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marketing specialist

Rio Theatre1 day ago
Vancouver, BC
CA$50,000 - CA$55,000/yearly
Term or contract

About the role

Job Summary

The Rio Theatre and Park Theatre are seeking a dynamic and passionate Marketing Specialist. The ideal candidate will be a creative professional with a strong background in communications, digital marketing, and be familiar with graphic design. A history with administrative assistance or executive assistance is an asset. Primary tasks include: managing the website and ticket hosting site, executing marketing campaigns, optimizing social media presence, and assisting the Head Programmer and Marketing Director. This new position within the company will begin as a contracted position but offers opportunity for collaboration and has potential to become a permanent position for the right candidate.

Key Responsibilities

  • Reports to the Head Programmer and updates the website and ticket hosting site as new events are scheduled.
  • Checks all advertising media to confirm correct information is posted.
  • Creates small graphics for supplementary use with social media; most content is created by the graphic design and promo trailer team.
  • Manages and schedules posts for Facebook and Instagram with the goal of increasing ticket sales and visibility.
  • Maintains event listings and the event calendar, updating and double checking that all information posted is correct and up to date.
  • Alongside the Head Programmer, writes copy for descriptions of live events, movies, and other pages on the website.
  • Liaises with the webmaster to solve any issues with webpages / hosting.
  • Keeps an eye on SEO scraping of showtimes and contacts relevant companies when needed.
  • Alongside the Office Manager, and management team, responds to customer inquiries, complaints, etc. in the general info@ email.
  • Conduct keyword research and utilize SEO techniques to improve organic search rankings.
  • Monitor website analytics using Google Analytics and Google AdWords to evaluate campaign performance and identify areas for improvement.
  • Assist the Head Programmer and Marketing Director in managing paid advertising campaigns on Google Ads, Facebook Advertising, adjusting strategies based on data insights.
  • Stay current with industry trends in digital marketing, analytics, and emerging technologies to continually enhance campaign effectiveness.

Qualifications

  • Degree or Certificate in marketing, communications, English, or related field.
  • 1+ years of experience with social media, digital, and print marketing.
  • Experience managing website content with WordPress.
  • Experience in customer service.
  • Strong interpersonal communication skills and the ability to receive constructive feedback.
  • Creative problem solving skills and interest in finding new solutions to pre-existing structures.
  • Ability to work in a fluid work environment with shifting priorities.
  • Proven experience in digital marketing, including SEO, email marketing, and social media management.
  • Proficiency in WordPress and familiarity with HTML, CSS, JavaScript for website updates.
  • Excellent understanding of digital marketing best practices, analytics, and optimization techniques.
  • Ability to manage multiple projects simultaneously while meeting deadlines.
  • Proven examples of copywriting, a portfolio is an asset.
  • Understanding of film, theatre, and live performance is an asset.
  • Experience in executive assistant roles is an asset.

***Please include a cover letter with your application***

About the Rio Theatre and Park Theatre

The Rio Theatre is famous for its ability to overcome obstacles. From the battle to gain a liquor license, to the ?Save the Rio? campaign and the ?Rio Sports Bar,? the support of the community has allowed us to achieve the impossible. With the recent undertaking of the Park Theatre, this mission to create spaces that are community driven has not changed. Independent theatres continue to face immense challenges, and our ongoing mission is to use our creativity to adapt and pivot as needed to ensure the Rio Theatre remains a thriving, sus

About Rio Theatre

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