Top Benefits
About the role
We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.
At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.
To learn more about CIBC, please visit CIBC.com
What You'll Be Doing CIBC Asset Management is among the largest investment managers in Canada with over $200 billion in assets under management. CIBC Asset Management offers and supports a variety of investment products to meet the needs of investors in the Institutional, Mass, Mid and High Net Worth market segments.
As the Manager of Product Marketing, you will play a key role in the daily marketing efforts for CIBC Asset Management’s investment products. Your primary responsibilities will include developing product messaging, creating marketing plans, and producing sales support content. You will collaborate closely with various business partners across the organization, including teams in Digital, Marketing & Communications, Product Development, and Distribution.
In this position, you will design and develop sales tools and communication materials that effectively promote our investment solutions, catering to both Advisors and investors. A comprehensive understanding of the asset management industry, including investment products such as mutual funds and ETFs, as well as various asset classes, is essential for crafting effective messaging and positioning.
At CIBC we enable the work environment most optimal for you to thrive in your role. Details on your work arrangement (proportion of on-site and remote work) will be discussed at the time of your interview. How You’ll Succeed
- Product marketing - Support the creation, development, and execution of product marketing projects, including fund launches, thematic and opportunistic campaigns, and product management activities.
- Project and program management - Cultivate a comprehensive and ongoing understanding of CIBC Asset Management's product lineup, and distribution channels. Oversee and maintain the product marketing collateral library, ensuring annual updates and governance approvals are met.
- Partnership and Collaboration- Collaborate with cross-functional digital teams to ensure effective publication of marketing content. You will develop engaging social media content that promotes CIBC Asset Management products and services.
Who You Are
- You can demonstrate 3+ years of Financial Services investment experience and knowledge of the fundamentals of mutual funds, ETFs and the asset management industry. Knowledge of National Instrument 81-102 for marketing and sales communications is an asset. Completion of the Canadian Securities Course is preferred.
- You understand that success is in the details. You notice things that others don't. Your attention to detail and project management keeps content accurate, on brand, and on time. Attention to detail and a commitment to quality are crucial in this role. You should be adept at learning and translating the technical features of investment strategies into clear benefits for our clients.
- You work effectively with a variety of tools. You have a high proficiency in MS Office (Powerpoint, Excel, Teams, SharePoint). Experience with marketing automation software and Seismic an asset.
- You look beyond the moment. You make decisions and take actions that will make a difference today and tomorrow. You proactively seek new opportunities to define what's possible.
- Values matter to you. You bring your real self to work and you live our values – trust, teamwork and accountability.
What CIBC Offers At CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential. We aspire to give you a career, rather than just a paycheck.
- We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking benefits, a benefits program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points-based recognition program.
- Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.
- We cultivate a culture where you can express your ambition through initiatives like Purpose Day; a paid day off dedicated for you to use to invest in your growth and development.
- Subject to plan and program terms and conditions
What You Need To Know
- CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contact Mailbox.careers-carrieres@cibc.com
- CIBC is committed to clarity in our hiring process. All roles posted are opportunities we’re actively recruiting for, unless stated otherwise.
- You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit.
- We may ask you to complete an attribute-based assessment and other skills test (such as simulation, coding, French proficiency).
- We use artificial intelligence tools during the recruitment process. Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us.
Job Location Toronto-81 Bay, 12th Floor
Employment Type Regular
Weekly Hours 37.5
Skills Analytical Thinking, Campaign Development, Communication, Customer Engagement, Marketing Campaign Analysis, Marketing Planning, Operational Efficiency, Project Management, Teamwork
About CIBC
CIBC is here to help all our clients reach their goals.
We know the importance of reliable financial products and services, and we’re dedicated to providing them in a way that lets you bank however you want, whenever you want.
With innovative tools designed around your priorities and a team fully focused on your success, you’ll get the insights you need to get even closer to achieving your goals.
This culture of innovation and shared values of trust, teamwork and accountability are why we’ve been named a top employer in Canada. They’re also why a career at CIBC is more than a job—it’s an opportunity to grow and work alongside some of the brightest in Canada.
La Banque CIBC est là pour aider tous nos clients à atteindre leurs objectifs.
Nous connaissons l'importance de produits et services financiers fiables, et nous nous engageons à les fournir d'une manière qui vous permette d'effectuer vos opérations bancaires comme vous le souhaitez, quand vous le souhaitez.
Avec des outils innovants conçus autour de vos priorités et une équipe entièrement centrée sur votre réussite, vous obtiendrez les informations dont vous avez besoin pour vous rapprocher encore plus de vos objectifs.
Cette culture de l'innovation et les valeurs partagées de confiance, de travail d'équipe et de responsabilité sont la raison pour laquelle nous avons été nommés l'un des meilleurs employeurs au Canada. C'est aussi pourquoi une carrière à la Banque CIBC est plus qu'un emploi : c'est une occasion de grandir et de travailler aux côtés de certaines des personnes plus brillantes au Canada.
Similar jobs you might like
Top Benefits
About the role
We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.
At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.
To learn more about CIBC, please visit CIBC.com
What You'll Be Doing CIBC Asset Management is among the largest investment managers in Canada with over $200 billion in assets under management. CIBC Asset Management offers and supports a variety of investment products to meet the needs of investors in the Institutional, Mass, Mid and High Net Worth market segments.
As the Manager of Product Marketing, you will play a key role in the daily marketing efforts for CIBC Asset Management’s investment products. Your primary responsibilities will include developing product messaging, creating marketing plans, and producing sales support content. You will collaborate closely with various business partners across the organization, including teams in Digital, Marketing & Communications, Product Development, and Distribution.
In this position, you will design and develop sales tools and communication materials that effectively promote our investment solutions, catering to both Advisors and investors. A comprehensive understanding of the asset management industry, including investment products such as mutual funds and ETFs, as well as various asset classes, is essential for crafting effective messaging and positioning.
At CIBC we enable the work environment most optimal for you to thrive in your role. Details on your work arrangement (proportion of on-site and remote work) will be discussed at the time of your interview. How You’ll Succeed
- Product marketing - Support the creation, development, and execution of product marketing projects, including fund launches, thematic and opportunistic campaigns, and product management activities.
- Project and program management - Cultivate a comprehensive and ongoing understanding of CIBC Asset Management's product lineup, and distribution channels. Oversee and maintain the product marketing collateral library, ensuring annual updates and governance approvals are met.
- Partnership and Collaboration- Collaborate with cross-functional digital teams to ensure effective publication of marketing content. You will develop engaging social media content that promotes CIBC Asset Management products and services.
Who You Are
- You can demonstrate 3+ years of Financial Services investment experience and knowledge of the fundamentals of mutual funds, ETFs and the asset management industry. Knowledge of National Instrument 81-102 for marketing and sales communications is an asset. Completion of the Canadian Securities Course is preferred.
- You understand that success is in the details. You notice things that others don't. Your attention to detail and project management keeps content accurate, on brand, and on time. Attention to detail and a commitment to quality are crucial in this role. You should be adept at learning and translating the technical features of investment strategies into clear benefits for our clients.
- You work effectively with a variety of tools. You have a high proficiency in MS Office (Powerpoint, Excel, Teams, SharePoint). Experience with marketing automation software and Seismic an asset.
- You look beyond the moment. You make decisions and take actions that will make a difference today and tomorrow. You proactively seek new opportunities to define what's possible.
- Values matter to you. You bring your real self to work and you live our values – trust, teamwork and accountability.
What CIBC Offers At CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential. We aspire to give you a career, rather than just a paycheck.
- We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking benefits, a benefits program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points-based recognition program.
- Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.
- We cultivate a culture where you can express your ambition through initiatives like Purpose Day; a paid day off dedicated for you to use to invest in your growth and development.
- Subject to plan and program terms and conditions
What You Need To Know
- CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contact Mailbox.careers-carrieres@cibc.com
- CIBC is committed to clarity in our hiring process. All roles posted are opportunities we’re actively recruiting for, unless stated otherwise.
- You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit.
- We may ask you to complete an attribute-based assessment and other skills test (such as simulation, coding, French proficiency).
- We use artificial intelligence tools during the recruitment process. Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us.
Job Location Toronto-81 Bay, 12th Floor
Employment Type Regular
Weekly Hours 37.5
Skills Analytical Thinking, Campaign Development, Communication, Customer Engagement, Marketing Campaign Analysis, Marketing Planning, Operational Efficiency, Project Management, Teamwork
About CIBC
CIBC is here to help all our clients reach their goals.
We know the importance of reliable financial products and services, and we’re dedicated to providing them in a way that lets you bank however you want, whenever you want.
With innovative tools designed around your priorities and a team fully focused on your success, you’ll get the insights you need to get even closer to achieving your goals.
This culture of innovation and shared values of trust, teamwork and accountability are why we’ve been named a top employer in Canada. They’re also why a career at CIBC is more than a job—it’s an opportunity to grow and work alongside some of the brightest in Canada.
La Banque CIBC est là pour aider tous nos clients à atteindre leurs objectifs.
Nous connaissons l'importance de produits et services financiers fiables, et nous nous engageons à les fournir d'une manière qui vous permette d'effectuer vos opérations bancaires comme vous le souhaitez, quand vous le souhaitez.
Avec des outils innovants conçus autour de vos priorités et une équipe entièrement centrée sur votre réussite, vous obtiendrez les informations dont vous avez besoin pour vous rapprocher encore plus de vos objectifs.
Cette culture de l'innovation et les valeurs partagées de confiance, de travail d'équipe et de responsabilité sont la raison pour laquelle nous avons été nommés l'un des meilleurs employeurs au Canada. C'est aussi pourquoi une carrière à la Banque CIBC est plus qu'un emploi : c'est une occasion de grandir et de travailler aux côtés de certaines des personnes plus brillantes au Canada.