Job Title: Partner Marketer Analyst

Duration: 6 Month Contract, Ongoing Onsite Requirements: Toronto or Vancouver depending on your location. Could include in office, conferences, meetings with c-suite etc Hourly Rate: 25-32/hour depending on relative experience

About the Role

We are seeking a dynamic and results-driven B2B Partner Marketer with 1-3 years of experience to support a key client account. The ideal candidate will have a proven track record in B2B partner marketing or co-marketing, demand generation, GTM strategy, event management, and customer engagement. Experience working with technology companies is strongly preferred. This is a client-facing role that requires a strategic thinker who can collaborate cross-functionally with C-suite executives and department leaders to optimize co-marketing performance and enhance the partner experience.

Key Responsibilities

Develop and execute comprehensive co-marketing strategies for a portfolio of partners to drive demand generation and achieve pipeline goals. Create and manage partner marketing collateral, including co-marketing assets, sales decks, datasheets, videos, and landing pages. Lead multi-channel partner marketing programs, including demand generation, co-marketing, and partner nurturing initiatives. Collaborate with sales leadership and growth marketing teams to align goals and ensure seamless execution of partner marketing campaigns. Develop and maintain relationships with strategic partners such as CDW, Microsoft, SHI, Intel, Avant, Deloitte, Technologent, AWS, Google, PwC, CBRE, and Honeywell. Design and implement scalable enablement programs, including training playbooks and “Event in a Box” kits. Manage Marketing Development Funds (MDF), Operating Expenses (OpEx), credits, and other budget sources to optimize partner engagement and resource utilization. Track and analyze co-marketing performance metrics to continuously improve campaign effectiveness, budget prioritization, and ROI.

Qualifications

Bachelor’s degree in Marketing, Business, or a related field (MBA preferred). 1–3 years of experience in B2B partner marketing, co-marketing, sales channel marketing, or a related role. Proven track record of exceeding pipeline goals and driving revenue growth through strategic partner marketing initiatives. Strong expertise with CRM platforms (Salesforce, Microsoft Dynamics, HubSpot) and PRM platforms (Allbound, Impartner, Salesforce). Proficiency with CMS platforms (WordPress, Drupal, HubSpot) and design tools (Figma, Illustrator, Photoshop, InDesign, Premiere, Canva). Experience with data visualization tools (Miro, Power BI, Looker, Qlik, Tableau) and project management tools (Confluence, Jira, Trello, Asana, Airtable, SharePoint). Excellent communication, presentation, and interpersonal skills. Ability to work independently and collaboratively in a fast-paced, dynamic environment.

Preferred Skills

Experience with audience and analytics tools such as ZoomInfo, Crossbeam, 6sense, and Bombora. Strong understanding of Account-Based Marketing (ABM) and marketing automation strategies. Ability to create high-impact marketing assets and manage large-scale marketing budgets.