Description

Who We Are

Mission: At Clever Digital Marketing, we are on a mission to empower large-scale home improvement companies by fueling their top-line revenue through innovative digital marketing strategies. By bridging the gap in the industry for a highly profitable digital lead vendor, we’ve created a unique space where growth isn’t just supported—it’s catalyzed.

Product: Clever Digital Marketing delivers outcome-driven paid advertising and strategic advising solutions. We don’t focus on clicks and impressions—we focus on net sales. Our customized, data-driven strategies are tailored to each client’s unique needs, ensuring measurable impact and scalable profitability.

Scale: In just three years, we’ve partnered with over 50 large-scale home improvement companies across the USA and Canada, helping them generate $250 million in revenue. By integrating seamlessly with our partners and leveraging our core value of Extreme Ownership, we’ve set bold targets, driving shared success. We’re on track to help our clients achieve $325 million in revenue next year.

Impact: As trusted subject matter experts in the home improvement space, we are redefining what it means to deliver value. Our commitment to authenticity and collaboration ensures we remain a powerhouse of growth, innovation, and measurable results for every client we serve.

Who We Are Looking For:

Clever Digital Marketing is looking for a performance-minded Ad Creative Video Editor with strong Adobe Creative Cloud skills to join our creative team. This role focuses on producing high-performing short-form ad creatives and motion graphics for paid social and display campaigns. The ideal candidate has experience editing performance-driven ads, understands what makes a viewer stop scrolling, and is curious about emerging AI tools that enhance creative production.

Key Responsibilities

What You’ll Do:

• Edit and produce high-performing short-form ad creatives for Meta, TikTok, Instagram, and Display using Adobe Premiere Pro, After Effects, and related Adobe Creative Cloud tools

• Develop thumb-stopping creatives optimized for engagement, lead generation, and conversion.

• Translate creative performance data (CTR, hook rate, watch time) into actionable editing improvements.

• Collaborate with Media Buyers and other creative stakeholders to refine ad concepts and ensure our content remains aligned with performance goals.

• Lead the post-production process from initial edit to final delivery, including cutting footage, adding music and sound effects, colour grading, and implementing motion graphics

• Collaborate with marketing teams to develop and refine video concepts that align with our advertisement strategies and conversion goals

• Utilize B-roll footage, sound design, captions, and other advanced editing techniques to enhance storytelling and viewer retention

• Utilize emerging AI-powered tools (e.g., Runway, Luma Labs, Google Veo, ElevenLabs, Sora) to improve creative storytelling and workflow efficiency.

• Ensure all video content is produced within deadlines and meets our quality standards

• Export video projects in required formats and resolutions, ensuring they meet quality standards before final submission

• From time to time, develop long-form content for internal and external resources

Skills, Knowledge and Expertise

Qualifications & Experience:

• Minimum of 3 years of proven experience working in a performance marketing agency

• Minimum of 3 years of proven experience in creating high-performing ad creatives for lead-generation campaigns using Adobe Creative Cloud Apps

• 3 years of proven experience in editing software: Adobe Premiere Pro, Adobe After Effects, Adobe Photoshop and related plug-ins and programs

• Strong portfolio showcasing performance-driven ad creatives in diverse formats for platforms like Meta, TikTok, and Instagram

• Strong experience with motion graphics and visual effects software

• Proficient in colour grading, sound design, motion graphics, and other post-production processes

• Experience collaborating with media buyers and strategists to refine creative briefs and iterate on ad performance testing

• Ability to produce high-quality ad creatives under tight deadlines in a fast-paced, performance-driven environment

• Strong communication skills and the ability to work collaboratively in a remote team environment

Benefits

What We Offer

• Competitive compensation that includes a clear bonus/OTE structure.
• Enjoy the flexibility of a fully remote work environment, with the option to collaborate in person at our beautiful Vaughan office whenever you need a change of pace.
• 15 vacation days + 6 paid sick days
• Comprehensive group benefits, including health, dental, and more, to support your well-being.
• An incredible team and culture. We’re a high-performance, feedback-oriented, and data-driven organization where everyone is empowered to succeed.
• A company-provided MacBook and a home office budget to help you create your ideal workspace.
• Merch, as you need it.
• A work abroad policy to support you when you need a fresh perspective or a new working environment.
• Opportunities to connect with teammates in person, whether at our Vaughan office, through meetups across Canada, or at company-wide events and off-sites.
• Founders who are truly invested in the growth and success of the company and all individuals

Other:

• Job-Type: Full-Time Permanent

• Standard EST business hours

• Working Arrangements: Remote

• Competitive salary range: $65,000 - $80,000 CAD, based on experience and portfolio quality

About Clever Digital Marketing

Clever Digital Marketing is a performance agency powered by people of performance marketers and data analytics, driving exquisite results for large-scale home improvement companies.

Our mission is to continue partnering with Home Improvement companies to achieve scalable profitability through a partnership founded on strategic paid advertising and effective growth planning through sales and marketing.