance, and retail trends to identify growth opportunities
- Drive use cases across Retail, Marketing, and Customer Analytics
- Translate complex data into clear, compelling narratives and executive-ready presentations
- Partner with cross-functional teams including Marketing, Product, and Business stakeholders
- Design, develop, and track KPIs, dashboards, and performance metrics
- Support Marketing in campaign planning, A/B testing, and performance measurement
- Identify trends, patterns, and anomalies in large datasets to support strategic decisions
- Ensure data accuracy, consistency, and robust quality checks across all analyses
- Build strong relationships with Marketing leadership, including the CMO, to understand business goals, gaps, and customer strategy
- Align data and analytics initiatives with the overall marketing vision and roadmap
- Define and drive the analytics development roadmap in collaboration with technical teams
Requirements
- 8–14 years of experience in Business/Digital Analytics, with a strong focus on Customer & Marketing Analytics within the Retail (Grocery preferred) domain
- Strong expertise in Retail, Digital Marketing, Campaign Design, and Marketing Performance Measurement, including exposure to AI/ML-driven campaigns
- Robust techno-functional skillset with experience in digital transformation and strategy consulting
- Strong proficiency in SQL, along with experience in data visualisation tools such as Power BI or Tableau
- Familiarity with web analytics tools (e.g., Google Analytics) and working knowledge of Python or R
- Proven ability to analyse large, complex datasets, generate insights, and translate them into actionable business recommendations
- Exceptional storytelling and communication skills, with the ability to present insights to senior and non-technical stakeholders
- Strong problem-solving skills with the ability to navigate ambiguity and work in fast-paced, quick turnaround environments
- Demonstrated ability to collaborate cross-functionally, manage multiple priorities, and influence stakeholders with strong executive presence
Benefits
Significant career development opportunities exist as the company grows. The position offers a unique opportunity to be part of a small, fast-growing, challenging and entrepreneurial environment, with a high degree of individual responsibility.
Tiger Analytics provides equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, pregnancy, national origin, ancestry, marital status, protected veteran status, disability status, or any other basis as protected by federal, state, or local law.
Not the right fit? Search for Manager/Sr. Manager jobs in Toronto
About Tiger Analytics
In a world rife with complexity, we help our customers cut through uncertainty, plan strategically, and execute confidently. We work with them to strategize and operationalize Data and AI-led transformation programs that deliver real value at scale.
Our deep understanding of business value chains, agile operating models, platforms approach, and strategic hyperscaler partnerships allow us to engineer cutting-edge Data & AI solutions. We go beyond standard playbooks and best practices, and forge new ones.
If you’re keen to reimagine what AI can do for some of the toughest problems out there, come join our team of 5000+ brilliant technologists and consultants. Explore opportunities across our offices in the US, India, Canada, Mexico, UK, Spain, Singapore and Australia.