About the role
En travaillant chez Home Depot, vous pouvez être vous-même tout en contribuant à quelque chose de plus grand.
The Senior Analyst, Vendor Digital Media will support the growth and performance of The Home Depot’s Vendor Media Group by serving as a client-facing analytics expert. This role is responsible for delivering campaign performance insights, supporting vendor engagement, and enabling data-driven decision-making across paid digital channels including Search, Display, and Social. The ideal candidate combines strong analytical skills with client-facing experience and a deep understanding of digital media measurement. This role will collaborate closely with internal marketing teams and external vendor partners to drive campaign effectiveness and strategic investment.
Key Responsibilities Vendor Media Analytics & Insights
Build and deliver tailored campaign performance presentations to vendor partners, highlighting key insights and actionable recommendations.
Analyze paid media performance across channels (Search, Display, Social) to identify trends, optimize tactics, and support test-and-learn initiatives.
Support the development and enhancement of regular and self-serve vendor reporting using tools such as Tableau and Looker Studio.
Partner with internal teams to define KPIs, target segments, and measurement frameworks for vendor campaigns.
Client Engagement & Communication
Help growth The Home Depot’s vendor digital media program by developing relationships with strategic vendors; communicating the value and return on investments; and identifying opportunities to further enhance media and business performance.
Collaborate with cross-functional teams to align on campaign goals, performance expectations, and reporting deliverables.
Support vendor pitch processes with data-driven insights and performance benchmarks.
Data & Measurement Support
Ensure accurate campaign tagging and data capture across platforms to enable reliable reporting.
Collaborate with Data Engineering to maintain scalable data pipelines and ensure data integrity.
Contribute to the evolution of measurement strategies, including incrementality testing and attribution modelling.
Competencies Action Oriented
Manages Conflict
Drives Engagement
Collaborates
Customer Focus
Drives Results
Communicates Effectively
Skills Strong analytical and storytelling skills
Client relationship management
Digital media performance analysis
Data visualisation and presentation
Project coordination and time management
Familiarity with SQL, Python, and BigQuery is an asset
Understanding of foundational statistical concepts and methods and experience in manipulating and analyzing large datasets is an asset
Experience with Tableau, Looker Studio, or similar tools
Direct Manager/Direct Reports Reports to Manager or Sr. Manager, Retail Media Analytics
No direct reports
Travel Requirements Limited
Occasional travel to Toronto Store Support Centre
Physical Requirements Extended sitting
Repetitive tasks
Hybrid Work 4 days in office per week
Travel to store locations as needed
Working Conditions Office setting with computer work and virtual meetings
Minimum Education Bachelor’s degree in Business, Marketing, Analytics, or a related field
Minimum Years Of Work Experience 5+ years in digital marketing or media analytics, preferably in a retail or eCommerce setting
3+ years of experience presenting to external clients
Certifications Google Ads, Meta Blueprint, or similar certifications are an asset
Other Requirements/Assets Experience in omni-channel retail or large enterprise environments
Familiarity with GA4, Adobe Analytics, and clickstream data
Understanding of Canadian privacy regulations (CASL, PIPEDA)
Exposure to Retail Media Networks (e.g., Amazon Advertising, Walmart Connect) is a plus
About Home Depot Canada
The Home Depot Canada is the Canadian arm of the world’s largest home improvement retailer. The company has 182 stores in 10 Canadian provinces, employing more than 30,000 associates from coast-to-coast.
Our company is the largest home improvement retailer in Canada, the U.S. and Mexico. Our global expansion demonstrates how The Home Depot combines its vast knowledge of the home improvement industry with the needs, shopping trends and customs of each unique geography to best serve customers.
Based out of our dynamic Toronto-based Store Support Centre, we have many opportunities available for corporate professionals seeking a big challenge with great rewards. Our high-performing team consists of marketing and communication specialists, the industry’s best product merchants, and experts in financial and inventory planning. We also have exciting opportunities within our Supply Chain team including positions at our Distribution Centres.
The Home Depot’s values are the fabric of the company's unique culture and are central to our success. In fact, they are our competitive advantage in the marketplace. Associate pride and our "orange blooded" entrepreneurial spirit are distinctive hall marks of our company.
With our unprecedented growth, there's no better time to build your career at The Home Depot Canada.
About the role
En travaillant chez Home Depot, vous pouvez être vous-même tout en contribuant à quelque chose de plus grand.
The Senior Analyst, Vendor Digital Media will support the growth and performance of The Home Depot’s Vendor Media Group by serving as a client-facing analytics expert. This role is responsible for delivering campaign performance insights, supporting vendor engagement, and enabling data-driven decision-making across paid digital channels including Search, Display, and Social. The ideal candidate combines strong analytical skills with client-facing experience and a deep understanding of digital media measurement. This role will collaborate closely with internal marketing teams and external vendor partners to drive campaign effectiveness and strategic investment.
Key Responsibilities Vendor Media Analytics & Insights
Build and deliver tailored campaign performance presentations to vendor partners, highlighting key insights and actionable recommendations.
Analyze paid media performance across channels (Search, Display, Social) to identify trends, optimize tactics, and support test-and-learn initiatives.
Support the development and enhancement of regular and self-serve vendor reporting using tools such as Tableau and Looker Studio.
Partner with internal teams to define KPIs, target segments, and measurement frameworks for vendor campaigns.
Client Engagement & Communication
Help growth The Home Depot’s vendor digital media program by developing relationships with strategic vendors; communicating the value and return on investments; and identifying opportunities to further enhance media and business performance.
Collaborate with cross-functional teams to align on campaign goals, performance expectations, and reporting deliverables.
Support vendor pitch processes with data-driven insights and performance benchmarks.
Data & Measurement Support
Ensure accurate campaign tagging and data capture across platforms to enable reliable reporting.
Collaborate with Data Engineering to maintain scalable data pipelines and ensure data integrity.
Contribute to the evolution of measurement strategies, including incrementality testing and attribution modelling.
Competencies Action Oriented
Manages Conflict
Drives Engagement
Collaborates
Customer Focus
Drives Results
Communicates Effectively
Skills Strong analytical and storytelling skills
Client relationship management
Digital media performance analysis
Data visualisation and presentation
Project coordination and time management
Familiarity with SQL, Python, and BigQuery is an asset
Understanding of foundational statistical concepts and methods and experience in manipulating and analyzing large datasets is an asset
Experience with Tableau, Looker Studio, or similar tools
Direct Manager/Direct Reports Reports to Manager or Sr. Manager, Retail Media Analytics
No direct reports
Travel Requirements Limited
Occasional travel to Toronto Store Support Centre
Physical Requirements Extended sitting
Repetitive tasks
Hybrid Work 4 days in office per week
Travel to store locations as needed
Working Conditions Office setting with computer work and virtual meetings
Minimum Education Bachelor’s degree in Business, Marketing, Analytics, or a related field
Minimum Years Of Work Experience 5+ years in digital marketing or media analytics, preferably in a retail or eCommerce setting
3+ years of experience presenting to external clients
Certifications Google Ads, Meta Blueprint, or similar certifications are an asset
Other Requirements/Assets Experience in omni-channel retail or large enterprise environments
Familiarity with GA4, Adobe Analytics, and clickstream data
Understanding of Canadian privacy regulations (CASL, PIPEDA)
Exposure to Retail Media Networks (e.g., Amazon Advertising, Walmart Connect) is a plus
About Home Depot Canada
The Home Depot Canada is the Canadian arm of the world’s largest home improvement retailer. The company has 182 stores in 10 Canadian provinces, employing more than 30,000 associates from coast-to-coast.
Our company is the largest home improvement retailer in Canada, the U.S. and Mexico. Our global expansion demonstrates how The Home Depot combines its vast knowledge of the home improvement industry with the needs, shopping trends and customs of each unique geography to best serve customers.
Based out of our dynamic Toronto-based Store Support Centre, we have many opportunities available for corporate professionals seeking a big challenge with great rewards. Our high-performing team consists of marketing and communication specialists, the industry’s best product merchants, and experts in financial and inventory planning. We also have exciting opportunities within our Supply Chain team including positions at our Distribution Centres.
The Home Depot’s values are the fabric of the company's unique culture and are central to our success. In fact, they are our competitive advantage in the marketplace. Associate pride and our "orange blooded" entrepreneurial spirit are distinctive hall marks of our company.
With our unprecedented growth, there's no better time to build your career at The Home Depot Canada.