Outreach Specialist
About the role
About the Role
Coding for Veterans is seeking a savvy mission-driven Outreach Specialist to lead student recruitment and enrollment growth for our cybersecurity, software development, and next-generation AI training programs. Our program is delivered in partnership with the University of Ottawa.
We're looking for a driven, relationship-first outreach professional to be the face of the Coding for Veterans program in the field. Your sole focus: finding veterans, reservists, military spouses, and currently serving members where they are, building trust, and helping them see coding training as their next step — then getting them enrolled.
This isn't a call-center job and it isn't a desk job. You'll be at transition events, job fairs, base community events, veteran resource centers, and spouse employment networks — having real conversations, one person at a time. You bring the hunting instinct and relentless activity of top field sales talent; we'll give you the story, the outcomes, and the credibility to back it up. The ideal candidate understands military culture, transition challenges, and the decision-making process when selecting education and career pathways. This is a full time position, in person at our office in downtown Toronto.
What You'll Do
Proactively identify and attend events, fairs, and community touchpoints where veterans, reservists, and military spouses gather Build and maintain relationships with base transition offices, veteran service organizations (VSOs), and spouse employment programs to create ongoing referral pipelines Have one-on-one conversations that uncover a prospect's situation and connect the program to their goals — without a hard-sell approach Manage a personal pipeline of prospects from first contact through enrollment, including follow-up on longer decision cycles Systematically cultivate referrals from current students and graduates as a core, ongoing source of new enrollments Track all outreach activity and enrollment progress in our Salesforce CRM system. Represent the program's credibility and reputation in every interaction — this audience talks to each other, and trust compounds (or breaks) fast
What We're Looking For
2+ years in a field marketing or field sales role with a strong track record of hitting or exceeding targets (e.g., door-to-door, event-based, or territory sales — backgrounds like telecom field sales, student painting/franchise sales, or similar high-activity, self-directed roles are a strong fit) Strong listening and rapport-building skills — able to read a room and adjust approach, rather than running one script for everyone Comfortable with a longer, trust-based sales cycle rather than an instant close Valid driver's license and willingness to travel regularly within the territory, including some evenings/weekends for events No military background required — full onboarding and cultural training will be provided
Nice to have: experience or connections within the veteran, reservist, or military spouse community; bilingual (English/French).
Compensation: Base salary $40,000–$45,000 CAD + uncapped commission ($15,000–$30,000+)
How to Apply
To apply, prepare a cover letter with no more than TWO paragraphs and a closing sentence. In the first paragraph explain what you believe are the 3 most important qualities needed in someone who works on education program enrollment outreach activities and why you believe they are the most important qualities.
In the second paragraph, explain why you applied to this particular ad. As a closing sentence on the last line of the second paragraph please write, “I have read the instructions contained in the job posting and have followed the instructions.”
Email your resume and cover letter in PDF format to tania@codingforveterans.com. The subject line of the email should be your last name (all caps), followed by the position you are applying for in lower case, followed by one word that you would use to describe yourself in all caps. [For example: SMITH outreach specialist AWESOME]. APPLICATIONS RECEIVED THAT DO NOT FOLLOW INSTRUCTIONS WILL NOT BE CONSIDERED.
Not the right fit? Search for Outreach Specialist jobs in Toronto, Ontario, Canada
About Coding for Veterans
Similar Jobs
Outreach Specialist
About the role
About the Role
Coding for Veterans is seeking a savvy mission-driven Outreach Specialist to lead student recruitment and enrollment growth for our cybersecurity, software development, and next-generation AI training programs. Our program is delivered in partnership with the University of Ottawa.
We're looking for a driven, relationship-first outreach professional to be the face of the Coding for Veterans program in the field. Your sole focus: finding veterans, reservists, military spouses, and currently serving members where they are, building trust, and helping them see coding training as their next step — then getting them enrolled.
This isn't a call-center job and it isn't a desk job. You'll be at transition events, job fairs, base community events, veteran resource centers, and spouse employment networks — having real conversations, one person at a time. You bring the hunting instinct and relentless activity of top field sales talent; we'll give you the story, the outcomes, and the credibility to back it up. The ideal candidate understands military culture, transition challenges, and the decision-making process when selecting education and career pathways. This is a full time position, in person at our office in downtown Toronto.
What You'll Do
Proactively identify and attend events, fairs, and community touchpoints where veterans, reservists, and military spouses gather Build and maintain relationships with base transition offices, veteran service organizations (VSOs), and spouse employment programs to create ongoing referral pipelines Have one-on-one conversations that uncover a prospect's situation and connect the program to their goals — without a hard-sell approach Manage a personal pipeline of prospects from first contact through enrollment, including follow-up on longer decision cycles Systematically cultivate referrals from current students and graduates as a core, ongoing source of new enrollments Track all outreach activity and enrollment progress in our Salesforce CRM system. Represent the program's credibility and reputation in every interaction — this audience talks to each other, and trust compounds (or breaks) fast
What We're Looking For
2+ years in a field marketing or field sales role with a strong track record of hitting or exceeding targets (e.g., door-to-door, event-based, or territory sales — backgrounds like telecom field sales, student painting/franchise sales, or similar high-activity, self-directed roles are a strong fit) Strong listening and rapport-building skills — able to read a room and adjust approach, rather than running one script for everyone Comfortable with a longer, trust-based sales cycle rather than an instant close Valid driver's license and willingness to travel regularly within the territory, including some evenings/weekends for events No military background required — full onboarding and cultural training will be provided
Nice to have: experience or connections within the veteran, reservist, or military spouse community; bilingual (English/French).
Compensation: Base salary $40,000–$45,000 CAD + uncapped commission ($15,000–$30,000+)
How to Apply
To apply, prepare a cover letter with no more than TWO paragraphs and a closing sentence. In the first paragraph explain what you believe are the 3 most important qualities needed in someone who works on education program enrollment outreach activities and why you believe they are the most important qualities.
In the second paragraph, explain why you applied to this particular ad. As a closing sentence on the last line of the second paragraph please write, “I have read the instructions contained in the job posting and have followed the instructions.”
Email your resume and cover letter in PDF format to tania@codingforveterans.com. The subject line of the email should be your last name (all caps), followed by the position you are applying for in lower case, followed by one word that you would use to describe yourself in all caps. [For example: SMITH outreach specialist AWESOME]. APPLICATIONS RECEIVED THAT DO NOT FOLLOW INSTRUCTIONS WILL NOT BE CONSIDERED.
Not the right fit? Search for Outreach Specialist jobs in Toronto, Ontario, Canada