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Associate Media Planner

Critical Massabout 8 hours ago
Toronto, Ontario
Mid Level
full_time

Top Benefits

Global maternity and parental leave
Competitive benefits packages
Vacation, compassionate leave, wellness, flex days

About the role

As an Associate Media Planner, you are eager to dive into the world of media trafficking, reporting and implementation, and hit the ground running with support from the Media team. With guidance from your Media Director, you’re ready to break into the digital media landscape and learn as much as you can about current media trends and the collaboration between media syndication and creative development. You bring a passion for Media to the office, and your enthusiastic personality makes you keen to offer insights into campaign analysis and optimization. Working across all areas of the Media process, you want to get your hands dirty—and you are ready to learn from the robust team at Critical Mass. You’ll also support the Media team’s administrative needs by briefing the team on client files, campaign contracts, and conducting research.

Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from the office 2 days a week (Tuesdays and Thursdays in Toronto). You Will:

  • Coordinate the management, trafficking, optimization, and reporting of all campaign initiatives.
  • Work to execute payment of invoices and pre-bill process.
  • Be responsible for all media campaign set-up and execution, including working with other internal teams and clients to secure deliverables.
  • Support Marketing and Media Managers in reporting templates, management and presentations to clients.
  • Be responsible for pulling and delivering accurate data in initial
  • Research and prepare new information for paid media plans, RFPs, and presentations.
  • Evaluate, build, and maintain relationships in the display and emerging media community.
  • Stay up to date on and sharing the Marketing and Media groups on the latest trends in interactive marketing/media and developments.
  • Aid in the development of “Point of View” (POV) documents on new trends or special opportunities.
  • Participate in new business efforts as needed by team lead(s)

You Have:

  • Exposure or general understanding of digital media, or relevant capstone projects or internships.
  • Familiarity with Google ad products; bonus points if you’re familiar with Google AdWords.
  • Familiarity with and passion for digital media.
  • Strong interpersonal, written, and verbal communication skills.
  • Ability to multi-task and meet deadlines while paying attention to details.
  • Ability to work effectively under stressful situations and time constraints.
  • Good project management, planning and organizational skills.
  • Ability to work independently yet seek help when needed.
  • Proficient in MS Office, specifically Excel.
  • Independent and able to work with minimal supervision while maintaining focus and productivity.
  • Flexible and able to quickly adapt to new situations.
  • Knowledge of DoubleClick DCM 6 trafficking and reporting, DFP is a plus.
  • Adobe programmatic experience a plus.

What We Offer

  • Global maternity and parental leave
  • Competitive benefits packages
  • Vacation, compassionate leave, wellness days, and flex days
  • Access to online services for families and new parents
  • Early Dismissal Friday’s (off at 3:00 PM local time every Friday)
  • Diversity and Inclusion Board with 13 affinity groups
  • Internal learning and development programs
  • Enterprise-wide employee discounts

Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 2 days a week. Critical Mass is an equal opportunity employer. The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmass.com, omc.com and us.greenhouse-mail.io. We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you. We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance and reach out to them directly. *If U.S. based: https://www.consumer.ftc.gov/articles/job-scams#avoid

If Canada based: https://www.canada.ca/en/services/finance/consumer-affairs.html

If U.K. based: https://www.gov.uk/consumer-protection-rights

If Costa Rica based: https://www.consumo.go.cr/educacion\_consumidor/consejos\_practicos.aspx*

About Critical Mass

Advertising Services
1001-5000

Critical Mass is a team of 1,800 inspired folks based in 12 offices around the world, providing full-service digital capabilities for the greatest brands on Earth. Our secret sauce is our uncompromising design standards, our relentless focus on customers, and an ability to put powerful new technologies to work for our clients.

We work with the best—Apple, Nike, Mars Wrigley, Nissan, Diageo, Airbnb, BMW, BNY Mellon, Johnson & Johnson, and many more—brands who strive for connected digital ecosystems and unparalleled experiences. We help them get there by gaining deep insight into their consumers and orchestrating data, AI, design, media, and tech stacks around human stories.

We’re a global agency founded in Canada, but digital is our home. If you know us, then you know we’re a special, quirky place that attracts big talent and tiny egos. (We actually give out a “so f-n nice” award—lots of them). But just because we’re friendly doesn’t mean we’re not a force to be reckoned with. We’re driven. Relentless. And we live our values. We’re Critical Mass, but our friends call us CM. Please call us CM!