Who you are

• 8+ years in enterprise software, including 3+ in Product Marketing or Solution Marketing
• Expertise in Digital Asset Management, Web Content Management, or related CX technologies
• Proven success leading go-to-market strategy for SaaS or enterprise platforms
• Exceptional storytelling, communication, and presentation skills
• A self-starter mindset and experience leveraging AI tools in marketing

What the job involves

• As a Senior Product Marketing Manager, you’ll shape how OpenText positions and drives demand for its Experience Cloud solutions in Digital Asset Management (DAM) and Web Content Management (Web CMS)—core to how global enterprises design, deliver, and optimize digital experiences
• You’ll craft compelling narratives, define go-to-market strategies, and help customers see the business value of creating connected, compliant, and AI-powered experiences
• Develop clear, differentiated messaging that highlights the business impact of OpenText DAM and Web CMS
• Lead storytelling and campaigns that show how our solutions power engaging, consistent, and secure digital experiences
• Partner with Product, Sales, and Marketing teams to build demand, accelerate pipeline, and drive adoption
• Serve as a product evangelist and trusted voice for DAM and Web CMS in the market
• Develop concise, differentiated product messaging and positioning that resonate with buyers, analysts, and partners across industries
• Partner with demand generation and field marketing teams to build data-driven campaigns that drive awareness and accelerate pipeline
• Collaborate with Product Management on roadmap storytelling, ensuring launches and innovations land with clarity and customer relevance
• Serve as a product evangelist, communicating product value across all internal and external channels – including sales, customers, partners, and industry analysts
• Create high-value content (eBooks, videos, blogs, customer stories, sales decks, solution briefs) that supports lead generation, enablement, and web optimization
• Equip global sales and partner teams with enablement materials, value frameworks, and sales plays that clearly articulate competitive advantage
• Monitor and analyze the competitive landscape, maintaining up-to-date resources such as battlecards and positioning guides
• Represent the voice of the customer—collect insights from customers, analysts, and field teams to influence product direction and messaging

Benefits

• Education assistance
• Wellness/fitness reimbursement
• Time off to volunteer