Marketing Director
Top Benefits
About the role
Marketing Director in Toronto - Global Fitness and Wellness Brand
CAD $140-150k (experience dependent) Location: Toronto, Ontario, Canada. Hybrid Our client is a globally recognised fitness and wellness brand, headquartered in Toronto with a presence in more than 135 countries. They're looking for a Marketing Director to own sales enablement, distributor marketing and outbound campaign strategy across a portfolio of premium consumer brands. This is an established role being reopened and reshaped rather than a turnaround, and that distinction matters. The team is capable, the brand is respected worldwide, and the role has simply never been pushed to its full potential, which leaves the incoming Marketing Director with an unusual amount of room to set the agenda. The marketing leadership team are open about seeing this as a stepping stone into a VP position for the right generalist, so it suits someone who wants scope now and a clear route upward.
On offer is CAD $140-150k, a genuinely flexible hybrid model, real autonomy over strategy and priorities, and a leadership team who view this seat as future VP pipeline.
Working pattern: Full-time, hybrid, typically two to three days a week on site as needed. International travel is minimal and not expected to be a regular requirement.
Key responsibilities
Sales enablement: Arming the enterprise sales team with polished, templated materials that shorten deal cycles and land consistently. Distributor marketing: Building the comms, tools and assets that keep a global distributor network aligned and well supported. Outbound campaigns: Owning campaign strategy end to end and coaching writers to think like customers rather than take orders. Team leadership: Leading a team of around six, spanning a UK-based marketing manager, a senior content manager, content writers, a content specialist and a marketing coordinator. Cross-functional facilitation: Acting as project owner across the wider function, working closely with the directors of digital marketing, e-commerce, product marketing, events and sponsorships, and creative. Go-to-market partnership: Partnering with product marketing on launch lift and distribution to make sure new products land properly in market.
About you
Senior marketing background: Already operating at director or senior manager level, as this is not a role to cut your teeth in. Consumer and premium brand experience: Essential, and purely B2B profiles won't be the right fit here. Sales fluency: You understand the funnel, you speak the sales team's language, and you think like a customer. Multi-brand exposure: Experience managing marketing across more than one brand is a strong advantage. Agency and in-house mix: A blend of both is ideal, and any background in fitness, wellness or hospitality is a bonus rather than a requirement. Ownership mindset: Entrepreneurial, big-picture, and genuinely believes marketing drives revenue.
What's in it for you
CAD $140-150k, dependent on experience. Hybrid working with real flexibility on office days. A clearly signposted route towards a VP position. Broad ownership of strategy across sales enablement, distributor marketing and outbound. A globally recognised brand with more than three decades behind it.
Your recruiter for this role is Abhishek Lakhina, Managing Director at Love Recruitment International, and can be contacted simply by applying for the role below. Abhishek and Love Recruitment International are specialist fitness and leisure recruiters, placing talent across the USA, Europe, the Middle East, the UK and Australia. If you're keen to be considered, please 'Apply Now'.
Not the right fit? Search for Marketing Director jobs in Toronto, Ontario, Canada
About Love Recruitment International
Global Specialist Fitness Recruitment Love Recruitment International is a specialist fitness recruitment agency based in London with a global reach. Whether you're a gym operator hiring internationally or a fitness professional seeking your next move, we deliver exceptional results with personal service.
From gym jobs in the UK and Europe to leadership roles in the Middle East, Australia, and the US—we help build high-performing teams across the global fitness landscape.
Similar Jobs
Marketing Director
Top Benefits
About the role
Marketing Director in Toronto - Global Fitness and Wellness Brand
CAD $140-150k (experience dependent) Location: Toronto, Ontario, Canada. Hybrid Our client is a globally recognised fitness and wellness brand, headquartered in Toronto with a presence in more than 135 countries. They're looking for a Marketing Director to own sales enablement, distributor marketing and outbound campaign strategy across a portfolio of premium consumer brands. This is an established role being reopened and reshaped rather than a turnaround, and that distinction matters. The team is capable, the brand is respected worldwide, and the role has simply never been pushed to its full potential, which leaves the incoming Marketing Director with an unusual amount of room to set the agenda. The marketing leadership team are open about seeing this as a stepping stone into a VP position for the right generalist, so it suits someone who wants scope now and a clear route upward.
On offer is CAD $140-150k, a genuinely flexible hybrid model, real autonomy over strategy and priorities, and a leadership team who view this seat as future VP pipeline.
Working pattern: Full-time, hybrid, typically two to three days a week on site as needed. International travel is minimal and not expected to be a regular requirement.
Key responsibilities
Sales enablement: Arming the enterprise sales team with polished, templated materials that shorten deal cycles and land consistently. Distributor marketing: Building the comms, tools and assets that keep a global distributor network aligned and well supported. Outbound campaigns: Owning campaign strategy end to end and coaching writers to think like customers rather than take orders. Team leadership: Leading a team of around six, spanning a UK-based marketing manager, a senior content manager, content writers, a content specialist and a marketing coordinator. Cross-functional facilitation: Acting as project owner across the wider function, working closely with the directors of digital marketing, e-commerce, product marketing, events and sponsorships, and creative. Go-to-market partnership: Partnering with product marketing on launch lift and distribution to make sure new products land properly in market.
About you
Senior marketing background: Already operating at director or senior manager level, as this is not a role to cut your teeth in. Consumer and premium brand experience: Essential, and purely B2B profiles won't be the right fit here. Sales fluency: You understand the funnel, you speak the sales team's language, and you think like a customer. Multi-brand exposure: Experience managing marketing across more than one brand is a strong advantage. Agency and in-house mix: A blend of both is ideal, and any background in fitness, wellness or hospitality is a bonus rather than a requirement. Ownership mindset: Entrepreneurial, big-picture, and genuinely believes marketing drives revenue.
What's in it for you
CAD $140-150k, dependent on experience. Hybrid working with real flexibility on office days. A clearly signposted route towards a VP position. Broad ownership of strategy across sales enablement, distributor marketing and outbound. A globally recognised brand with more than three decades behind it.
Your recruiter for this role is Abhishek Lakhina, Managing Director at Love Recruitment International, and can be contacted simply by applying for the role below. Abhishek and Love Recruitment International are specialist fitness and leisure recruiters, placing talent across the USA, Europe, the Middle East, the UK and Australia. If you're keen to be considered, please 'Apply Now'.
Not the right fit? Search for Marketing Director jobs in Toronto, Ontario, Canada
About Love Recruitment International
Global Specialist Fitness Recruitment Love Recruitment International is a specialist fitness recruitment agency based in London with a global reach. Whether you're a gym operator hiring internationally or a fitness professional seeking your next move, we deliver exceptional results with personal service.
From gym jobs in the UK and Europe to leadership roles in the Middle East, Australia, and the US—we help build high-performing teams across the global fitness landscape.