Who you are

• This is an ideal role for a current Lead or Head of Product Design that has motivations to expand their personal scope into more Product Management ownership and tasks
• Expertise in Design Leadership and Strategy, with a proven ability to set strategic design vision, influence executive decision-making, and translate business objectives into design strategies
• Project Management and Execution skills, including Gantt chart creation, resource allocation, and milestone tracking, with proficiency in tools like Linear and Notion
• Exceptional Hands-on Design Excellence in visual design, UX/UI, interaction design, and brand development
• In addition to Figma and other modern design systems/ tools. Experience in a variety of others like Adobe, Sketch, Spline, Three.JS, TailwindCSS, WebGL, and animation tools
• Strong leadership skills with a track record of hiring, mentoring, and scaling design teams, managing both hands-on designers and strategic design functions
• Extensive User Research experience conducting usability testing and leveraging data to inform design decisions, including A/B testing and user interviews
• Advanced Web3/Crypto Domain Expertise, with a deep understanding of crypto user behaviors, protocol design patterns, DeFi interfaces, wallet integrations, and blockchain-specific design considerations
• If you subscribe to the mission of separating the dollar from the state, then we want to hear from you!

What the job involves

• As Ethena’s Head of Product Design you will take ownership of both design strategy and vision, but also some Product Management responsibilities
• You’ll lead the design vision and product execution, establish uncompromising UX standards and product development processes across all user-facing products
• For Ethena it’s a pivotal role that will elevate the protocol's user experience in an increasingly professionalised crypto landscape
• You will report directly to the CEO and manage 1 Senior Designer
• You will collaborate closely with our Product Engineering team of 5 engineers to enhance UI/UX, as well as Marketing and BD
• By building product & design capacity and leadership, this role will enable the team to deliver polished, user-centric features, reduce development cycle time, and free up engineering focus for core technical priorities
• Oversee both big-picture design strategy while at the same time be hands-on in creating high-fidelity designs, wireframes, prototypes, animations, and videos
• Develop and execute a holistic design strategy and vision that aligns with business objectives and user needs across the entire product ecosystem
• Build and enforce uncompromising UX standards by auditing and refactoring existing designs, improving usability and consistency across frontend interfaces, dashboards, and user touchpoints
• Manage and scale design resources by leading engagements with external consultancies and sourcing freelancers from platforms like Dribbble and Behance
• Drive product management frameworks, including defining and implementing lightweight product management processes, roadmap planning, and stakeholder communication frameworks
• Establish detailed project management infrastructure including Gantt charts, milestone tracking, and resource allocation systems using tools like Linear and Notion
• Foster a user-centric culture through user research, usability testing, and leveraging data to inform design decisions, iterating based on feedback from crypto users and stakeholders
• Lead and mentor the design team, including the Lead Designer, to elevate skills, delegate tasks, and foster a more autonomous design function

The application process

• We look forward to receiving your application and will be in touch after having a chance to review