Senior Growth Marketing Manager
Top Benefits
About the role
We're hiring a Senior Growth Manager (Full-Time, Hybrid in the GTA) for a fast-growing Canadian DTC subscription brand. The company has built a recognizable name in its space and is now scaling its full growth engine, from first click to lifelong customer. This is a full-funnel role: you'll own conversion, retention, and lifecycle growth end to end. Stack leans Klaviyo, Shopify, GA4, Mixpanel, and Hotjar, with conversion rate optimization, subscription continuity, and win-back flows as the levers that matter most.
This is a high-ownership role for someone who sees the whole funnel as one system. Part growth marketer, part CRO specialist, part lifecycle builder, part data nerd. You'll optimize how customers convert, how they stick, and how much they're worth over time. You'll work alongside a dedicated CRO and web development resource to ship landing page, checkout, and onboarding improvements, and you'll own the email, SMS, and CRM programs that keep customers coming back. You'll inherit an existing email team and one direct report, and you'll have a clear runway to grow into senior commercial leadership as the business scales. The founders know they're leaving money on the table on both sides of the funnel and have given this role real budget, real authority, and direct access to leadership. If you've lived the DTC subscription playbook and want to plant your flag at a brand with serious momentum, this one's worth a look.
Required Skills & Experience
5+ years in growth, CRO, lifecycle, retention, CRM, or subscription growth roles at a DTC, e-commerce, or subscription business Proven success improving both conversion rates and retention metrics (conversion rate, CAC, repeat purchase rate, churn, LTV, renewal rate, cohort performance) Hands-on conversion rate optimization experience across landing pages, questionnaires, checkout, onboarding, and subscription flows Hands-on lifecycle experience building and optimizing journeys across email, SMS, and CRM channels Strong segmentation and personalization chops based on behaviour, product usage, and lifecycle stage Hands-on platform experience with Klaviyo, HubSpot, GA4, Mixpanel, Hotjar, or similar Comfortable owning A/B testing and experimentation frameworks across both acquisition and retention Strong analytical skills: able to translate funnel and cohort data into clear growth opportunities and action plans Strong cross-functional collaboration skills, comfortable partnering with marketing, product, engineering, operations, and customer support teams
Desired Skills & Experience
Experience at a subscription DTC brand (telehealth, meal-kit, supplements, pet, beauty replenishment, wellness), anywhere with refill or renewal economics Direct hands-on experience with Klaviyo and Shopify Experience partnering with paid media and creative teams to improve CAC and acquisition funnel efficiency People management experience: direct reports, mentorship, or leading an email/CRM pod SQL or basic technical comfort to pull cohort data and build dashboards independently Background in regulated or sensitive product categories (health, wellness, financial services) is a plus Commercially-minded and execution-focused, equally comfortable in a spreadsheet, a flow builder, and a checkout page
What You Will Be Doing
Channel & Focus Breakdown
30% Conversion rate optimization and acquisition funnels 25% Email, SMS & CRM lifecycle journeys 25% Retention, win-back & subscription continuity 20% Analytics, experimentation & cohort analysis
Daily Responsibilities
45% Hands-on building, testing, and shipping (funnels, flows, experiments) 25% Strategy, analytics, and reporting 20% Cross-functional collaboration with marketing, product, engineering, ops, and customer support 10% Team leadership and direct report management
The Offer
Bonus/Commission eligible
You Will Receive The Following Benefits
Medical, Dental, and Vision Insurance Vacation Time
Current Vacancy: Yes
Use of AI in Hiring: Yes
Applicants must be currently authorized to work in the Canada on a full-time basis now and in the future.
Posted By: Seif Tadros
Not the right fit? Search for Growth Marketing Manager jobs in Toronto, Ontario, Canada
About Motion Recruitment
Motion Recruitment delivers IT Talent Solutions for Contract, Direct Hire, Managed Solutions and Statement of Work to all of North America from our 21 delivery centers. Our high-touch, specialized, team-based recruitment model’s success is proven through our exemplary track record in filling the most challenging IT positions for startup and enterprise clients alike. Our hyper-specialized tech focus results in a truly consultative approach for both our clients and candidates, within our recruiting areas of expertise: Software, Mobile, Data, Infrastructure, Cybersecurity, Product + UX and Functional.
Motion also delivers IT Consulting Solutions through the Motion Consulting Group (MCG) that create true digital transformation for IT projects in Agile Development & Coaching, DevOps & DevSecOps Solutions, and Managed Services for IT Operations.
We’re also the proud creators of Tech in Motion and the Timmy Awards, our North American community platform, events series and award program that connects over 250,000 tech enthusiasts to meet, learn, and innovate.
Similar Jobs
Senior Growth Marketing Manager
Top Benefits
About the role
We're hiring a Senior Growth Manager (Full-Time, Hybrid in the GTA) for a fast-growing Canadian DTC subscription brand. The company has built a recognizable name in its space and is now scaling its full growth engine, from first click to lifelong customer. This is a full-funnel role: you'll own conversion, retention, and lifecycle growth end to end. Stack leans Klaviyo, Shopify, GA4, Mixpanel, and Hotjar, with conversion rate optimization, subscription continuity, and win-back flows as the levers that matter most.
This is a high-ownership role for someone who sees the whole funnel as one system. Part growth marketer, part CRO specialist, part lifecycle builder, part data nerd. You'll optimize how customers convert, how they stick, and how much they're worth over time. You'll work alongside a dedicated CRO and web development resource to ship landing page, checkout, and onboarding improvements, and you'll own the email, SMS, and CRM programs that keep customers coming back. You'll inherit an existing email team and one direct report, and you'll have a clear runway to grow into senior commercial leadership as the business scales. The founders know they're leaving money on the table on both sides of the funnel and have given this role real budget, real authority, and direct access to leadership. If you've lived the DTC subscription playbook and want to plant your flag at a brand with serious momentum, this one's worth a look.
Required Skills & Experience
5+ years in growth, CRO, lifecycle, retention, CRM, or subscription growth roles at a DTC, e-commerce, or subscription business Proven success improving both conversion rates and retention metrics (conversion rate, CAC, repeat purchase rate, churn, LTV, renewal rate, cohort performance) Hands-on conversion rate optimization experience across landing pages, questionnaires, checkout, onboarding, and subscription flows Hands-on lifecycle experience building and optimizing journeys across email, SMS, and CRM channels Strong segmentation and personalization chops based on behaviour, product usage, and lifecycle stage Hands-on platform experience with Klaviyo, HubSpot, GA4, Mixpanel, Hotjar, or similar Comfortable owning A/B testing and experimentation frameworks across both acquisition and retention Strong analytical skills: able to translate funnel and cohort data into clear growth opportunities and action plans Strong cross-functional collaboration skills, comfortable partnering with marketing, product, engineering, operations, and customer support teams
Desired Skills & Experience
Experience at a subscription DTC brand (telehealth, meal-kit, supplements, pet, beauty replenishment, wellness), anywhere with refill or renewal economics Direct hands-on experience with Klaviyo and Shopify Experience partnering with paid media and creative teams to improve CAC and acquisition funnel efficiency People management experience: direct reports, mentorship, or leading an email/CRM pod SQL or basic technical comfort to pull cohort data and build dashboards independently Background in regulated or sensitive product categories (health, wellness, financial services) is a plus Commercially-minded and execution-focused, equally comfortable in a spreadsheet, a flow builder, and a checkout page
What You Will Be Doing
Channel & Focus Breakdown
30% Conversion rate optimization and acquisition funnels 25% Email, SMS & CRM lifecycle journeys 25% Retention, win-back & subscription continuity 20% Analytics, experimentation & cohort analysis
Daily Responsibilities
45% Hands-on building, testing, and shipping (funnels, flows, experiments) 25% Strategy, analytics, and reporting 20% Cross-functional collaboration with marketing, product, engineering, ops, and customer support 10% Team leadership and direct report management
The Offer
Bonus/Commission eligible
You Will Receive The Following Benefits
Medical, Dental, and Vision Insurance Vacation Time
Current Vacancy: Yes
Use of AI in Hiring: Yes
Applicants must be currently authorized to work in the Canada on a full-time basis now and in the future.
Posted By: Seif Tadros
Not the right fit? Search for Growth Marketing Manager jobs in Toronto, Ontario, Canada
About Motion Recruitment
Motion Recruitment delivers IT Talent Solutions for Contract, Direct Hire, Managed Solutions and Statement of Work to all of North America from our 21 delivery centers. Our high-touch, specialized, team-based recruitment model’s success is proven through our exemplary track record in filling the most challenging IT positions for startup and enterprise clients alike. Our hyper-specialized tech focus results in a truly consultative approach for both our clients and candidates, within our recruiting areas of expertise: Software, Mobile, Data, Infrastructure, Cybersecurity, Product + UX and Functional.
Motion also delivers IT Consulting Solutions through the Motion Consulting Group (MCG) that create true digital transformation for IT projects in Agile Development & Coaching, DevOps & DevSecOps Solutions, and Managed Services for IT Operations.
We’re also the proud creators of Tech in Motion and the Timmy Awards, our North American community platform, events series and award program that connects over 250,000 tech enthusiasts to meet, learn, and innovate.