Who you are

• You have 5+ years of strategic product marketing experience and an understanding of GTM plans; relevant experience spanning ad formats and self serve ad interfaces is also of considerable importance
• You have a BA or BS degree; MBA or quantitative graduate degree a plus but not required
• You have experience with advertising customers and are proficient using data/insights to inform product/GTM strategies
• You are process oriented and have the ability to manage timelines and deliverables across key stakeholders
• You are empathetic to customer needs and can collate feedback to make strategic business recommendations
• You have a track record of collaborating with a variety of cross-functional stakeholders in a fast-paced environment
• You have a deep understanding of the digital advertising industry, particularly with a passion for audio and video
• You can explain the value of highly technical concepts in human, relatable and compelling language
• We offer you the flexibility to work where you work best! For this role, you can be within the North America region as long as we have a work location
• This team operates within the EST time zone for collaboration

What the job involves

• We’re seeking a Product Marketing Manager (PMM), based in the United States, to join our Monetization Product Marketing team
• In this role you’ll work alongside a group of PMMs focused on advertiser experience, supporting the unification and evolution of Spotify’s ad formats
• This role will serve as the voice of the customer by developing go-to-market strategies that improve product adoption and revenue growth while driving real business outcomes for our advertising partners
• This is a highly cross-functional role and offers the opportunity to make a significant impact on our rapidly growing ad business, spanning the world of audio and video from music to podcasts and beyond
• The Monetization Product Marketing team sits within the Global Product and Commercial growth team and partners closely with leaders across product management, engineering, design, business development, business marketing, learning & development, business operations and PR/communications teams
• Collect and distill ad format requirements & feedback to serve as the voice of the customer for our advertising product team
• Develop structured competitive analyses to identify new format opportunities for the Spotify platform
• Establish and complete cross-functional go-to-market launches for new & existing advertising formats
• Produce product adoption reports that identify adoption blockers and proposed growth plans across existing formats
• Serve as the subject matter expert on our ad formats across music and podcasts both internally and externally
• Commercialize the ad formats roadmap, acting as a key stakeholder for our sales, operations, and partnerships teams

Benefits

• Extensive learning opportunities, through our dedicated team, GreenHouse
• Flexible share incentives letting you choose how you share in our success
• Global parental leave, six months off - fully paid - for all new parents
• All The Feels, our employee assistance program and self-care hub
• Flexible public holidays, swap days off according to your values and beliefs