About the role
Job Location: North York
Company description
Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.
About the Role:
As the Associate Channel Development Manager, you will be at the forefront of executing our Go-To-Market (GTM) strategy within your assigned retail channels, using the Triple Win model to drive value for customers, the company, and shoppers alike. You’ll take ownership of the integrated activity plan, translating strategy into action by developing and cascading execution standards for distribution, shelving, merchandising, and pricing (DSMP). Your analytical skills will be key as you support Channel Managers and the Director with insights drawn from Nielsen data and sales inputs, helping to shape decisions around distribution, pricing, promotions, and displays. You’ll also lead the development and release of key seasonal materials, including the summer deck, Translations, Seasonal Demand Template, Seasonal Catalogue, and Merchandiser Calendar.
This position is hybrid and will be based in our Canada Commercial office in North York.
Main Responsibilities:
Go-to-Market Strategy & Execution
- Lead Go-to-Market planning for Nutella Spreads & Nutella&Go, including DSMP (Distribution, Shelving, Merchandising, Pricing) standards
- Align cross-functionally with Brand Marketing, Category Management, and Customer Teams
- Define launch KPIs by class of trade and contribute to brand/channel/customer budget planning
- Develop trade investment strategies and in-store activity calendars by session and channel
- Set in-store execution objectives and manage display tools/formats
- Collaborate on growth and profitability plans with Customer Teams, Marketing, and Category Management
Build pack/price architecture frameworks to support strategic channel and customer opportunities - Ensure timely and effective innovation launches aligned with customer lead times
- Monitor competitive activity and integrate insights into business plans
- Align with Sales, Marketing, Finance, and Trade BI on trade spend and promotion planning
Analytics & Operational Support
- Provide analytical support using Nielsen and SAC/TMA tools
- Support seasonal and everyday portfolio planning and execution
- Develop merchandising calendars and seasonal brochures
- Prepare customer-ready sales presentations for launches and in/out items
- Maintain seasonal templates and coordinate translations for sales decks
- Analyze display mixes and provide recommendations
- Coordinate innovation sample distribution with Sales Executive Assistant
- Maintain monthly tracker for everyday confectionery
Who we are looking for:
- 3+ years in roles involving channel development, category management, or retail strategy
- Bachelor's degree required
- Strong knowledge of Ferrero’s brands, strategy, and Perfect Store models
- Solid understanding of Canadian retail landscape and industry best practices
- Proficient in Nielsen and syndicated data; category management experience
- Familiar with Ferrero systems (SAC, TMA) and Customer Business Team processes
- Skilled in project and process management
- Proficient in MS Excel, PowerPoint, and Word
- Strategic thinker with strong analytical and problem-solving skills
- Excellent communication and interpersonal abilities
- Customer-focused with ability to balance internal priorities
- Self-motivated, able to work independently and manage multiple tasks
- Team-oriented with a track record of meeting deadlines
How to be successful in the role and at Ferrero:
Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.
Diversity Statement
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.
Accommodation
Ferrero Canada will accommodate the needs of applicants with disabilities throughout all stages of the selection process. If you need accommodation during the recruitment process, please advise the HR Representative. Information relating to the need for accommodation and accommodation measures will be addressed confidentially.
Requisition ID
71828
Job function
Trade & Shopper Marketing
Country
Canada
City
North York
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EMILY | TRADE & SHOPPER MARKETING
Emily is a Global Category Development Manager. Since childhood, her love for acting and dancing has shaped her journey. Today, this artistic background is her secret weapon. The blend of passion and skill adds an authentic touch to her customer interactions, turning each encounter into a unique experience.
WATCH THE VIDEO
WATCH MORE
About Ferrero
Founded in 1946 by Pietro and Giovanni Ferrero, the Ferrero Group is a family-owned business in its third generation. It has been built by talented people who share a commitment towards continuous improvement to achieve the highest quality and care. This same commitment is put into everything we do for our consumers and characterizes the environment in which we operate. Some of the world’s most iconic confectionery products come from Ferrero, including Nutella®, Tic Tac®, Ferrero Rocher®, and Kinder Surprise®. Sold in more than 170 countries, our products are part of the collective memory and traditions of consumers all around the world; loved by generations. In 2015, we entered a new era of acquisitions. Since then, we have acquired several brands and businesses, including Fannie May, the confectionary division of Nestlé, and Eat Natural, expanding our footprint and product offering also into the healthy snack segment. The secret to our global success is our 38,767 employees across the world, all dedicated to delivering the care and quality to craft the business, the careers and the brands we are proud of. From the moment you join us, we make sure you can nurture your curiosity and natural abilities. We provide the resources you need to succeed personally and professionally in a diverse work environment that is multicultural, innovative, and highly rewarding. In 2021, Ferrero was the confectionary company with the best reputation in the world, according to RepTrak. This achievement reflects our determination to bring consumers only the very best; an approach which is at the heart of everything we do. Our dedication to quality and excellence, our heritage and our family values, as well as our respect for the environment and the communities in which we work, are all seen in our desire to sustain and celebrate life’s special moments. Be part of it! Visit www.ferrerocareers.com to explore the opportunities Ferrero can offer when you craft your career with us.
About the role
Job Location: North York
Company description
Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.
About the Role:
As the Associate Channel Development Manager, you will be at the forefront of executing our Go-To-Market (GTM) strategy within your assigned retail channels, using the Triple Win model to drive value for customers, the company, and shoppers alike. You’ll take ownership of the integrated activity plan, translating strategy into action by developing and cascading execution standards for distribution, shelving, merchandising, and pricing (DSMP). Your analytical skills will be key as you support Channel Managers and the Director with insights drawn from Nielsen data and sales inputs, helping to shape decisions around distribution, pricing, promotions, and displays. You’ll also lead the development and release of key seasonal materials, including the summer deck, Translations, Seasonal Demand Template, Seasonal Catalogue, and Merchandiser Calendar.
This position is hybrid and will be based in our Canada Commercial office in North York.
Main Responsibilities:
Go-to-Market Strategy & Execution
- Lead Go-to-Market planning for Nutella Spreads & Nutella&Go, including DSMP (Distribution, Shelving, Merchandising, Pricing) standards
- Align cross-functionally with Brand Marketing, Category Management, and Customer Teams
- Define launch KPIs by class of trade and contribute to brand/channel/customer budget planning
- Develop trade investment strategies and in-store activity calendars by session and channel
- Set in-store execution objectives and manage display tools/formats
- Collaborate on growth and profitability plans with Customer Teams, Marketing, and Category Management
Build pack/price architecture frameworks to support strategic channel and customer opportunities - Ensure timely and effective innovation launches aligned with customer lead times
- Monitor competitive activity and integrate insights into business plans
- Align with Sales, Marketing, Finance, and Trade BI on trade spend and promotion planning
Analytics & Operational Support
- Provide analytical support using Nielsen and SAC/TMA tools
- Support seasonal and everyday portfolio planning and execution
- Develop merchandising calendars and seasonal brochures
- Prepare customer-ready sales presentations for launches and in/out items
- Maintain seasonal templates and coordinate translations for sales decks
- Analyze display mixes and provide recommendations
- Coordinate innovation sample distribution with Sales Executive Assistant
- Maintain monthly tracker for everyday confectionery
Who we are looking for:
- 3+ years in roles involving channel development, category management, or retail strategy
- Bachelor's degree required
- Strong knowledge of Ferrero’s brands, strategy, and Perfect Store models
- Solid understanding of Canadian retail landscape and industry best practices
- Proficient in Nielsen and syndicated data; category management experience
- Familiar with Ferrero systems (SAC, TMA) and Customer Business Team processes
- Skilled in project and process management
- Proficient in MS Excel, PowerPoint, and Word
- Strategic thinker with strong analytical and problem-solving skills
- Excellent communication and interpersonal abilities
- Customer-focused with ability to balance internal priorities
- Self-motivated, able to work independently and manage multiple tasks
- Team-oriented with a track record of meeting deadlines
How to be successful in the role and at Ferrero:
Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.
Diversity Statement
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.
Accommodation
Ferrero Canada will accommodate the needs of applicants with disabilities throughout all stages of the selection process. If you need accommodation during the recruitment process, please advise the HR Representative. Information relating to the need for accommodation and accommodation measures will be addressed confidentially.
Requisition ID
71828
Job function
Trade & Shopper Marketing
Country
Canada
City
North York
APPLY NOW
SHARE THIS JOB
APPLY NOW
EMILY | TRADE & SHOPPER MARKETING
Emily is a Global Category Development Manager. Since childhood, her love for acting and dancing has shaped her journey. Today, this artistic background is her secret weapon. The blend of passion and skill adds an authentic touch to her customer interactions, turning each encounter into a unique experience.
WATCH THE VIDEO
WATCH MORE
About Ferrero
Founded in 1946 by Pietro and Giovanni Ferrero, the Ferrero Group is a family-owned business in its third generation. It has been built by talented people who share a commitment towards continuous improvement to achieve the highest quality and care. This same commitment is put into everything we do for our consumers and characterizes the environment in which we operate. Some of the world’s most iconic confectionery products come from Ferrero, including Nutella®, Tic Tac®, Ferrero Rocher®, and Kinder Surprise®. Sold in more than 170 countries, our products are part of the collective memory and traditions of consumers all around the world; loved by generations. In 2015, we entered a new era of acquisitions. Since then, we have acquired several brands and businesses, including Fannie May, the confectionary division of Nestlé, and Eat Natural, expanding our footprint and product offering also into the healthy snack segment. The secret to our global success is our 38,767 employees across the world, all dedicated to delivering the care and quality to craft the business, the careers and the brands we are proud of. From the moment you join us, we make sure you can nurture your curiosity and natural abilities. We provide the resources you need to succeed personally and professionally in a diverse work environment that is multicultural, innovative, and highly rewarding. In 2021, Ferrero was the confectionary company with the best reputation in the world, according to RepTrak. This achievement reflects our determination to bring consumers only the very best; an approach which is at the heart of everything we do. Our dedication to quality and excellence, our heritage and our family values, as well as our respect for the environment and the communities in which we work, are all seen in our desire to sustain and celebrate life’s special moments. Be part of it! Visit www.ferrerocareers.com to explore the opportunities Ferrero can offer when you craft your career with us.