Hi there, thanks for checking out this opportunity at Sundae Creative!

Sundae Creative is a leading brand communications agency specializing in public relations, influencer marketing, social storytelling, and experiential brand experiences. With offices in Montreal and Toronto, we partner with category-defining brands across North America, particularly in beauty, fashion, lifestyle, and consumer sectors. We’re known for blending sharp strategy with culturally relevant creativeL combining the credibility of traditional PR with the speed and inventiveness of modern digital channels. Our teams are organized by expertise, allowing us to move fast, think smarter, and deliver integrated campaigns that spark conversation, build influence, and drive real impact.

Now part of the Dulcedo Group, Sundae Creative operates within a broader ecosystem of talent and innovation, while keeping the agility and hands-on approach of a boutique agency. We take our work seriously, but not ourselves - curiosity, collaboration, and great ideas lead the way here! Joining Sundae means stepping into a high-performance, people-first environment where growth is encouraged, voices are heard, and ambition is supported. We care deeply about our clients, our culture, and the people behind the work, and we’re excited to build what’s next together!

The opportunity:

Joining the Influencer Marketing team, the Sundae Fam is looking for their next Influencer Marketing Specialist. This role is instrumental in driving cutting-edge influencer marketing campaigns that are both innovative and data-driven so if you consider yourself a strategic thinker with a deep understanding of influencer marketing, coupled with a strong analytical acumen, this role might be perfect for you! Not only will you craft and manage campaigns from inception to execution but also dive into complex data sets to extract actionable insights that shape the future of our clients' strategies. With a dual focus on creativity and analytics, you'll ensure that every campaign not only meets but exceeds client expectations, achieving measurable success in both reach and return on investment.

Your Scope of Work

• Oversee the entire lifecycle of influencer partnerships, from content ideation and contract negotiation to timeline management and final delivery.
• Utilize comprehensive performance metrics to assess campaign effectiveness, including, among many others, return on investment (ROI), engagement rates, reach, and impressions.
• Utilize data-driven insights to refine targeting, influencer selection, and campaign approaches, ensuring maximum impact.
• Develop detailed post-campaign reports, summarizing key performance indicators (KPIs) and providing actionable recommendations for ongoing improvement and future campaigns.
• Analyze influencer content and audience demographics to identify trends, insights, and opportunities for optimization.
• Ensure campaigns are executed flawlessly, adhering to budget constraints while maximizing efficiency and effectiveness.
• Monitor influencer content during campaigns to ensure consistency in messaging, tone, and overall brand representation.
• Cultivate and maintain strong relationships with influencers, fostering long-term collaborations that benefit both the brand and the influencer.
• Stay current with the latest industry trends, social media platform updates, and emerging influencers to keep campaigns fresh and competitive.
• Review and approve all influencer-generated content, ensuring it complies with brand guidelines and legal requirements

Your Profile:

• Around 2 years of experience in influencer marketing within an agency setting, managing both retainer and one-off clients.
• Full ownership of the execution cycle from both paid and earned campaigns.
• Proven ability to support influencer marketing strategies with a strong understanding of the entire campaign workflow.
• Expertise in data analysis with the ability to interpret deep performance metrics, provide actionable insights, and continuously optimize campaigns.
• Professional-level proficiency in French and English, or full bilingualism, is a fantastic bonus!
• Thorough experience in creating comprehensive campaign reports that summarize key metrics, offer insights, and recommend improvements.
• Strong skills in managing budgets, ensuring cost-effective strategies, and maximizing ROI.
• Up-to-date with social media trends, platform updates, and emerging influencer talent.
• Bachelor’s degree in Marketing, Communications, or a related field.
• Familiarity with paid media strategies, SEO, SEM, and integrating influencer content into broader digital marketing efforts.
• Experience working with specific influencer marketing platforms such as Traackr or Upfluence is an asset.
• Strong relationship-building skills with the ability to maintain long-term partnerships with influencers and clients.

Soft Skills & SC “factor” :

• At Sundae Creative, we look for more than just a CV - we look for ambition.
• You’re someone who’s excited to learn, take on new challenges and build a career with us.
• You’re passionate, driven, curious and possess a doer mentality.
• You thrive in a collaborative, high-energy culture where peers genuinely add value to your work.
• You believe in working hard, celebrating wins, laughing often, and not taking yourself too seriously - while still delivering high-quality results!

Perks!

• Time Off: Unlock unlimited paid vacation after one year, supported by trust, accountability, and alignment with team needs. Before one year, vacation is accrued at the standard two-week annual entitlement.
• Summer Hours: Enjoy early Fridays year-round, with work wrapping up at 2PM every Friday.
• Holiday Closure: Office closure every year between Christmas and New Year’s, so you can fully unplug and spend time with loved ones.
• Comprehensive Insurance: Full medical, dental, and vision coverage for you and your loved ones, available after just one month.

Why You’ll Love Working at Sundae Creative

• Work cross-functionally across PR, Events, Influencer Marketing, Design, and Social, contributing to innovative strategies for some of the most exciting clients in the industry.
• Join a tight-knit, collaborative team where respect, trust, and good energy are core to our culture.
• Grow with us : as we’re scaling, internal advancement opportunities are real, and strong performance is recognized and rewarded.
• As a division of Dulcedo Management, Sundae Creative offers the best of both worlds: the energy of a fast-growing agency, backed by the expertise and stability of 15+ years in the industry.