Digital Marketing Specialist - Vocational Services Department
About the role
Digital Marketing Specialist – Vocational Services
Location: Alberta
Employment Type: Full-Time Remote. Candidate can be based in Calgary or Edmonton
About Us:
Lifemark’s Vocational Services department is dedicated to helping individuals reach their employment goals through innovative rehabilitation, training, and work placement programs. Our team supports clients in re-entering the workforce, developing new skills, and connecting with meaningful employment opportunities.
We are seeking a Digital Marketing Specialist to join our team and help amplify our message, grow our digital presence, and engage key audiences across multiple platforms. This is an exciting opportunity to use your creativity, technical skills, and strategic thinking to support programs that make a real difference in people’s lives.
Key Responsibilities:
- Develop, schedule, and manage content across social media platforms (LinkedIn, Facebook, Instagram,Eventbrite, etc.) to promote Vocational Services programs, success stories, and community partnerships.
- Create engaging digital content including graphics, videos, infographics, and written posts using tools such as Canva and Adobe Creative Suite.
- Maintain and update website pages, ensuring information isaccurate, accessible, and aligned with organizational branding and messaging.
- Collaborate with program leads and communications teams to support marketing campaigns and digital initiatives.
- Monitor, analyze, and report on digital engagement metrics, providing insights and recommendations to leadership.
- Ensure all digital content meets accessibility and privacy standards.
- Stay current on digital marketing trends and recommend innovative approaches to enhance audience engagement.
- Conduct and analyze labour market research and support RFP’s and business proposals.
Qualifications & Experience:
- Post-secondary education in Marketing, Communications, Digital Media, or a related field (or equivalent experience).
- Minimum 2–3 years of experience managing social media accounts and digital content for an organization or brand.
- Proficiencywithgraphics and design inAdobe Creative Suite (Photoshop, Illustrator, Premiere, etc.),Canva, and/or other designsoftware.
- Working knowledge of HTML, website content management systems (CMS), and SEO principles.
- Strong writing, editing, and visual storytelling skills.
- Demonstrated ability to analyze performance metrics and prepare summary reports.
- Excellent organizational and communication skills, with the ability to manage multiple projects and deadlines.
- Experience invideographyand editing would be considered an asset.
Why Join Us:
- Be part of a dynamic team dedicated to helping individuals achieve employment success.
- Opportunity to use your digital marketingexpertiseto make a meaningful community impact.
- Supportive, collaborative environment with professional growth opportunities.
Thank you for your interest in joining our team! We appreciate the time and effort you’ve taken to apply for this position. Our team will carefully review all applications and contact candidates who meet the qualifications for the next steps. We encourage you to keep an eye on our future job openings. We look forward to connecting with the right candidate soon!
About Lifemark Health Group
We are a proudly Canadian healthcare company, providing diversified healthcare services across the country.
We have over 20 years of experience providing personal rehab services, independent medical assessments, seniors’ wellness and employer health and wellness programs. Our foundation is rooted in the strength of our healthcare professionals, who are leaders in their fields.
We offer a number of rehabilitation programs and assessment services that are accredited by CARF International, an achievement that signals our commitment to high-quality services.
Whether you’re a recent graduate just starting out on your career path or an experienced professional looking for a new opportunity, your journey to a better work life starts with Lifemark.
We foster innovative thinking, invest in your career development so that you can provide the best care for others, support your personal health and wellness with a comprehensive rewards package and strive to make an impact in the over 200 communities across Canada where we live and work.
Our award-winning workplace was recognized by The Globe and Mail and Morneau Shepell as one of 75 Employee Recommended Workplaces in Canada for 2018 and 2019 and by Waterstone Human Capital as one of Canada's Most Admired Corporate Cultures for 2019.
You belong here. Join our team!
Digital Marketing Specialist - Vocational Services Department
About the role
Digital Marketing Specialist – Vocational Services
Location: Alberta
Employment Type: Full-Time Remote. Candidate can be based in Calgary or Edmonton
About Us:
Lifemark’s Vocational Services department is dedicated to helping individuals reach their employment goals through innovative rehabilitation, training, and work placement programs. Our team supports clients in re-entering the workforce, developing new skills, and connecting with meaningful employment opportunities.
We are seeking a Digital Marketing Specialist to join our team and help amplify our message, grow our digital presence, and engage key audiences across multiple platforms. This is an exciting opportunity to use your creativity, technical skills, and strategic thinking to support programs that make a real difference in people’s lives.
Key Responsibilities:
- Develop, schedule, and manage content across social media platforms (LinkedIn, Facebook, Instagram,Eventbrite, etc.) to promote Vocational Services programs, success stories, and community partnerships.
- Create engaging digital content including graphics, videos, infographics, and written posts using tools such as Canva and Adobe Creative Suite.
- Maintain and update website pages, ensuring information isaccurate, accessible, and aligned with organizational branding and messaging.
- Collaborate with program leads and communications teams to support marketing campaigns and digital initiatives.
- Monitor, analyze, and report on digital engagement metrics, providing insights and recommendations to leadership.
- Ensure all digital content meets accessibility and privacy standards.
- Stay current on digital marketing trends and recommend innovative approaches to enhance audience engagement.
- Conduct and analyze labour market research and support RFP’s and business proposals.
Qualifications & Experience:
- Post-secondary education in Marketing, Communications, Digital Media, or a related field (or equivalent experience).
- Minimum 2–3 years of experience managing social media accounts and digital content for an organization or brand.
- Proficiencywithgraphics and design inAdobe Creative Suite (Photoshop, Illustrator, Premiere, etc.),Canva, and/or other designsoftware.
- Working knowledge of HTML, website content management systems (CMS), and SEO principles.
- Strong writing, editing, and visual storytelling skills.
- Demonstrated ability to analyze performance metrics and prepare summary reports.
- Excellent organizational and communication skills, with the ability to manage multiple projects and deadlines.
- Experience invideographyand editing would be considered an asset.
Why Join Us:
- Be part of a dynamic team dedicated to helping individuals achieve employment success.
- Opportunity to use your digital marketingexpertiseto make a meaningful community impact.
- Supportive, collaborative environment with professional growth opportunities.
Thank you for your interest in joining our team! We appreciate the time and effort you’ve taken to apply for this position. Our team will carefully review all applications and contact candidates who meet the qualifications for the next steps. We encourage you to keep an eye on our future job openings. We look forward to connecting with the right candidate soon!
About Lifemark Health Group
We are a proudly Canadian healthcare company, providing diversified healthcare services across the country.
We have over 20 years of experience providing personal rehab services, independent medical assessments, seniors’ wellness and employer health and wellness programs. Our foundation is rooted in the strength of our healthcare professionals, who are leaders in their fields.
We offer a number of rehabilitation programs and assessment services that are accredited by CARF International, an achievement that signals our commitment to high-quality services.
Whether you’re a recent graduate just starting out on your career path or an experienced professional looking for a new opportunity, your journey to a better work life starts with Lifemark.
We foster innovative thinking, invest in your career development so that you can provide the best care for others, support your personal health and wellness with a comprehensive rewards package and strive to make an impact in the over 200 communities across Canada where we live and work.
Our award-winning workplace was recognized by The Globe and Mail and Morneau Shepell as one of 75 Employee Recommended Workplaces in Canada for 2018 and 2019 and by Waterstone Human Capital as one of Canada's Most Admired Corporate Cultures for 2019.
You belong here. Join our team!