Who you are

• Professional Experience: Extensive experience in marketing analytics, specifically within B2B SaaS or high-growth enterprise environments
• Attribution Expertise: Proven track record of designing and driving attribution modeling (Multi-touch) for Marketing and other Top-of-the-Funnel (TOFU) streams
• Full-Funnel Vision: Deep understanding of non-paid focus areas; experience building reporting for organic growth, brand health, and Share of Voice (SoV)
• Technical Proficiency: Experienced and confident in operating across the full technical stack from Snowflake to Dbt and BI tools
• Stack Knowledge: Experience navigating CRM and automation systems (Salesforce, HubSpot) and modern BI tools (Sigma, Tableau, or Looker)
• Strategic Communication: The ability to command a room of executives, translating complex data structures into a clear narrative
• Language: Professional fluency in written and spoken English
• Demonstrates strong automation and AI capabilities
• Writes and speaks fluent English
• It's not required to have experience working remotely, but considered a plus

What the job involves

• This is an exciting time to join Remote and make a personal difference in the global employment space as Senior Analyst, Marketing Analytics
• As a senior member of our Revenue Operations team, you won't just be crunching numbers; you will be the strategic engine behind our growth
• We are looking for a highly motivated expert to be the primary partner to the Senior Manager of Planning and Analytics and the broader Marketing organization
• You will take the lead on high-impact projects, moving beyond simple reporting to shape our global marketing strategy
• From perfecting our attribution logic to quantifying the impact of brand awareness, your insights will directly dictate where we invest our next dollar
• Advanced Attribution Modeling: Lead the development and refinement of attribution models that capture the value of Marketing and various TOFU streams, ensuring a holistic view of the customer journey
• Non-Paid & Brand Analytics: Establish the framework for measuring all marketing channels. Build robust reporting for Share of Voice, organic reach, and brand sentiment to balance our performance marketing focus
• Strategic Planning & Forecasting: Drive the annual and quarterly planning process for marketing investments, providing data-backed recommendations on budget allocation
• LTV & Predictive Modeling: Build and maintain projected Lifetime Value (LTV) models to guide acquisition and retention strategies, ensuring high-quality signals are fed back into ad platforms
• Full-Funnel Optimisation: Analyse the B2B funnel from initial awareness to closed-won revenue, identifying friction points and white-space opportunities for the growth team
• Data Governance & Integrity: Act as the guardian of marketing data. Partner with RevOps to ensure data flowing from HubSpot and Salesforce remains the "single source of truth."
• Mentorship & Leadership: While this role may not have initial direct reports, you will act as a technical lead, mentoring senior analysts and setting the standard for analytical excellence across the team
• You'll report to: Senior manager, Revenue operations
• Team: Revenue operations, Revenue planning and analytics
• Team size: No direct reports
• Start date: As soon as possible

The application process

• Roughly 3.5 hours across 3 weeks
• Interview with recruiter
• Interview with future manager
• Interview with 2 marketing analytics team members (no managers present)
• Interview with VP, Growth Marketing
• Bar Raiser interview
• Prior employment verification check
• Please fill out the form below and upload your CV with a PDF format
• We kindly ask you to submit your application and CV in English, as this is the standardised language we use here at Remote
• If you don’t have an up to date CV but you are still interested in talking to us, please feel free to add a copy of your LinkedIn profile instead
• Please note we accept applications on an ongoing basis

Benefits

• Unlimited personal time off
• Paid parental leave
• Co-working allowance
• Flexible working hours
• Learning budget
• Mental health support
• Company stock options
• Home office setup
• Celebratory allowances
• Branded swag
• Other country-specific benefits