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Flyover Attractions by The Pursuit Collection logo

Specialist, Marketing & Sales

Vancouver, British Columbia, Canada
Mid Level
Full-Time

Top Benefits

Extended Benefits

About the role

ABOUT THIS ROLE

The Marketing & Sales Specialist reports to the Sr. Manager, Marketing & Sales at Flyover in Vancouver and supports the planning, development, and execution of Flyover’s ground game marketing and sales initiatives. Working closely with the Operations team and cross‑functional partners, this hands‑on role helps drive business performance by executing revenue‑focused strategies across both marketing and sales channels. It blends creative marketing with relationship‑based sales, making it well suited to someone who enjoys variety, ownership, and measurable results. Strong attention to detail, the ability to prioritize effectively, and a collaborative mindset are key to success in this role. This position is a great opportunity for a self‑starter who is excited to take on a fun challenge and be part of a supportive, dynamic team.

WHAT YOULL DO

Marketing & Brand Support Lead the production of marketing assets, including on‑site signage, sales tools, and creative projects such as sales collateral, print and digital advertising, e‑blasts, and website updates. Collaborate closely with the project management team to plan creative timelines and develop clear, effective project briefs. Support social media and content marketing initiatives by capturing photo, video, and live content, identifying new content opportunities, and assisting with channel management. Host in‑market media, influencers, and bloggers as required. Support brand‑building initiatives that increase awareness and visibility for the attraction.

Sales & Revenue Growth

Support the development and execution of Flyover’s annual and seasonal sales and marketing plans, with a focus on revenue growth. Develop and support B2B plans for key revenue‑generating segments, including affiliates, school groups, corporate events, and other leisure groups. Support the development, management, and optimization of regional partner relationships and contracts, including hotel and sightseeing affiliates. Support group reservations coordination to ensure a seamless guest experience, while identifying opportunities to improve processes and convert leads. Conduct regular in‑market sales visits with local affiliates, hotels, concierge teams, and tourism partners. Attend regional tradeshows to generate leads, build partner relationships, and support regional sales initiatives. Lead and support the concierge program, including relationship management, on‑site training, sales enablement materials, and performance tracking. Host in‑market travel agents and sales partners, including coordinating and supporting FAM tours Identify and pursue new partnership and sales opportunities that drive visitation and revenue.

CRM, Reporting & Lead Management

Manage B2B sales and marketing activity using Flyover’s CRM, including contact management, lead tracking, segmentation, and campaign list creation. Maintain, update, and grow accurate CRM records for affiliates, concierge partners, group clients, and key industry contacts. Monitor sales and marketing performance metrics and prepare reports, collaborating with the Sr. Manager, Marketing & Sales to translate data into actionable insights. Perform other related duties and projects as assigned.

IDEAL EXPERIENCE AND SKILLS

Experience in a sales, marketing, or revenue‑focused role, preferably within hospitality, tourism, attractions, entertainment, hotels, or related service‑driven environments. Bachelor’s degree or diploma in marketing, tourism and hospitality, communications, advertising, public relations, or a related field preferred but not required. Experience supporting B2B sales activities, including group sales, affiliate or partner relationships, concierge programs, or trade sales or reservations. Familiarity with using CRM systems to manage contacts, leads, campaign lists, and sales or marketing activity. Proven ability to manage multiple projects and priorities independently in a fast‑paced environment while meeting deadlines and business objectives. Strong collaborative skills, with experience working cross‑functionally with operations, sales, marketing, and external partners. Experience leading projects from concept through execution, with the ability to evaluate results and identify improvement opportunities. Proficiency with standard business and marketing tools, including MS Office, digital marketing platforms, Adobe Creative Suite, SharePoint, Monday.com, Canva, HubSpot, and WordPress. Solid understanding of social media and content marketing best practices, including asset creation and channel support.

PREFERRED REQUIREMENTS

This role requires legal ability to work in Canada. Clear and confident communicator, able to engage effectively with internal teams, leadership, and external partners. Strong relationship‑builder with a collaborative, solutions‑oriented approach. Highly organized, detail‑oriented, and comfortable managing competing priorities. Adaptable and flexible, with the ability to respond positively to changing business needs. Comfortable making decisions, solving problems, and exercising sound judgment. Proactive self‑starter who looks for opportunities to improve processes, enhance guest experience, and drive results. Hospitality‑ and service‑focused mindset, with an understanding of the importance of both guest experience and partner relationships. Positive attitude and sense of humor, with the ability to stay calm and resourceful in dynamic situations.

COMPENSATION

Salary: is $58,000–$63,000 CAD depending on experience Extended Benefits

Welcoming All Applicants

At Flyover, we value a strong team built on respect and professionalism. We seek individuals who bring talent, enthusiasm, and a commitment to great guest experiences. Our hiring decisions are based on skills and qualifications, as well as alignment with our mission and values. We evaluate qualified applicants without regard to race, color, age, religion, gender, sexual orientation, disability, veteran status, and other protected characteristics. To handle this job successfully, any person hired must be able to perform each task effectively. We welcome all applicants and are happy to provide accommodation upon request. Thank you for your interest in this opportunity. To ensure a smooth process, we kindly request that candidates refrain from calling about the status of their application. Only those selected for an interview will be contacted. We appreciate your understanding.

About Flyover Attractions by The Pursuit Collection

Entertainment Providers
201-500

Let Wonder Take Over Flyover grabs all your senses to immerse you in landscapes, stories and culture. Using the power of unique perspectives, the sensations of flight and complete sensory engagement, you'll soar over, around and through the world's most epic places.

Spark Your Curiosity We believe great stories inspire. Each Flyover journey begins with an insider’s look at the fascinating people, distinct cultures and incredible locations you’ll soon explore from above, immersing guests deeper into the Flyover experience.

Amplify Your Senses After you’ve explored the stories, spirit and history of your destination, you’ll take to the skies on an immersive flying journey. You’ll sit with your feet dangling before a massive spherical screen and be transported over iconic locations and natural wonders. Sights, scents and sounds, combined with precisely programed motion, capture the unmistakable feeling of flight and create an unforgettable feeling of wonder.

Leave Inspired Commemorate your adventure with a souvenir photograph or a memento from the gift shop. Then, stop in at The Flying Whale Waterfront Cafe and enjoy coffee, cocktails, snacks and incredible harbour views.

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