About the role
Creative Growth Role | Marketing + Design + Web
At Workhub, we?re looking for someone rare:
A creative marketer who also loves websites, digital experiences, branding, and building things.
This role is ideal for someone who enjoys switching between:
· designing landing pages,
· creating social campaigns,
· improving websites,
· editing visuals and videos,
· brainstorming marketing ideas,
· optimizing SEO and AEO,
· analyzing campaign performance,
· and helping shape how a software company presents itself online.
We?re not looking for a traditional corporate marketer.
We?re looking for someone creative, outgoing, technically curious, organized, and excited to help grow a modern SaaS B2B platform.
This person must have at least these skills/experiences:
1. Website/Landing page development;
2. Graphic design (Adobe suite);
3. Online Marketing.
What You?ll Work On - Digital Marketing & Growth
· Create and coordinate marketing campaigns for product launches, feature releases, and customer engagement initiatives.
· Develop creative campaign concepts across email, social media, website content, and in-app promotions.
· Help improve customer acquisition, feature awareness, and engagement across Workhub?s platform.
· Assist with campaign planning, execution, scheduling, and reporting.
Website & Landing Page Development
· Help improve and maintain website pages, landing pages, and digital experiences.
· Collaborate on website layout improvements, conversion optimization, and user experience enhancements.
· Support SEO and website content optimization initiatives.
· Assist with updating website visuals, banners, graphics, and promotional sections.
· Work with HTML/CSS, CMS tools, or website builders when needed.
· Help create marketing-focused landing pages for campaigns and product initiatives.
Creative Design & Content Creation
- Design digital assets, including:
o social media graphics,
o email visuals,
o GIFs, videos, and animations,
o promotional banners,
o brochures,
o and branded campaign materials.
· Create visually engaging content aligned with Workhub?s brand and product messaging.
· Develop concepts using tools such as Figma, Canva, Photoshop, Illustrator (Adobe design products).
Social Media & Branding
· Plan and create content for LinkedIn, Facebook, Instagram, and future channels.
· Develop educational, feature-focused, culture, and branding content.
· Maintain consistent visual identity and messaging across channels.
· Organize social calendars and campaign schedules.
Email Marketing & Customer Communication
· Create and manage branded email campaigns.
· Write and edit marketing copy for announcements, feature launches, newsletters, and promotional campaigns.
· Build supporting visuals and creative assets for email campaigns.
· Support revisions and stakeholder feedback cycles.
Optimization & Experimentation
· Monitor campaign performance and engagement metrics.
· Assist with marketing campaign tracking, SEO reporting, and future optimization initiatives.
o Support tools such as HubSpot,
o and related marketing platforms.
· Continuously look for ways to improve marketing performance and user experience.
What We?re Looking For - Ideal Skills
· Strong visual design instincts and content creation ability.
· Experience with digital marketing, social media, or SaaS or B2B marketing.
· Comfortable working with websites, landing pages, or front-end web tools.
· Familiarity with:
o HTML/CSS,
o Website builders,
o CMS platforms,
o Basic website development concepts.
· Experience with Figma, Canva, Photoshop, Illustrator (Adobe suite), or similar creative tools.
· Experience with HubSpot.
· Understanding of SEO, branding, and digital marketing strategy.
· Outgoing, organized, detail-oriented, and capable of managing multiple projects.
· Strong written communication and creative thinking skills.
Bonus Points
· Experience in HubSpot, or an
Not the right fit? Search for marketing specialist jobs in Calgary, AB
About Workhub Software Corp
Since 2006, Workhub has been providing companies all around the world an easy to use, worker focused, compliance management software. Where once there was spreadsheets and file folders strewn about the office, there is now a clean and simple organizational tool for our customers.
We believe that there are jobs that a computer is best at doing and that there are jobs that a human is best at doing. We want to empower businesses everywhere with the ability to organize the thousands of documents and let the humans focus on the things that matter in their company.
We believe that with the right tools, you can have 10X the impact with less work.
We believe in small teams. Small teams are fast and nimble. Small teams mean less bureaucracy and less management and more getting things done.
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About the role
Creative Growth Role | Marketing + Design + Web
At Workhub, we?re looking for someone rare:
A creative marketer who also loves websites, digital experiences, branding, and building things.
This role is ideal for someone who enjoys switching between:
· designing landing pages,
· creating social campaigns,
· improving websites,
· editing visuals and videos,
· brainstorming marketing ideas,
· optimizing SEO and AEO,
· analyzing campaign performance,
· and helping shape how a software company presents itself online.
We?re not looking for a traditional corporate marketer.
We?re looking for someone creative, outgoing, technically curious, organized, and excited to help grow a modern SaaS B2B platform.
This person must have at least these skills/experiences:
1. Website/Landing page development;
2. Graphic design (Adobe suite);
3. Online Marketing.
What You?ll Work On - Digital Marketing & Growth
· Create and coordinate marketing campaigns for product launches, feature releases, and customer engagement initiatives.
· Develop creative campaign concepts across email, social media, website content, and in-app promotions.
· Help improve customer acquisition, feature awareness, and engagement across Workhub?s platform.
· Assist with campaign planning, execution, scheduling, and reporting.
Website & Landing Page Development
· Help improve and maintain website pages, landing pages, and digital experiences.
· Collaborate on website layout improvements, conversion optimization, and user experience enhancements.
· Support SEO and website content optimization initiatives.
· Assist with updating website visuals, banners, graphics, and promotional sections.
· Work with HTML/CSS, CMS tools, or website builders when needed.
· Help create marketing-focused landing pages for campaigns and product initiatives.
Creative Design & Content Creation
- Design digital assets, including:
o social media graphics,
o email visuals,
o GIFs, videos, and animations,
o promotional banners,
o brochures,
o and branded campaign materials.
· Create visually engaging content aligned with Workhub?s brand and product messaging.
· Develop concepts using tools such as Figma, Canva, Photoshop, Illustrator (Adobe design products).
Social Media & Branding
· Plan and create content for LinkedIn, Facebook, Instagram, and future channels.
· Develop educational, feature-focused, culture, and branding content.
· Maintain consistent visual identity and messaging across channels.
· Organize social calendars and campaign schedules.
Email Marketing & Customer Communication
· Create and manage branded email campaigns.
· Write and edit marketing copy for announcements, feature launches, newsletters, and promotional campaigns.
· Build supporting visuals and creative assets for email campaigns.
· Support revisions and stakeholder feedback cycles.
Optimization & Experimentation
· Monitor campaign performance and engagement metrics.
· Assist with marketing campaign tracking, SEO reporting, and future optimization initiatives.
o Support tools such as HubSpot,
o and related marketing platforms.
· Continuously look for ways to improve marketing performance and user experience.
What We?re Looking For - Ideal Skills
· Strong visual design instincts and content creation ability.
· Experience with digital marketing, social media, or SaaS or B2B marketing.
· Comfortable working with websites, landing pages, or front-end web tools.
· Familiarity with:
o HTML/CSS,
o Website builders,
o CMS platforms,
o Basic website development concepts.
· Experience with Figma, Canva, Photoshop, Illustrator (Adobe suite), or similar creative tools.
· Experience with HubSpot.
· Understanding of SEO, branding, and digital marketing strategy.
· Outgoing, organized, detail-oriented, and capable of managing multiple projects.
· Strong written communication and creative thinking skills.
Bonus Points
· Experience in HubSpot, or an
Not the right fit? Search for marketing specialist jobs in Calgary, AB
About Workhub Software Corp
Since 2006, Workhub has been providing companies all around the world an easy to use, worker focused, compliance management software. Where once there was spreadsheets and file folders strewn about the office, there is now a clean and simple organizational tool for our customers.
We believe that there are jobs that a computer is best at doing and that there are jobs that a human is best at doing. We want to empower businesses everywhere with the ability to organize the thousands of documents and let the humans focus on the things that matter in their company.
We believe that with the right tools, you can have 10X the impact with less work.
We believe in small teams. Small teams are fast and nimble. Small teams mean less bureaucracy and less management and more getting things done.