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Senior Director of Restaurant Marketing

OpenTable14 days ago
Toronto
Senior Level

Top Benefits

Remote work flexibility
Company-paid therapy and HeadSpace subscription
Generous parental leave

About the role

Who you are

  • 15+ years of B2B marketing experience with significant leadership scope
  • Deep expertise across brand marketing and demand generation in a SaaS, marketplace, or platform business
  • Proven success owning and scaling full-funnel marketing strategies tied to revenue outcomes
  • Experience leading and developing high-performing teams
  • Strong strategic instincts paired with operational rigor and execution excellence
  • Exceptional storytelling, creative judgment, and executive presence
  • Highly data-driven with a track record of measurable growth impact

What the job involves

  • OpenTable is seeking a Senior Director of B2B Marketing to lead and scale our end-to-end marketing strategy for restaurant partners
  • This is a high-impact leadership role for a strategic operator who can connect brand and demand into a single, full-funnel growth engine
  • You’ll define the vision from awareness through pipeline, conversion, adoption, expansion, and retention—translating business strategy into compelling creative, scalable programs, and measurable revenue impact
  • You’ll lead a large, multidisciplinary team and serve as a senior partner to Sales, Product Marketing, and Partnerships
  • Full-Funnel B2B Strategy: Define and execute a comprehensive marketing strategy that drives awareness, pipeline growth, conversion, customer engagement, and retention
  • Brand Leadership: Elevate OpenTable’s B2B brand—sharpening positioning, narrative, and differentiation across all channels and audiences
  • Demand Generation: Build and scale integrated demand programs that create predictable pipeline and accelerate revenue growth
  • Creative Direction: Translate strategy into clear, inspiring creative briefs that fuel breakthrough campaigns and consistent storytelling
  • Team Leadership & Scale: Lead, mentor, and grow a large B2B marketing organization across brand and demand functions, establishing high standards for performance and accountability
  • Cross-Functional Influence: Partner closely with Sales, Product Marketing, Finance, and Partnerships to align marketing investments with business goals and revenue outcomes
  • Performance & Measurement: Establish rigorous measurement frameworks to optimize performance across the funnel and clearly tie marketing impact to revenue

Benefits

  • Work from (almost) anywhere - wherever you do your best work
  • Mental health and well-being - company-paid therapy sessions through SpringHealth, company-paid subscription to HeadSpace, and company-wide weeks off a year so the whole team can recharge
  • Generous parental leave
  • Generous paid vacation + time off for your birthday
  • Paid volunteer time
  • Enriched learning and development opportunities - leadership development & access to thousands of on-demand e-learnings

About OpenTable

Technology, Information and Internet
1001-5000

OpenTable, part of Booking Holdings, Inc. (NASDAQ: BKNG), has been proudly serving restaurants for over 25 years—resulting in a network of over 55,000 restaurants, bars, and wineries around the world.

From "Where should we eat?" to "Your table is ready," OpenTable is the bridge between restaurants and diners.

For restaurants, OpenTable is an all-in-one solution that helps streamline FOH and BOH operations, puts them in front of new guests, and backs it all up with 24/7 customer support in 240 languages. Plus, OpenTable is integrated with hundreds of technology partners to help restaurants run seamlessly. All so restaurants can focus on what they do best: providing amazing hospitality and food.

For diners, it's the easiest way to discover new restaurants with personalized recommendations, data-backed lists, curated guides and more, and manage all your reservations through an intuitive app. After all, dining out is better when it runs smoothly on both sides of the table.

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