Content Manager
About the role
Wuxly is a Canadian leader in advanced textile integration, tactical apparel, smart textiles and soft-goods manufacturing—pairing design, pattern engineering, supply chain, and scalable production to deliver for defence and government clients. We operate as the commercial and operational bridge between breakthrough textile technologies and end users—acting as a systems integrator and program manager from concept to delivery. Our work sits in the dual-use arena: mission-ready solutions for Defence & Tactical, extreme cold weather (uniforms, outerwear, shelters, covers, concealment) alongside a growing consumer business, translating that same performance standard into premium outerwear and everyday gear built for real conditions. Our products and programs are executed under ISO 9001/14001 discipline and shaped by performance proven in the world’s harshest environments.
About the Role:
Reporting to Wuxly’s Marketing Lead, the Content Manager will be the dedicated owner of content execution and narrative consistency. This role exists to execute, amplify, and maintain consistency in messaging, with speed and discipline — translating narrative direction, messaging priorities, and PR strategy (set by Wuxly leadership) into high-quality, professional content across channels.
** This is a part-time, hybrid role. In addition to remote work, in-person work is to take place at Wuxly’s office location in Mississauga (Dixie Rd. & Courtneypark Dr.)
Key Responsibilities:
- Execution of approved editorial and content plans
- Drafting and refining CEO (James) LinkedIn content under direction
- Publishing and maintaining the content calendar
- Supporting PR-to-content amplification
- Delivering campaign and event-related content on time
- Maintaining content metrics and reporting accuracy
- Repurposing PR, interviews, and announcements into multi-format content
- Translating long-form inputs into short-form, LinkedIn-ready assets
- Maintaining lightweight content systems (calendar, folders, versioning)
- Coordinating with design for asset needs and timelines
- Additional responsibilities as the role and candidate evolve
Skills And Qualifications We’re Looking For:
- Alignment with, and exemplification of Wuxly’s values (Act Like an Owner, Humble, Drive Innovation, Row Together, Unequivocal Excellence)
- 2–5 years experience in content, communications, or marketing roles
- Experience writing for B2B, industrial, technical, or defence-adjacent audiences
- Strong editorial judgment and discretion
- Comfort drafting CEO-level content and incorporating direct feedback
- Basic familiarity with content performance metrics (e.g., LinkedIn)
- Strong writing and editing skills
- Ability to follow narrative direction and apply feedback quickly
- Familiarity with LinkedIn and professional digital content
- Organized, deadline-driven working style
- Comfort working in a startup environment with clear accountability
- Wuxly may use AI to assist in the initial screening stage of the recruitment process - however, Humans will be the primary reviewer of applications.
- Wuxly values diversity in our team, as well as in our customers, suppliers and others. We provide equal employment opportunity for all applicants and employees, and do not discriminate on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, record of offences, marital status, family status, or disability.
- Wuxly welcomes and encourages applications from everyone. Accommodations may be available upon request for candidates taking part in all aspects of the selection process. If you would like to request a specific accommodation because of a disability or a medical need, please advise the Recruiter or Human Resources Associate when you are selected to participate in the recruitment process.
- Wuxly is committed to doing business with local manufacturers, vendors, and partners, and to be leaders in the efforts to re-shore manufacturing in Ontario and Canada. Wuxly prioritizes recruiting and hiring local talent into positions to lead these initiatives, and are committed to being positive corporate citizens within our community.
About Wuxly Movement
Wuxly. Hailing from Toronto, we are the innovators of the first animal-free and sustainable parka brand proudly manufactured in Canada. Incepted in 2012, Wuxly began when pro-football player, James Yurichuk, moved from the west coast to join the Toronto Argonauts. His task? Getting his girlfriend, Brazilian-born Daniela, her very first winter coat. In his search for the perfect parka, James could not find anything that aligned with his values around protecting the environment.
Content Manager
About the role
Wuxly is a Canadian leader in advanced textile integration, tactical apparel, smart textiles and soft-goods manufacturing—pairing design, pattern engineering, supply chain, and scalable production to deliver for defence and government clients. We operate as the commercial and operational bridge between breakthrough textile technologies and end users—acting as a systems integrator and program manager from concept to delivery. Our work sits in the dual-use arena: mission-ready solutions for Defence & Tactical, extreme cold weather (uniforms, outerwear, shelters, covers, concealment) alongside a growing consumer business, translating that same performance standard into premium outerwear and everyday gear built for real conditions. Our products and programs are executed under ISO 9001/14001 discipline and shaped by performance proven in the world’s harshest environments.
About the Role:
Reporting to Wuxly’s Marketing Lead, the Content Manager will be the dedicated owner of content execution and narrative consistency. This role exists to execute, amplify, and maintain consistency in messaging, with speed and discipline — translating narrative direction, messaging priorities, and PR strategy (set by Wuxly leadership) into high-quality, professional content across channels.
** This is a part-time, hybrid role. In addition to remote work, in-person work is to take place at Wuxly’s office location in Mississauga (Dixie Rd. & Courtneypark Dr.)
Key Responsibilities:
- Execution of approved editorial and content plans
- Drafting and refining CEO (James) LinkedIn content under direction
- Publishing and maintaining the content calendar
- Supporting PR-to-content amplification
- Delivering campaign and event-related content on time
- Maintaining content metrics and reporting accuracy
- Repurposing PR, interviews, and announcements into multi-format content
- Translating long-form inputs into short-form, LinkedIn-ready assets
- Maintaining lightweight content systems (calendar, folders, versioning)
- Coordinating with design for asset needs and timelines
- Additional responsibilities as the role and candidate evolve
Skills And Qualifications We’re Looking For:
- Alignment with, and exemplification of Wuxly’s values (Act Like an Owner, Humble, Drive Innovation, Row Together, Unequivocal Excellence)
- 2–5 years experience in content, communications, or marketing roles
- Experience writing for B2B, industrial, technical, or defence-adjacent audiences
- Strong editorial judgment and discretion
- Comfort drafting CEO-level content and incorporating direct feedback
- Basic familiarity with content performance metrics (e.g., LinkedIn)
- Strong writing and editing skills
- Ability to follow narrative direction and apply feedback quickly
- Familiarity with LinkedIn and professional digital content
- Organized, deadline-driven working style
- Comfort working in a startup environment with clear accountability
- Wuxly may use AI to assist in the initial screening stage of the recruitment process - however, Humans will be the primary reviewer of applications.
- Wuxly values diversity in our team, as well as in our customers, suppliers and others. We provide equal employment opportunity for all applicants and employees, and do not discriminate on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, record of offences, marital status, family status, or disability.
- Wuxly welcomes and encourages applications from everyone. Accommodations may be available upon request for candidates taking part in all aspects of the selection process. If you would like to request a specific accommodation because of a disability or a medical need, please advise the Recruiter or Human Resources Associate when you are selected to participate in the recruitment process.
- Wuxly is committed to doing business with local manufacturers, vendors, and partners, and to be leaders in the efforts to re-shore manufacturing in Ontario and Canada. Wuxly prioritizes recruiting and hiring local talent into positions to lead these initiatives, and are committed to being positive corporate citizens within our community.
About Wuxly Movement
Wuxly. Hailing from Toronto, we are the innovators of the first animal-free and sustainable parka brand proudly manufactured in Canada. Incepted in 2012, Wuxly began when pro-football player, James Yurichuk, moved from the west coast to join the Toronto Argonauts. His task? Getting his girlfriend, Brazilian-born Daniela, her very first winter coat. In his search for the perfect parka, James could not find anything that aligned with his values around protecting the environment.