Education: College/CEGEP. Tasks: Analyze market research data to improve business decisions or activities . Direct the marketing strategies of establishments. Establish distribution networks for products and services. Develop promotional materials. Hire, train, direct and motivate staff. Plan and control budget and expenditures. Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services. Personal suitability: Efficient interpersonal skills. Flexibility. Judgement. Organized. Team player. Dependability. Reliability. Creativity. Experience: 5 years or more.