Web Operations Specialist
About the role
We’re looking for a Web Operations Specialist to support the maintenance and optimization of Contentful and other key software that power Hootsuite and Talkwalker’s web properties. As a CMS expert, you’ll partner closely with our marketing teams to create, manage, and optimize content that attracts, engages, and converts qualified prospects — helping to drive measurable growth and revenue.
What You’ll Do
- Create, edit, organize, and publish website content within the headless CMS
- Ensure that web properties represent the Hootsuite and Talkwalker brands accurately, and provide an excellent web experience for prospects and customers alike
- Maintain and implement CMS roadmap with a focus on improving core web vitals and ensuring compliance
- Work with UX designers and developers to support and maintain CMS content model and design updates, focusing on implementing improvements based on priority and impact
- Perform regular content checks to identify gaps and redundancies, maintain content schedules, and consistently apply policies for web content, including style guides and accessibility standards
- Present tactical recommendations to stakeholders that align with overall priorities,and support compliance
- Support day-to-day CMS operations, including system reliability, scalability, and performance, and managing user permissions and workflows.
- Stay updated on digital trends, support team education and share new ideas and approaches.
- Work with marketing and technical stakeholders to coordinate and prioritize tasks, projects and initiatives based on effort and impact
- Support the technical implementation, deprecation, and optimization of tools related to the CMS
- Responsible for onboarding and set up of individuals within the CMS, both internal and contract
- Perform other related duties as assigned
What You’ll Need
- Minimum 3- 5+ yrs experience working with SAAS businesses in fast-paced digital marketing / web strategy teams
- Hands-on experience and understanding of headless CMS platforms (preferably Contentful) and project management tools like Jira, Wrike, and Confluence
- Attention to Detail. Meticulousness in managing content and ensuring its accuracy and consistency across all platforms.
- Proficient understanding of website design, UX, conversion optimization, and AIO/SEO principles.
- Commitment to Results: consistently achieves results, demonstrating high performance, and challenging self and others to deliver results
- Project Management & Collaboration: Strong communication and project management skills to work effectively with both content and development teams.
- Problem Solving: uses an organized and logical approach to find solutions to complex problems. Looks beyond the obvious to understand the root cause of problems
- Open Communication: clearly conveys thoughts, both written and verbally, listening attentively and asking questions for clarification and understanding
- Content Strategy & SEO: Strong knowledge of content optimization, content marketing, and search engine optimization (SEO) principles.
- Technical Aptitude: A good understanding of basic web technologies, such as HTML/CSS, can be beneficial, though not required
Who You Are
- Solution seeker. You’re focused on tackling new challenges, solving problems, and moving the business forward—and you don’t wait to be asked.
- Lifelong learner. You have a growth mindset – you’re here to learn, experiment, seek, apply, and provide feedback, share what works with your team, and move on from what doesn’t.
- Resilient adapter. In the face of change and challenges, you bring a thoughtful, calm approach, and a focus on finding the new opportunity.
- Intentional collaborator. You build positive working relationships across the business, bringing people together to foster new opportunities and to facilitate the efficient flow of information.
- Critical challenger. You have the trust in your team to ask difficult questions in order to get to the best end result.
- Active communicator. You listen actively and communicate ideas and information clearly, inclusively, and proactively.
- Integrated thinker. You look beyond your role and responsibilities to understand how your team’s work drives broader organizational goals.
- Accountable owner. You take pride in the work you’re responsible for with a mindset of ultimate accountability and reliability for the outcomes.
- Bar-raiser. You step up to help your team grow and succeed, even when that means going beyond what might be expected.
Canada Pay Range For This Role
$64,600—$84,000 CAD
US Pay Range For This Role
$67,700—$88,000 USD
Variable Pay . You will be eligible to participate in Hootsuite’s Sales Compensation Program. Please speak with your recruiter for more information.
Note . The base salary of our Sales Compensation Program is an absolute value instead of a range and therefore, you will see that reflected below.
Canada Pay Range For This Role
$64,600—$84,000 CAD
Variable Pay . You will be eligible to participate in Hootsuite’s Sales Compensation Program. Please speak with your recruiter for more information.
Note . The base salary of our Sales Compensation Program is an absolute value instead of a range and therefore, you will see that reflected below.
US Pay Range For This Role
$67,700—$88,000 USD
About Hootsuite
Hootsuite is trusted by more than 18 million customers and employees at more than 80% of the Fortune 1000. Our unparalleled expertise, customer insights at scale, and collaborative ecosystem help people and organizations succeed with social.
Web Operations Specialist
About the role
We’re looking for a Web Operations Specialist to support the maintenance and optimization of Contentful and other key software that power Hootsuite and Talkwalker’s web properties. As a CMS expert, you’ll partner closely with our marketing teams to create, manage, and optimize content that attracts, engages, and converts qualified prospects — helping to drive measurable growth and revenue.
What You’ll Do
- Create, edit, organize, and publish website content within the headless CMS
- Ensure that web properties represent the Hootsuite and Talkwalker brands accurately, and provide an excellent web experience for prospects and customers alike
- Maintain and implement CMS roadmap with a focus on improving core web vitals and ensuring compliance
- Work with UX designers and developers to support and maintain CMS content model and design updates, focusing on implementing improvements based on priority and impact
- Perform regular content checks to identify gaps and redundancies, maintain content schedules, and consistently apply policies for web content, including style guides and accessibility standards
- Present tactical recommendations to stakeholders that align with overall priorities,and support compliance
- Support day-to-day CMS operations, including system reliability, scalability, and performance, and managing user permissions and workflows.
- Stay updated on digital trends, support team education and share new ideas and approaches.
- Work with marketing and technical stakeholders to coordinate and prioritize tasks, projects and initiatives based on effort and impact
- Support the technical implementation, deprecation, and optimization of tools related to the CMS
- Responsible for onboarding and set up of individuals within the CMS, both internal and contract
- Perform other related duties as assigned
What You’ll Need
- Minimum 3- 5+ yrs experience working with SAAS businesses in fast-paced digital marketing / web strategy teams
- Hands-on experience and understanding of headless CMS platforms (preferably Contentful) and project management tools like Jira, Wrike, and Confluence
- Attention to Detail. Meticulousness in managing content and ensuring its accuracy and consistency across all platforms.
- Proficient understanding of website design, UX, conversion optimization, and AIO/SEO principles.
- Commitment to Results: consistently achieves results, demonstrating high performance, and challenging self and others to deliver results
- Project Management & Collaboration: Strong communication and project management skills to work effectively with both content and development teams.
- Problem Solving: uses an organized and logical approach to find solutions to complex problems. Looks beyond the obvious to understand the root cause of problems
- Open Communication: clearly conveys thoughts, both written and verbally, listening attentively and asking questions for clarification and understanding
- Content Strategy & SEO: Strong knowledge of content optimization, content marketing, and search engine optimization (SEO) principles.
- Technical Aptitude: A good understanding of basic web technologies, such as HTML/CSS, can be beneficial, though not required
Who You Are
- Solution seeker. You’re focused on tackling new challenges, solving problems, and moving the business forward—and you don’t wait to be asked.
- Lifelong learner. You have a growth mindset – you’re here to learn, experiment, seek, apply, and provide feedback, share what works with your team, and move on from what doesn’t.
- Resilient adapter. In the face of change and challenges, you bring a thoughtful, calm approach, and a focus on finding the new opportunity.
- Intentional collaborator. You build positive working relationships across the business, bringing people together to foster new opportunities and to facilitate the efficient flow of information.
- Critical challenger. You have the trust in your team to ask difficult questions in order to get to the best end result.
- Active communicator. You listen actively and communicate ideas and information clearly, inclusively, and proactively.
- Integrated thinker. You look beyond your role and responsibilities to understand how your team’s work drives broader organizational goals.
- Accountable owner. You take pride in the work you’re responsible for with a mindset of ultimate accountability and reliability for the outcomes.
- Bar-raiser. You step up to help your team grow and succeed, even when that means going beyond what might be expected.
Canada Pay Range For This Role
$64,600—$84,000 CAD
US Pay Range For This Role
$67,700—$88,000 USD
Variable Pay . You will be eligible to participate in Hootsuite’s Sales Compensation Program. Please speak with your recruiter for more information.
Note . The base salary of our Sales Compensation Program is an absolute value instead of a range and therefore, you will see that reflected below.
Canada Pay Range For This Role
$64,600—$84,000 CAD
Variable Pay . You will be eligible to participate in Hootsuite’s Sales Compensation Program. Please speak with your recruiter for more information.
Note . The base salary of our Sales Compensation Program is an absolute value instead of a range and therefore, you will see that reflected below.
US Pay Range For This Role
$67,700—$88,000 USD
About Hootsuite
Hootsuite is trusted by more than 18 million customers and employees at more than 80% of the Fortune 1000. Our unparalleled expertise, customer insights at scale, and collaborative ecosystem help people and organizations succeed with social.