About the role
Who you are
- 5–8 years in product marketing, go-to-market, or solutions marketing within fintech, SaaS, or crypto
- Fluency in institutional finance and capital markets is required
- Ability to bridge technical depth with narrative clarity
- Exceptional communication and storytelling skills for diverse audiences
- Highly organized, detail-oriented, and comfortable managing multiple stakeholders
- Deep conviction in the crypto ecosystem and the role of interoperability in shaping its future
- High agency, high ownership, low ego
What the job involves
- As Product Marketing Manager, you’ll own the bridge between what we build and how the world understands it. You’ll shape product positioning, define go-to-market strategies, and create the content that helps customers, developers, and institutions grasp what’s possible with LayerZero
- You’ll partner with Product, BD, and Brand Marketing to craft content that differentiate us, grounded in truth, data, and technical depth
- Develop clear, differentiated product narratives grounded in technical understanding
- Partner with Product and Engineering to translate new capabilities into market-ready messaging
- Drive launch plans for new products, integrations, and features, ensuring alignment across teams
- Partner with BD and Comms to activate narratives through campaigns, events, and content
- Produce product explainers, one-pagers, presentations, and sales enablement materials that scale understanding
- Ensure consistency of message, tone, and design across all external assets
- Use adoption and engagement data to assess resonance and improve storytelling
- Contribute insights back into product development and roadmap prioritization
Not the right fit? Search for Product Marketing Manager jobs in Vancouver
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About the role
Who you are
- 5–8 years in product marketing, go-to-market, or solutions marketing within fintech, SaaS, or crypto
- Fluency in institutional finance and capital markets is required
- Ability to bridge technical depth with narrative clarity
- Exceptional communication and storytelling skills for diverse audiences
- Highly organized, detail-oriented, and comfortable managing multiple stakeholders
- Deep conviction in the crypto ecosystem and the role of interoperability in shaping its future
- High agency, high ownership, low ego
What the job involves
- As Product Marketing Manager, you’ll own the bridge between what we build and how the world understands it. You’ll shape product positioning, define go-to-market strategies, and create the content that helps customers, developers, and institutions grasp what’s possible with LayerZero
- You’ll partner with Product, BD, and Brand Marketing to craft content that differentiate us, grounded in truth, data, and technical depth
- Develop clear, differentiated product narratives grounded in technical understanding
- Partner with Product and Engineering to translate new capabilities into market-ready messaging
- Drive launch plans for new products, integrations, and features, ensuring alignment across teams
- Partner with BD and Comms to activate narratives through campaigns, events, and content
- Produce product explainers, one-pagers, presentations, and sales enablement materials that scale understanding
- Ensure consistency of message, tone, and design across all external assets
- Use adoption and engagement data to assess resonance and improve storytelling
- Contribute insights back into product development and roadmap prioritization
Not the right fit? Search for Product Marketing Manager jobs in Vancouver