Senior Audience Activation Manager
Top Benefits
About the role
Are you ready to be a big part of something big?
At Trader Interactive, we make buying and selling a great experience. We’re a group of go-getters who decided they didn’t want to settle for the status quo. We come together as one team to build value and drive innovation across our industries - but we have fun while we do it and make sure our people are always our #1 priority.
When it comes to your career, we want to provide big opportunities to help you make a big impact. But for this to be possible, we strive to feel small. Small enough to quickly change tack, small enough to learn from different teams and small enough to connect authentically with leadership.
What We Offer
An inclusive and supportive work environment where you can move your career forward and will have the chance to do work that has real, significant impact on the world. The opportunity to be a part of a global group of digital marketplace businesses (CAR Group) located across Australia, Brazil, Chile and South Korea - collectively we have around 2,500 team members worldwide, and our CAR Group Tour means you might just find yourself working in one of those businesses sometime soon. Plenty of flexible leave options and employee benefits including up to 31 days of paid time off in your first year, continuing education with access to LinkedIn Learning, a full benefits package including medical, dental & vision, 401K with company match, and wellness program.
What You’ll Do
The Senior Audience Activation Manager is an experienced, hard-working, analytical and dynamic digital media professional with client focus in mind. You are part of the next generation of data-driven optimization experts, making a lasting impression as we advance our biddable media activation offering. As Senior Audience Activation Manager, you are responsible for development of strategic biddable media recommendations, for your book of business. Upon approval from the client, Senior AAM will help provide digital media solutions to their respective book of business and upon sale, activate the campaigns they have created. The role will focus on creating, optimizing and delivering online campaigns within TI Media world. Senior Audience Activation Manager will also be the primary contact regarding campaign optimizations, adjustments and progression, and will be the owner of campaign communication within Trader Interactive Media Group. The individual will also work with the VP of Agency on evaluation and analysis of the current product portfolio and help progress the digital media offering.
Develop campaign strategy with the internal or external client teams Evaluate the best avenues and draw conclusions that are both data and marketing driven from client campaigns on a tactical level Provide advanced actionable insights and implement them to see campaign take shape Create audience-first campaigns within a selected suite of platforms Monitor campaign performance, optimize and communicate campaign traction to both internal and external clients Responsible for monitoring and achieving campaign KPIs Keep up with new and innovative technology trends Work with senior leadership on progression of service within the digital media landscape.
What We’re Looking For
6-10 years of experience in biddable media space Experience activating campaigns in biddable space – social and programmatic knowledge preferred Experience troubleshooting pixels and measurement challenges Experienced in uploading and troubleshooting creative assets Knowledge and passion for performance media outcomes Strong communicator/collaborator Well organized/diligent/detailed oriented Strong numerical and computer expertise Inquisitive, out of the box thinker
Bonus Points
College or University degree
So come and join our team - because every role is a big role in our plans to go big.
TI proudly supports a diverse workforce, and we encourage candidates from underrepresented groups to apply. Trader Interactive is an equal opportunity employer where hiring is based entirely on business needs, job requirements, and individual merit.
Not the right fit? Search for Audience Activation Manager jobs in Toronto, Ontario, Canada
About Trader Interactive
Trader Interactive is the leading provider of online market places and digital marketing products serving the lifestyle vehicles and commercial equipment segments. Some of our brands include RV Trader, Cycle Trader, Commercial Truck Trader and Equipment Trader. Collectively, we reach a broad base of consumers with over 7 million monthly unique visitors through our online marketplaces, power thousands of dealer websites, and offer smart tools to assist dealers in more effectively running their businesses and serving their customers.
We are transforming the personal lifestyles and businesses of our customers by the use of an innovative AI powered Cloud platform that allows them to acquire the vehicles and equipment best suited to their needs. This big data platform is at the heart of our consumer marketplaces and the digital solutions for our dealer partners. It has been the enabler for the digital transformation of traditional segments such as RVs, Motorcycles, PowerSports and Commercial Equipment and is now helping transform these further by participating in the new sharing economy.
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Senior Audience Activation Manager
Top Benefits
About the role
Are you ready to be a big part of something big?
At Trader Interactive, we make buying and selling a great experience. We’re a group of go-getters who decided they didn’t want to settle for the status quo. We come together as one team to build value and drive innovation across our industries - but we have fun while we do it and make sure our people are always our #1 priority.
When it comes to your career, we want to provide big opportunities to help you make a big impact. But for this to be possible, we strive to feel small. Small enough to quickly change tack, small enough to learn from different teams and small enough to connect authentically with leadership.
What We Offer
An inclusive and supportive work environment where you can move your career forward and will have the chance to do work that has real, significant impact on the world. The opportunity to be a part of a global group of digital marketplace businesses (CAR Group) located across Australia, Brazil, Chile and South Korea - collectively we have around 2,500 team members worldwide, and our CAR Group Tour means you might just find yourself working in one of those businesses sometime soon. Plenty of flexible leave options and employee benefits including up to 31 days of paid time off in your first year, continuing education with access to LinkedIn Learning, a full benefits package including medical, dental & vision, 401K with company match, and wellness program.
What You’ll Do
The Senior Audience Activation Manager is an experienced, hard-working, analytical and dynamic digital media professional with client focus in mind. You are part of the next generation of data-driven optimization experts, making a lasting impression as we advance our biddable media activation offering. As Senior Audience Activation Manager, you are responsible for development of strategic biddable media recommendations, for your book of business. Upon approval from the client, Senior AAM will help provide digital media solutions to their respective book of business and upon sale, activate the campaigns they have created. The role will focus on creating, optimizing and delivering online campaigns within TI Media world. Senior Audience Activation Manager will also be the primary contact regarding campaign optimizations, adjustments and progression, and will be the owner of campaign communication within Trader Interactive Media Group. The individual will also work with the VP of Agency on evaluation and analysis of the current product portfolio and help progress the digital media offering.
Develop campaign strategy with the internal or external client teams Evaluate the best avenues and draw conclusions that are both data and marketing driven from client campaigns on a tactical level Provide advanced actionable insights and implement them to see campaign take shape Create audience-first campaigns within a selected suite of platforms Monitor campaign performance, optimize and communicate campaign traction to both internal and external clients Responsible for monitoring and achieving campaign KPIs Keep up with new and innovative technology trends Work with senior leadership on progression of service within the digital media landscape.
What We’re Looking For
6-10 years of experience in biddable media space Experience activating campaigns in biddable space – social and programmatic knowledge preferred Experience troubleshooting pixels and measurement challenges Experienced in uploading and troubleshooting creative assets Knowledge and passion for performance media outcomes Strong communicator/collaborator Well organized/diligent/detailed oriented Strong numerical and computer expertise Inquisitive, out of the box thinker
Bonus Points
College or University degree
So come and join our team - because every role is a big role in our plans to go big.
TI proudly supports a diverse workforce, and we encourage candidates from underrepresented groups to apply. Trader Interactive is an equal opportunity employer where hiring is based entirely on business needs, job requirements, and individual merit.
Not the right fit? Search for Audience Activation Manager jobs in Toronto, Ontario, Canada
About Trader Interactive
Trader Interactive is the leading provider of online market places and digital marketing products serving the lifestyle vehicles and commercial equipment segments. Some of our brands include RV Trader, Cycle Trader, Commercial Truck Trader and Equipment Trader. Collectively, we reach a broad base of consumers with over 7 million monthly unique visitors through our online marketplaces, power thousands of dealer websites, and offer smart tools to assist dealers in more effectively running their businesses and serving their customers.
We are transforming the personal lifestyles and businesses of our customers by the use of an innovative AI powered Cloud platform that allows them to acquire the vehicles and equipment best suited to their needs. This big data platform is at the heart of our consumer marketplaces and the digital solutions for our dealer partners. It has been the enabler for the digital transformation of traditional segments such as RVs, Motorcycles, PowerSports and Commercial Equipment and is now helping transform these further by participating in the new sharing economy.