Benefits:

• Training & development
• Bonus based on performance
• Competitive salary
• Employee discounts
• Flexible schedule
• Free uniforms
• Health insurance
• Opportunity for advancement

#WHY JOIN GOLDFISH SWIM SCHOOL?

Making a meaningful difference in the lives of children is what drives us. Watching our swimmers gain confidence, self-esteem, and life-changing skills makes every day GOLDEN. At Goldfish Swim School, we are not just teaching children how to swim, we are building confidence, safety, and lifelong capability. As we continue to expand across multiple locations, we are investing in acoordinated, high-performance marketing functionto drive growth, consistency, and community impact. If you are looking for a role where you can make a measurable impact, work within a collaborative leadership structure, and help scale a proven brand, this is an opportunity where you will get back far more than you give.

#Position Summary

We are seeking a highly organized, execution-drivenMarketing & Events Managerto lead all marketing, community engagement, and brand activation efforts across our Meadowvale and Oakville locations. This role operates within ashared regional marketing structure, working closely alongside our Stoney Creek and Burlington Marketing & Events Manager. Success requires the ability tocollaborate, align with shared strategies, and execute consistently across all locations. This is ahands-on rolewith responsibility across community partnerships, events, brand management and input on digital marketing. The successful candidate must be equally comfortable planning strategy and executing day-to-day deliverables.

#Core Responsibilities

1. Digital Marketing & Communications

• Manage allsocial media channels(posts, stories, collaborations, and direct message engagement)
• Support and provide input ondigital advertising strategy
• Develop and distributemonthly newsletters(Mailchimp or equivalent platforms)
• Manageautomated member communications, including birthday email campaigns
• Maintain and updatewebsite content, opening hours, packages and calls-to-action
• OverseeGoogle Business profiles, including opening hours, and active review monitoring/responding

2. Community & Partnership Development

• Build and manageB2B community partnerships(schools, daycares, local child focussed businesses)
• Leadinfluencer outreach and relationship managementto expand brand reach
• Coordinatecommunity board postingswithin the schools and local awareness initiatives
• Represent Goldfish Swim School as abrand ambassadorwithin the community

3. Events & Brand Activation

• Plan and execute allinternal and external events, including fairs, sponsorships, and community activations
• Coordinate participation inlocal groups (e.g., moms’ groups, family networks)
• Prepare and deliverWater Safety Presentationsto schools and community organizations
• Lead execution ofmember and employee appreciation events and campaigns

4. Marketing Operations & Execution

• Coordinate creation ofmarketing materials and promotional assets
• Develop and updatevoicemail messaging scripts(seasonal and campaign-based)
• Ensure all activities are aligned withGoldfish Swim School brand standards
• Maintain structured documentation, calendars, and execution timelines

5. Strategy, Planning & Reporting

• Develop and executelocation-specific marketing plans
• Contribute to and manage themarketing budgetwith a focus on ROI and efficiency
• Track and report onmonthly performance metrics, including events, outreach, and campaign effectiveness
• Work with Stoney Creek and Burlington Marketing Manager onquarterly marketing plans and performance metrics

6. Collaboration & Leadership Alignment

• Work in close partnership with Marketing Manager in Stoney Creek and Burlington to ensureconsistency in strategy and execution
• Participate in regular leadership and cross-location meetings
• Demonstrate a strong ability totake direction, incorporate feedback, and align with established best practices
• Contribute ideas while maintaining alignment with broader organizational goals

#Position Requirements

• Proven experience managingsocial media, events, and partnerships
• Strong working knowledge ofemail marketing platforms (Mailchimp or similar)
• Experience withGoogle Business, website updates, and digital campaign coordination
• Post-secondary education in Marketing, Communications, or a related field (preferred)
• Valid driver’s license and access to a reliable vehicle
• Commitment to work flexible hours, including evenings and weekends, based on event schedules
• Availability for extended hours during peak seasonal periods

#Core Competencies & Attributes

• Highly organized with strong execution discipline and attention to detail
• Confident communicator with strong presentation and interpersonal skills
• Ability to balance creativity with structured, process-driven execution
• Strong collaborator who values teamwork, alignment, and shared success
• Coachable and receptive to feedback within a multi-manager environment
• Self-starter with the ability to manage multiple priorities independently
• Positive, professional, and solutions-oriented mindset
• Comfortable operating in afast-paced, multi-location business environment

Each Goldfish Swim School is an independently owned and operated franchise. The respective Franchisee is the employer at each Goldfish Swim School location. Each franchisee can set their own wages, benefit programs and terms and conditions of employment, which may vary at each Goldfish Swim School location.