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Associate Content Analyst

Critical Mass1 day ago
Hybrid
Calgary, Alberta, Canada
Mid Level
Full-Time

About the role

Agency

Critical Mass

Job Function

Technology

Job Subfunction

IT Operations

Job Description

Are you obsessed with supporting the creation and distribution of compelling content? You know the importance of using content to support a client’s business goals and their customers’ information needs. Your hunger for learning content strategy comes from your analytical, organizational, and creative skills. As a budding Content Analyst professional at Critical Mass, you’ll have the opportunity to help guide the process of developing, organizing and positioning the best content possible. A fast-paced environment and concurrently running projects don’t faze you. You’re a fast learner who is able to emulate your peers, mentors and managers. You work hard on your own initiative and deliver solid work on time. You’re flexible enough to change direction on a dime and confident enough to seek expert help when you need it. You’re comfortable working through the content development process in word documents, spreadsheets and white boards. Your ability to learn and use software tools such as Figma, Excel, Powerpoint, Keynote, Word will ensure that you’re creating professional quality deliverables.

You Will

Current state analysis of client digital properties including content audits, gap analysis and heuristic evaluations.

Research, including conducting competitive audits, social audits, search audits, and analytics analysis.

Preparing and presenting research summaries and reports.

Mapping current state content back to new experiences and designs.

Creating and maintaining content organization documents and deliverables.

Helping to research, develop and document channel strategies and distribution plans.

Helping to develop messaging, copy direction and style guidelines.

Creating and maintaining content governance documentation.

Show creative thinking and complete assignments rapidly, while demonstrating an attention to detail.

You Have

2-3 years in content management strategy, content operations, technical content architecture, or content analysis

Keen to develop better knowledge of Content Strategy best practices and the tools used to create deliverables while meeting deadlines.

Strong proofreading, copyediting, and writing skills.

Solid understanding of grammar rules.

Experience or interest in analyzing and organizing content.

Strong interpersonal skills.

Experience or interest in, interpreting analytics, metrics, and user data.

Great communicator and critical thinker.

Attention to detail.

Able to discuss, defend and debate concepts with team members.

Participate in creative brainstorming and strategic execution.

Flexibility to deal with ambiguity and constant changes in an extremely fast-paced environment. $55,000-$60,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/

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$55,000-$60,000

About Critical Mass

Advertising Services
1001-5000
Founded in 1996

Critical Mass is a team of 1,800 inspired folks based in 12 offices around the world, providing full-service digital capabilities for the greatest brands on Earth. Our secret sauce is our uncompromising design standards, our relentless focus on customers, and an ability to put powerful new technologies to work for our clients.

We work with the best—Apple, Nike, Mars Wrigley, Nissan, Diageo, Airbnb, BMW, BNY Mellon, Johnson & Johnson, and many more—brands who strive for connected digital ecosystems and unparalleled experiences. We help them get there by gaining deep insight into their consumers and orchestrating data, AI, design, media, and tech stacks around human stories.

We’re a global agency founded in Canada, but digital is our home. If you know us, then you know we’re a special, quirky place that attracts big talent and tiny egos. (We actually give out a “so f-n nice” award—lots of them). But just because we’re friendly doesn’t mean we’re not a force to be reckoned with. We’re driven. Relentless. And we live our values. We’re Critical Mass, but our friends call us CM. Please call us CM!

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