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Specialist, Regional Marketing

BDOabout 13 hours ago
Toronto, ON
Senior Level
full_time

Top Benefits

Competitive cash compensation
Flexible benefits from day one
Market-leading personal time off policy

About the role

Putting people first, every day

BDO is a firm built on a foundation of positive relationships with our people and our clients. Each day, our professionals provide exceptional service, helping clients with advice and insight they can trust. In turn, we offer an award-winning environment that fosters a people-first culture with a high priority on your personal and professional growth.

Your Opportunity

We are looking for a Regional Marketing Senior Specialist to execute marketing initiatives in the Greater Toronto Area (GTA).

You will work collaboratively with regional teams, marketing leaders and Centers of Excellence to deliver key marketing initiatives that support growth with target audiences.

Job responsibilities:

  • Execute marketing campaigns to support the GTA marketing strategy and growth objectives
  • Establish and maintain trusted advisor relationships with regional leadership and stakeholders
  • Conduct research and turn data into insights to proactively support the planning and execution of marketing campaigns
  • Coordinate, write and schedule content for mass emails and social media
  • Provide event support on an as needed basis, including set-up and onsite support for events, manage all pre, during, and post-event logistics from beginning to end
  • Provide list management support for events, email marketing campaigns, content, etc.
  • Leverage market and client insights and marketing best practices to ensure initiatives are cohesive, impactful and responsive to market conditions
  • Plan, oversee, execute, and evaluate marketing campaigns across various channels and marketing tactics
  • Ensure marketing initiatives align with the brand position and corporate visual identity guidelines
  • Day to day liaison and collaborate closely the Marketing Centres of Excellence (COEs) throughout the planning, execution and reporting phases
  • Evaluate campaign performance, including return on investment tracking, delivering feedback, and providing debrief/post-event reports and analysis
  • Develop and track project plans including budgets, approvals, key dates and milestones to ensure deadlines and deliverables

How do we define success for your role?

  • You demonstrate BDO's core values through all aspects of your work: Integrity, Respect and Collaboration
  • You understand your client’s industry, challenges, and opportunities; clients describe you as positive, professional, and delivering high quality work
  • You identify, recommend, and are focused on effective service delivery to your clients
  • You share in an inclusive and engaging work environment that develops, retains and attracts talent
  • You actively participate in the adoption of digital tools and strategies to drive an innovative workplace
  • You grow your expertise through learning and professional development

Qualifications & Requirements:

  • University Degree in Communications, Marketing, Business or related discipline
  • 3-5 years of related experience in a marketing role
  • Proven experience executing marketing activities across various channels and leveraging multiple marketing tactics and channels
  • Strong project management skills to meet tight deadlines, steer several projects simultaneously and manage priorities
  • Proven ability to undertake projects and tasks autonomously
  • Clear and detail-oriented communication skills
  • Excellent interpersonal skills with the capacity to build strong relationships communicate effectively with stakeholders at different levels of the organization
  • Disciplined, driven, self-starter with a commitment to continuous development and creativity Strong experience with Microsoft Word, Excel and PowerPoint and a desire to learn new tools to increase productivity.

Why BDO?

Our people-first approach to talent has earned us a spot among Canada’s Top 100 Employers for 2025 . This recognition is a milestone we’re thrilled to add to our collection of awards for both experienced and student talent experiences.

Our firm is committed to providing an environment where you can be successful in the following ways:

  • We enable you to engage with how we change and evolve, being a key contributor to the success and growth of BDO in Canada.
  • We help you become a better professional within our services, industries, and markets with extensive opportunities for learning and development.
  • We support your achievement of personal goals outside of the office and making an impact on your community.

Giving back adds up: Where company meets community. BDO is actively involved in our communities by supporting local charity initiatives. We support staff with local and national events where you will be given the opportunity to contribute to your community.

Total rewards that matter: We pay for performance with competitive total cash compensation that recognizes and rewards your contribution. We provide flexible benefits from day one, and a market leading personal time off policy. We are committed to supporting your overall wellness beyond working hours and provide reimbursement for wellness initiatives that fit your lifestyle.

Everyone counts: We believe every employee should have the opportunity to participate and succeed. Through leadership by our Diversity, Equity and Inclusion Leader, we are committed to a workplace culture of respect, inclusion, and diversity. We recognize and celebrate the valuable differences among each of us, including race, religious beliefs, physical or mental disabilities, age, place of origin, marital status, family status, gender or gender identity and sexual orientation. If you require accommodation to complete the application process, please contact us .

Flexibility: All BDO personnel are expected to spend some of their time working in the office, at the client site, and virtually unless accommodations or alternative work arrangements are in place.

Our model is a blended approach designed to support the flexible needs of our people, the firm and our clients. It’s about creating work experiences that meet everyone’s needs and providing flexibility to adjust when, where and how we work to meet the expectations of our role.

Code of Conduct: Our Code of Conduct sets clear standards for how we conduct business. It reflects our shared values and commitments and includes guiding principles to help us make ethical decisions and maintain trust with each other, our clients, and the public.

With your consent, BDO Canada may use AI technology (Microsoft Copilot) to transcribe during preliminary conversations, solely for the purpose of note-taking and not for other purposes, such as resume review, evaluation or selection of candidates.

More information on BDO Canada’s Privacy Policy can be found here: Privacy Policy | BDO Canada

Ready to make your mark at BDO? Click “Apply now” to send your up-to-date resume to one of our Talent Acquisition Specialists.

To explore other opportunities at BDO, check out our careers page .

About BDO

Accounting
10,000+

BDO is the leading provider of professional services within the mid-tier of our profession. We are proud to deliver seamless client service, from 1658 offices in 167 countries, across the world. Our 91K+ professionals continuously transform our approach by embracing future-oriented technology and focusing on quality. Strategic decisions and investments made in recent years have further equipped the organisation with the global infrastructure and innovative solutions needed to deliver long-term value for our clients.

As a purpose-driven organisation, we do better.