Top Benefits
About the role
About Cozey
At Cozey, we’re all about empowering possibilities in your home and making furniture shopping as easy and enjoyable as possible. Our thoughtfully designed, stylish furnishings adapt to evolving lifestyles, combining innovation with a commitment to great value and customer service. As a fast-growing, online-first brand, our success is driven by a team that shares our passion for redefining the furniture experience.
The mission of the Director, Marketing Analytics at Cozey
We are looking for a highly analytical, hands-on, and execution-driven Director of Marketing Analytics to join our Growth & Marketing team reporting to Frédéric Aubé, Founder & Chief Executive Officer. This role will own the development of world-class measurement and attribution frameworks that power our performance marketing engine, guiding decision-making across paid media, retail, and emerging channels.
The Director of Marketing Analytics will be the strategic partner to our performance marketing and channel leads—ensuring we optimize campaigns daily while building long-term attribution models that account for our high-AOV, long purchase journeys. They will also lead the exploration of advanced methodologies for incrementality, multi-touch attribution, and offline media measurement, enabling Cozey to scale confidently as we grow into retail.
What you'll be doing
- Lead measurement strategy across paid social (Meta, TikTok, Pinterest, Reddit) and search (Google, Bing), delivering real-time insights for campaign optimization.
- Build actionable frameworks that support both day-to-day tactical decisions and long-term strategic measurement.
- Implement incrementality testing and multi-touch attribution models; validate models to capture complex purchase journeys and inform budget/revenue planning.
- Develop methods for OOH, CTV, TV, and podcasts, and measure online-to-offline impact to create a holistic customer view.
- Partner with retail operations to measure the impact of retail activity on acquisition and retention, connecting online and offline performance.
- Design and execute models using Python/R; ensure rigor in analytics, data integrity, and automation of reporting pipelines while collaborating with data engineering.
- Start as an individual contributor, then grow and mentor an analytics team with a culture of experimentation and urgency.
- Translate data into clear narratives for marketers, creatives, finance, and executives; act as a trusted partner to performance marketing leaders.
We'd love to hear from you if you have
- 6–10+ years of experience in marketing analytics, preferably in mid-sized, innovative retail or e-commerce companies.
- Deep expertise in performance marketing measurement, especially across Meta, TikTok, Google, and Pinterest.
- Proven track record in incrementality testing (Haus or in-house models), multi-touch attribution (Northbeam, Triple Whale or in-house models), and hybrid/in-house attribution frameworks.
- Strong technical capacity: expert in SQL; ability to build and execute models in Python or R.
- Experience with dashboards/BI tools (Looker, Tableau, Mode) and marketing data pipelines.
- Demonstrated success in high-AOV, long purchase cycle industries with complex attribution challenges.
- Exceptional communication skills and proven ability to translate complex analytics into insights for non-technical stakeholders.
- Behavioral fit: thrives in fast-moving, entrepreneurial environments; works with urgency, energy, and adaptability.
You’ll be successful in this role with
- Robust measurement systems that evaluate marketing investments through trusted incrementality, attribution, and forecasting models.
- Real-time, actionable insights that allow the team to optimize campaigns multiple times per day.
- A unified view of the customer journey across online, offline, and retail touchpoints.
- Scalable, technically sound analytics that support cross-functional teams and drive continuous innovation.
We care about you
- You will receive a competitive salary along with a comprehensive benefit package.
- Endless opportunities for personal and professional growth in a fast-growing start-up.
- A generous PTO policy that allows you the time you need to recharge.
- A role where your strategies and decisions directly influence the company’s operations and growth.
- A workspace where everyone is welcomed, heard, and valued.
About Cozey
Meet Cozey. It all started with the idea to simplify Canadians’ lives. And then we created the perfect furniture for modern living.
Cozey is built on the idea that buying furniture could be simpler and could become an enjoyable experience for all. To do that, we have to innovate with our product and the entire shopping process. We begin where it all matters: our customers.
Top Benefits
About the role
About Cozey
At Cozey, we’re all about empowering possibilities in your home and making furniture shopping as easy and enjoyable as possible. Our thoughtfully designed, stylish furnishings adapt to evolving lifestyles, combining innovation with a commitment to great value and customer service. As a fast-growing, online-first brand, our success is driven by a team that shares our passion for redefining the furniture experience.
The mission of the Director, Marketing Analytics at Cozey
We are looking for a highly analytical, hands-on, and execution-driven Director of Marketing Analytics to join our Growth & Marketing team reporting to Frédéric Aubé, Founder & Chief Executive Officer. This role will own the development of world-class measurement and attribution frameworks that power our performance marketing engine, guiding decision-making across paid media, retail, and emerging channels.
The Director of Marketing Analytics will be the strategic partner to our performance marketing and channel leads—ensuring we optimize campaigns daily while building long-term attribution models that account for our high-AOV, long purchase journeys. They will also lead the exploration of advanced methodologies for incrementality, multi-touch attribution, and offline media measurement, enabling Cozey to scale confidently as we grow into retail.
What you'll be doing
- Lead measurement strategy across paid social (Meta, TikTok, Pinterest, Reddit) and search (Google, Bing), delivering real-time insights for campaign optimization.
- Build actionable frameworks that support both day-to-day tactical decisions and long-term strategic measurement.
- Implement incrementality testing and multi-touch attribution models; validate models to capture complex purchase journeys and inform budget/revenue planning.
- Develop methods for OOH, CTV, TV, and podcasts, and measure online-to-offline impact to create a holistic customer view.
- Partner with retail operations to measure the impact of retail activity on acquisition and retention, connecting online and offline performance.
- Design and execute models using Python/R; ensure rigor in analytics, data integrity, and automation of reporting pipelines while collaborating with data engineering.
- Start as an individual contributor, then grow and mentor an analytics team with a culture of experimentation and urgency.
- Translate data into clear narratives for marketers, creatives, finance, and executives; act as a trusted partner to performance marketing leaders.
We'd love to hear from you if you have
- 6–10+ years of experience in marketing analytics, preferably in mid-sized, innovative retail or e-commerce companies.
- Deep expertise in performance marketing measurement, especially across Meta, TikTok, Google, and Pinterest.
- Proven track record in incrementality testing (Haus or in-house models), multi-touch attribution (Northbeam, Triple Whale or in-house models), and hybrid/in-house attribution frameworks.
- Strong technical capacity: expert in SQL; ability to build and execute models in Python or R.
- Experience with dashboards/BI tools (Looker, Tableau, Mode) and marketing data pipelines.
- Demonstrated success in high-AOV, long purchase cycle industries with complex attribution challenges.
- Exceptional communication skills and proven ability to translate complex analytics into insights for non-technical stakeholders.
- Behavioral fit: thrives in fast-moving, entrepreneurial environments; works with urgency, energy, and adaptability.
You’ll be successful in this role with
- Robust measurement systems that evaluate marketing investments through trusted incrementality, attribution, and forecasting models.
- Real-time, actionable insights that allow the team to optimize campaigns multiple times per day.
- A unified view of the customer journey across online, offline, and retail touchpoints.
- Scalable, technically sound analytics that support cross-functional teams and drive continuous innovation.
We care about you
- You will receive a competitive salary along with a comprehensive benefit package.
- Endless opportunities for personal and professional growth in a fast-growing start-up.
- A generous PTO policy that allows you the time you need to recharge.
- A role where your strategies and decisions directly influence the company’s operations and growth.
- A workspace where everyone is welcomed, heard, and valued.
About Cozey
Meet Cozey. It all started with the idea to simplify Canadians’ lives. And then we created the perfect furniture for modern living.
Cozey is built on the idea that buying furniture could be simpler and could become an enjoyable experience for all. To do that, we have to innovate with our product and the entire shopping process. We begin where it all matters: our customers.