About the role
Join a growing premium stationery brand focused on intentional living and high-quality analogue tools. This part-time freelance role centers on managing and elevating the brand’s Instagram presence, with Pinterest as a secondary channel. You will create, film, and edit engaging Reels, schedule and post content, repurpose user-generated content, and report on key social metrics. Working closely with the founder, you’ll have creative autonomy within established brand guidelines to produce calm, aesthetic content that aligns with a minimal, sensory brand voice. The ideal candidate has experience managing social media for premium or lifestyle brands and is comfortable working remotely, with a preference for those based in Melbourne.
Responsibilities
Develop and execute a content calendar for Instagram and Pinterest Create, film, and edit Reels and other visual content Repurpose user-generated content to fit brand guidelines Write compelling, on-brand copy for posts and captions Schedule and publish posts using social media management tools Monitor, analyze, and report on social media performance metrics Collaborate with the founder to align content with brand strategy Maintain a consistent, aesthetic visual identity across channels
Skills And Requirements
Proven experience managing social media for premium or lifestyle brands Strong content creation skills, including filming and editing short-form video (Reels) Proficiency with Canva and social media scheduling tools Experience managing Pinterest accounts is highly desirable Excellent written communication and copywriting skills Ability to produce calm, minimal, and sensory content Strong understanding of social media analytics and reporting Self-motivated, organized, and able to work independently Based in Melbourne preferred, but remote candidates will be considered Availability for approximately 10-15 hours per month on an ongoing basis
About Twine
Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
Our Mission
Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.
Not the right fit? Search for Social Media Manager jobs in Canada
About Twine
Twine connects companies to over 750,000 freelance experts across 190+ countries. We enable flexible work opportunities for so many talented people. Twine covers tech, creative and AI – Software development, graphic design, animation, marketing, video products and everything in between.
STARTUPS (www.twine.net) Companies need a flexible and global workforce to keep competitive. However, they struggle to find specific experts to match their needs. If you have niche technical/creative requirements or need a freelancer in a specific location – we can help you.
FREELANCERS and CONSULTANTS (www.twine.net/freelancers) If you're a freelancer or consultant, take control and choose which projects you want to work on. Build your portfolio with Twine and find interesting jobs from all over the world.
AI COMPANIES (www.twine.net/ai) If you're a company that uses machine learning and needs audio-visual datasets, we can use our network of diverse freelancers to build this for you. Text to speech, video, actors, presenters, and more.
Similar Jobs
About the role
Join a growing premium stationery brand focused on intentional living and high-quality analogue tools. This part-time freelance role centers on managing and elevating the brand’s Instagram presence, with Pinterest as a secondary channel. You will create, film, and edit engaging Reels, schedule and post content, repurpose user-generated content, and report on key social metrics. Working closely with the founder, you’ll have creative autonomy within established brand guidelines to produce calm, aesthetic content that aligns with a minimal, sensory brand voice. The ideal candidate has experience managing social media for premium or lifestyle brands and is comfortable working remotely, with a preference for those based in Melbourne.
Responsibilities
Develop and execute a content calendar for Instagram and Pinterest Create, film, and edit Reels and other visual content Repurpose user-generated content to fit brand guidelines Write compelling, on-brand copy for posts and captions Schedule and publish posts using social media management tools Monitor, analyze, and report on social media performance metrics Collaborate with the founder to align content with brand strategy Maintain a consistent, aesthetic visual identity across channels
Skills And Requirements
Proven experience managing social media for premium or lifestyle brands Strong content creation skills, including filming and editing short-form video (Reels) Proficiency with Canva and social media scheduling tools Experience managing Pinterest accounts is highly desirable Excellent written communication and copywriting skills Ability to produce calm, minimal, and sensory content Strong understanding of social media analytics and reporting Self-motivated, organized, and able to work independently Based in Melbourne preferred, but remote candidates will be considered Availability for approximately 10-15 hours per month on an ongoing basis
About Twine
Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
Our Mission
Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.
Not the right fit? Search for Social Media Manager jobs in Canada
About Twine
Twine connects companies to over 750,000 freelance experts across 190+ countries. We enable flexible work opportunities for so many talented people. Twine covers tech, creative and AI – Software development, graphic design, animation, marketing, video products and everything in between.
STARTUPS (www.twine.net) Companies need a flexible and global workforce to keep competitive. However, they struggle to find specific experts to match their needs. If you have niche technical/creative requirements or need a freelancer in a specific location – we can help you.
FREELANCERS and CONSULTANTS (www.twine.net/freelancers) If you're a freelancer or consultant, take control and choose which projects you want to work on. Build your portfolio with Twine and find interesting jobs from all over the world.
AI COMPANIES (www.twine.net/ai) If you're a company that uses machine learning and needs audio-visual datasets, we can use our network of diverse freelancers to build this for you. Text to speech, video, actors, presenters, and more.