About the role
Wild Folk is a Calgary-based botanical cocktail brand specializing in handcrafted, non-alcoholic beverages made from all-natural herbs, botanicals, and citrus rinds. Our drinks are crafted to be flavorful, layered, and complex while promoting clarity and calm, allowing consumers to savor shared moments without compromise. At Wild Folk, we prioritize sustainability, using local and globally sourced ingredients that adhere to fair-trade and hand-harvested practices whenever possible. Our commitment to seasonality and low environmental impact is at the heart of our mission to create exceptional and ethical drinks.
Job description
We’re hiring a Fractional Brand & Growth Manager to help shape the next stage of Wild Folk. This role sits at the intersection of brand storytelling, marketing execution, and revenue growth. You’ll be responsible for building awareness, driving customer acquisition, and turning creative ideas into measurable results. A creative with a design eye....a roll-your-sleeves-up, enthusiastic and energetic person who wants to be part of a small business.
What you’ll own
Lead brand strategy and ensure consistency across all channels
Design and execute growth campaigns (digital, retail, partnerships, experiential)
Drive customer acquisition and retention strategies
Oversee content direction for social, email, and paid media
Identify and test new growth channels and market opportunities
Work closely with sales and operations to translate brand into revenue
What we’re looking for
Experience in brand marketing, growth marketing, and consumer packaged goods
Strong understanding of digital acquisition and performance marketing
Creative thinker who can also execute and measure results
Comfortable working in a fast-moving, resourceful environment
Strong communication and project leadership skills
Hands-on execution, not just strategy
This role is ideal for someone who wants ownership, impact, and the ability to directly shape how a brand shows up in market and scales.
If you’re ready to build something meaningful and grow it aggressively, we’d love to connect. Email Letter of interest and resume to: info@drinkwildfolk.com
*Must live in Calgary or Vancouver and have experience in the world of Consumer Packaged Goods (bonus for Beverage related companies)
*Please do not reply here. Email letter of interest and resume to Info@drinkwildfolk.com
Not the right fit? Search for Brand & Growth Marketing Role jobs in Calgary, Alberta, Canada
About Wild Folk
Wild Folk is a free-spirited botanical cocktail brand born in Calgary. Crafted from a unique blend of herbs, botanicals, and citrus rinds, our non-alcoholic cocktails are layered and complex, all-natural, and endlessly sippable. They leave you with nothing but clarity and calm, so you can sip slowly, feel good, and stay present. Because we believe the true value of a drink is in the shared moments it brings.
Wild Folk emphasizes ingredients that support a commitment to sustainable development and a low impact on the environment.
We source local and global integral products, use artisanal quality, fair-trade and hand-harvested when available, and showcase seasonality and locality in all our brews.
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About the role
Wild Folk is a Calgary-based botanical cocktail brand specializing in handcrafted, non-alcoholic beverages made from all-natural herbs, botanicals, and citrus rinds. Our drinks are crafted to be flavorful, layered, and complex while promoting clarity and calm, allowing consumers to savor shared moments without compromise. At Wild Folk, we prioritize sustainability, using local and globally sourced ingredients that adhere to fair-trade and hand-harvested practices whenever possible. Our commitment to seasonality and low environmental impact is at the heart of our mission to create exceptional and ethical drinks.
Job description
We’re hiring a Fractional Brand & Growth Manager to help shape the next stage of Wild Folk. This role sits at the intersection of brand storytelling, marketing execution, and revenue growth. You’ll be responsible for building awareness, driving customer acquisition, and turning creative ideas into measurable results. A creative with a design eye....a roll-your-sleeves-up, enthusiastic and energetic person who wants to be part of a small business.
What you’ll own
Lead brand strategy and ensure consistency across all channels
Design and execute growth campaigns (digital, retail, partnerships, experiential)
Drive customer acquisition and retention strategies
Oversee content direction for social, email, and paid media
Identify and test new growth channels and market opportunities
Work closely with sales and operations to translate brand into revenue
What we’re looking for
Experience in brand marketing, growth marketing, and consumer packaged goods
Strong understanding of digital acquisition and performance marketing
Creative thinker who can also execute and measure results
Comfortable working in a fast-moving, resourceful environment
Strong communication and project leadership skills
Hands-on execution, not just strategy
This role is ideal for someone who wants ownership, impact, and the ability to directly shape how a brand shows up in market and scales.
If you’re ready to build something meaningful and grow it aggressively, we’d love to connect. Email Letter of interest and resume to: info@drinkwildfolk.com
*Must live in Calgary or Vancouver and have experience in the world of Consumer Packaged Goods (bonus for Beverage related companies)
*Please do not reply here. Email letter of interest and resume to Info@drinkwildfolk.com
Not the right fit? Search for Brand & Growth Marketing Role jobs in Calgary, Alberta, Canada
About Wild Folk
Wild Folk is a free-spirited botanical cocktail brand born in Calgary. Crafted from a unique blend of herbs, botanicals, and citrus rinds, our non-alcoholic cocktails are layered and complex, all-natural, and endlessly sippable. They leave you with nothing but clarity and calm, so you can sip slowly, feel good, and stay present. Because we believe the true value of a drink is in the shared moments it brings.
Wild Folk emphasizes ingredients that support a commitment to sustainable development and a low impact on the environment.
We source local and global integral products, use artisanal quality, fair-trade and hand-harvested when available, and showcase seasonality and locality in all our brews.