Position Summary We are seeking a motivated and detail-oriented Marketing Specialist to support the execution of marketing initiatives and campaigns for McLean & Company. This role will work closely with cross-functional teams to help turn marketing strategy into tangible results. The Marketing Specialist will play a key part in ensuring campaigns, projects, and initiatives run smoothly and effectively, enabling the team to deliver measurable impact across all stages of the marketing funnel.

Key Responsibilities

• Support the execution of marketing campaigns across the full customer lifecycle.
• Execute various marketing campaigns by building out various assets including emails campaigns, promotional materials, landing pages, presentations, etc.
• Coordinate with marketing managers to ensure project timelines, deliverables, and communications across internal teams.
• Support sales enablement initiatives by providing marketing content and tools for the sales team.
• Work cross-functionally with marketing, design, content, and sales teams to ensure cohesive campaign execution.
• Measure and report on campaign performance, using data to optimize future campaigns.
• Maintain organized documentation of marketing campaigns, processes, and assets.
• Manage day-to-day project logistics, timelines, and communications to keep initiatives on track.

What You Bring Education & Experience

• Minimum 5 years of experience in marketing, preferably in B2B.
• Bachelor's degree in marketing, Communications, Business, or a related field.
• Strong organizational skills and ability to manage multiple projects simultaneously.
• Excellent written and verbal communication skills.
• Proficiency with marketing tools and platforms (CRM, email marketing, project management tools, etc.).
• Ability to work collaboratively in a fast-paced environment.
• Detail-oriented, proactive, and focused on execution and follow-through.

Skills & Strengths

• Positive, energetic, and collaborative; thrives in a fast-paced, high-volume, and dynamic work environment.
• Excellent written and verbal communication skills, with the ability to create compelling marketing content and engage confidently in meetings.
• Strong project management and organizational skills; capable of managing multiple initiatives and shifting priorities with attention to detail.
• Analytical and strategic thinker; able to interpret data, draw actionable insights, and optimize campaign results.
• Independent, proactive, and self-motivated, yet able to take direction, incorporate feedback, and work cross-functionally.
• Creative and innovative, bringing new ideas to marketing initiatives while aligning with business objectives.
• Growth-oriented and adaptable; open to learning new tools, platforms, and processes.

Language Skills : Bilingual proficiency in French, Spanish or German is good to have to support our diverse client base across North America and globally.

Info-Tech Research Group of companies is an equal opportunity employer committed to diversity and inclusion and does not discriminate on the basis of any legally protected status or characteristic including Minority/Female/Sexual Orientation/Gender Identity/Disability/Veteran and are pleased to consider all qualified applicants. To that end, upon request, ITRG will ensure, to the extent possible, that accommodation be made available to applicants throughout the recruitment and hiring process.