Top Benefits
4-week vacation
Health & wellness coverage
100% parental leave top-up
About the role
Who you are
- 4–8 years in GTM, program management, product operations, or similar roles
- Experience launching products, features, or integrations in B2B SaaS or FinTech
- Strong understanding of GTM strategy and product lifecycle
- Ability to structure and manage complex, multi-phase initiatives
- Strong ownership of timelines, dependencies, and execution
- Proven ability to align and influence stakeholders across teams
- Comfortable operating without direct authority
- Understanding of:
- Product development lifecycle
- Sales enablement and launch processes
- Pilot-driven product validation
- Highly proactive and detail-oriented
- Strong follow-through and accountability
- Comfortable operating in ambiguity
- Ability to define KPIs and measure GTM effectiveness
- Experience using data to drive iteration and decision-making
- Experience with ERP integrations (NetSuite, Sage, Dynamics, QuickBooks, etc.)
- Familiarity with bank partnerships and embedded banking
- Experience working in fintech, payments, or treasury management
What the job involves
- FISPAN is seeking a Go-To-Market (GTM) Program Manager to own and drive the end-to-end execution of product launches across our platform, ERP integrations, and bank ecosystem
- This role is responsible for turning strategy into execution — ensuring that new products move successfully from market validation → product definition → pilot → launch → scale
- You will sit at the center of Product, Product Marketing, Sales (Partner Managers), Partner Success, Marketing, and RevOps, acting as the orchestration layer that ensures all GTM activities are aligned, delivered on time, and drive measurable outcomes
- This is a highly cross-functional role requiring strong program management, GTM intuition, and the ability to operate in a complex B2B2B fintech environment
- Drive the full GTM lifecycle:
- Market validation → Product definition → Product build → Pilot → Launch → Post-launch iteration
- Define and manage GTM readiness gates (e.g., Product Ready, Pilot Ready, Launch Ready)
- Ensure all phases are clearly scoped, tracked, and executed
- Structure and operationalize pilots with banks and customers:
- Define scope, duration, and success criteria
- Align stakeholders across Product, Partnerships, and Success
- Track pilot performance and ensure clear outcomes:
- Product validation
- Revenue potential
- Bank readiness
- Drive decisions on scaling, iteration, or adjustment
- Act as the central point of coordination across:
- Product & Engineering
- Product Marketing
- Partner Managers (Sales)
- Partner Success
- Marketing
- RevOps
- Drive alignment, remove blockers, and ensure accountability
- Lead GTM planning and execution forums
- Maintain and evolve FISPAN’s GTM framework and tracker
- Ensure all GTM deliverables (assets, enablement, dependencies) are:
- Clearly defined
- Assigned
- Delivered on time
- Build repeatable processes for scaling launches across products and banks
- Coordinate GTM execution across multiple bank partners in parallel
- Ensure each bank is:
- Technically validated
- Commercially enabled
- Equipped with tailored assets
- Work closely with Partner Managers and Partner Success teams to drive adoption
- Define requirements for:
- Sales enablement materials
- Training programs
- Marketing collateral
- Ensure internal teams and partners are fully enabled prior to launch
- Validate readiness through real-world sales feedback
- Coordinate launch readiness across all stakeholders
- Track performance against KPIs:
- Pipeline
- Adoption
- Partner activation
- Drive continuous iteration based on:
- Sales feedback
- Customer insights
- Market data
- Success Looks Like
- All major launches follow a clear, repeatable GTM process
- Products are validated through structured pilots before scaling
- Sales and bank partners are consistently ready at launch
- GTM assets are delivered on time and adopted across teams
- Launch performance is tracked and continuously improved
Benefits
- 4-Week Vacation
- Health & Wellness Coverage
- 100% Parental Leave Top-Up
- Downtown Vancouver Offices & Amenities including fitness centre
- Daily Coffee Runs & Weekly Team Lunches
- MacBook / Apple equipment
Not the right fit? Search for Go jobs in Vancouver
About Fi.span
51-200
FISPAN revolutionizes businesses’ financial operations by seamlessly integrating their bank into their ERP or accounting system. With FISPAN, businesses can harness the power and reliability of direct bank feeds for reconciliation and initiate payments directly from within their ERP systems, eliminating the need for manual intervention and cumbersome dual-screen accounting practices.
For banks aiming to bring their banking services closer to the heart of their client’s operations, FISPAN offers a direct partnership opportunity that simplifies the delivery of bank-branded embedded banking services to commercial clients. By partnering with FISPAN, banks can effortlessly enhance their clients’ banking experience and streamline their service offerings.
Similar Jobs
Top Benefits
4-week vacation
Health & wellness coverage
100% parental leave top-up
About the role
Who you are
- 4–8 years in GTM, program management, product operations, or similar roles
- Experience launching products, features, or integrations in B2B SaaS or FinTech
- Strong understanding of GTM strategy and product lifecycle
- Ability to structure and manage complex, multi-phase initiatives
- Strong ownership of timelines, dependencies, and execution
- Proven ability to align and influence stakeholders across teams
- Comfortable operating without direct authority
- Understanding of:
- Product development lifecycle
- Sales enablement and launch processes
- Pilot-driven product validation
- Highly proactive and detail-oriented
- Strong follow-through and accountability
- Comfortable operating in ambiguity
- Ability to define KPIs and measure GTM effectiveness
- Experience using data to drive iteration and decision-making
- Experience with ERP integrations (NetSuite, Sage, Dynamics, QuickBooks, etc.)
- Familiarity with bank partnerships and embedded banking
- Experience working in fintech, payments, or treasury management
What the job involves
- FISPAN is seeking a Go-To-Market (GTM) Program Manager to own and drive the end-to-end execution of product launches across our platform, ERP integrations, and bank ecosystem
- This role is responsible for turning strategy into execution — ensuring that new products move successfully from market validation → product definition → pilot → launch → scale
- You will sit at the center of Product, Product Marketing, Sales (Partner Managers), Partner Success, Marketing, and RevOps, acting as the orchestration layer that ensures all GTM activities are aligned, delivered on time, and drive measurable outcomes
- This is a highly cross-functional role requiring strong program management, GTM intuition, and the ability to operate in a complex B2B2B fintech environment
- Drive the full GTM lifecycle:
- Market validation → Product definition → Product build → Pilot → Launch → Post-launch iteration
- Define and manage GTM readiness gates (e.g., Product Ready, Pilot Ready, Launch Ready)
- Ensure all phases are clearly scoped, tracked, and executed
- Structure and operationalize pilots with banks and customers:
- Define scope, duration, and success criteria
- Align stakeholders across Product, Partnerships, and Success
- Track pilot performance and ensure clear outcomes:
- Product validation
- Revenue potential
- Bank readiness
- Drive decisions on scaling, iteration, or adjustment
- Act as the central point of coordination across:
- Product & Engineering
- Product Marketing
- Partner Managers (Sales)
- Partner Success
- Marketing
- RevOps
- Drive alignment, remove blockers, and ensure accountability
- Lead GTM planning and execution forums
- Maintain and evolve FISPAN’s GTM framework and tracker
- Ensure all GTM deliverables (assets, enablement, dependencies) are:
- Clearly defined
- Assigned
- Delivered on time
- Build repeatable processes for scaling launches across products and banks
- Coordinate GTM execution across multiple bank partners in parallel
- Ensure each bank is:
- Technically validated
- Commercially enabled
- Equipped with tailored assets
- Work closely with Partner Managers and Partner Success teams to drive adoption
- Define requirements for:
- Sales enablement materials
- Training programs
- Marketing collateral
- Ensure internal teams and partners are fully enabled prior to launch
- Validate readiness through real-world sales feedback
- Coordinate launch readiness across all stakeholders
- Track performance against KPIs:
- Pipeline
- Adoption
- Partner activation
- Drive continuous iteration based on:
- Sales feedback
- Customer insights
- Market data
- Success Looks Like
- All major launches follow a clear, repeatable GTM process
- Products are validated through structured pilots before scaling
- Sales and bank partners are consistently ready at launch
- GTM assets are delivered on time and adopted across teams
- Launch performance is tracked and continuously improved
Benefits
- 4-Week Vacation
- Health & Wellness Coverage
- 100% Parental Leave Top-Up
- Downtown Vancouver Offices & Amenities including fitness centre
- Daily Coffee Runs & Weekly Team Lunches
- MacBook / Apple equipment
Not the right fit? Search for Go jobs in Vancouver
About Fi.span
51-200
FISPAN revolutionizes businesses’ financial operations by seamlessly integrating their bank into their ERP or accounting system. With FISPAN, businesses can harness the power and reliability of direct bank feeds for reconciliation and initiate payments directly from within their ERP systems, eliminating the need for manual intervention and cumbersome dual-screen accounting practices.
For banks aiming to bring their banking services closer to the heart of their client’s operations, FISPAN offers a direct partnership opportunity that simplifies the delivery of bank-branded embedded banking services to commercial clients. By partnering with FISPAN, banks can effortlessly enhance their clients’ banking experience and streamline their service offerings.