Marketing Analytics Specialist
Top Benefits
About the role
Company: Finning Canada
Number of Openings: 1
Worker Type: Permanent
Position Overview: Are you passionate about turning data into actionable insights and driving marketing performance?
As a Marketing Analytics Specialist, you’ll manage analytics services, execute campaigns, and optimize digital strategies across multiple platforms. This role combines hands-on execution with advanced analytics to deliver measurable results and enhance Finning’s marketing capabilities.
For this position, the expected base salary range is between $90,000 and $120,000 annually. Please note that the actual salary offer will be based on a candidate’s experience, qualifications, and fit for the role. We also offer additional incentives such as a annual bonus and pension plan.
Job Description:
- Execute and optimize digital marketing campaigns across platforms like Google Ads and social media.
- Manage and analyze data from Adobe Analytics, Google Analytics, and other tools to measure performance.
- Develop and maintain dashboards and reports in PowerBI to track KPIs and campaign ROI.
- Lead website analytics implementation, tagging strategies, and data governance across Finning’s digital ecosystem.
- Collaborate with internal teams and external agencies to ensure accurate tracking and reporting.
- Provide actionable insights and recommendations to improve marketing effectiveness and customer engagement.
Qualifications:
- Bachelor’s degree with 5+ years of marketing analytics and execution experience.
- 4+ years of hands-on experience with Adobe Analytics and Google Analytics.
- Proficiency in PowerBI and familiarity with SQL/DAX for data analysis.
- Experience with tagging technologies (Adobe Launch, Google Tag Manager) and campaign platforms (Google Ads, Meta, LinkedIn).
- Strong analytical, problem-solving, and communication skills with the ability to present insights clearly.
- Ability to manage multiple priorities and work collaboratively with cross-functional teams and vendors.
Important:
- This position is based out of our Vancouver or Edmonton head office location.
- Permanent, full-time role.
- Monday – Friday, (5x2) schedule.
- Flexible benefits, retirement program, and matching contributions from day one.
At Finning, we prioritize creating a diverse and inclusive environment. We are proud to be an equal opportunity employer, and we actively encourage all individuals to express themselves and achieve their full potential. As a company, we continuously strive to enhance our outreach to individuals of all backgrounds and identities. We do not discriminate against applicants based on gender identity, race, national and ethnic origin, religion, age, sexual orientation, marital and family status, and/or mental or physical disabilities. Furthermore, Finning is committed to collaborating with and providing reasonable accommodations /adjustments to individuals with disabilities. If you require an adjustment/accommodation at any point during the recruitment process, please inform your recruiter.
About Finning
Finning is the world's largest Caterpillar dealer delivering unrivalled service for over 90 years. We sell, rent and provide parts and service for equipment and engines to customers in various industries, including mining, construction, petroleum, forestry and a wide range of power systems applications.
Since 1933, when Finning was first established in Canada by Earl B. Finning, our name has conveyed integrity, reliability and resourcefulness. Over the years, the company has grown as a result of a genuine commitment to earning customer loyalty.
With our broad product support infrastructure and unmatched service capabilities, we deliver solutions that enable customers to achieve the lowest equipment owning and operating costs while maximizing uptime.
Finning employs over 13,000 people world-wide and operates in three geographies, with the head office in Vancouver, Canada.
Finning est le plus grand concessionnaire Caterpillar au monde offrant un service inégalé depuis plus de 85 ans. Nous vendons, louons et fournissons des pièces et des services pour l’équipement et les moteurs à des clients dans diverses industries, y compris l’exploitation minière, la construction, le pétrole, la foresterie et un large éventail d’applications de systèmes d’alimentation. Depuis 1933, année où Finning a été établi au Canada par Earl B. Finning, notre nom a transmis intégrité, fiabilité et débrouillardise. Au fil des ans, l’entreprise a pris de l’expansion grâce à un véritable engagement à fidéliser sa clientèle. Grâce à notre vaste infrastructure de support produit et à nos capacités de service inégalées, nous fournissons des solutions qui permettent aux clients d’atteindre les coûts de possession et d’exploitation d’équipement les plus bas tout en maximisant la disponibilité.
Finning emploie plus de 13 000 personnes dans le monde et exerce ses activités dans trois régions géographiques, dont le siège social est situé à Vancouver, au Canada.
Marketing Analytics Specialist
Top Benefits
About the role
Company: Finning Canada
Number of Openings: 1
Worker Type: Permanent
Position Overview: Are you passionate about turning data into actionable insights and driving marketing performance?
As a Marketing Analytics Specialist, you’ll manage analytics services, execute campaigns, and optimize digital strategies across multiple platforms. This role combines hands-on execution with advanced analytics to deliver measurable results and enhance Finning’s marketing capabilities.
For this position, the expected base salary range is between $90,000 and $120,000 annually. Please note that the actual salary offer will be based on a candidate’s experience, qualifications, and fit for the role. We also offer additional incentives such as a annual bonus and pension plan.
Job Description:
- Execute and optimize digital marketing campaigns across platforms like Google Ads and social media.
- Manage and analyze data from Adobe Analytics, Google Analytics, and other tools to measure performance.
- Develop and maintain dashboards and reports in PowerBI to track KPIs and campaign ROI.
- Lead website analytics implementation, tagging strategies, and data governance across Finning’s digital ecosystem.
- Collaborate with internal teams and external agencies to ensure accurate tracking and reporting.
- Provide actionable insights and recommendations to improve marketing effectiveness and customer engagement.
Qualifications:
- Bachelor’s degree with 5+ years of marketing analytics and execution experience.
- 4+ years of hands-on experience with Adobe Analytics and Google Analytics.
- Proficiency in PowerBI and familiarity with SQL/DAX for data analysis.
- Experience with tagging technologies (Adobe Launch, Google Tag Manager) and campaign platforms (Google Ads, Meta, LinkedIn).
- Strong analytical, problem-solving, and communication skills with the ability to present insights clearly.
- Ability to manage multiple priorities and work collaboratively with cross-functional teams and vendors.
Important:
- This position is based out of our Vancouver or Edmonton head office location.
- Permanent, full-time role.
- Monday – Friday, (5x2) schedule.
- Flexible benefits, retirement program, and matching contributions from day one.
At Finning, we prioritize creating a diverse and inclusive environment. We are proud to be an equal opportunity employer, and we actively encourage all individuals to express themselves and achieve their full potential. As a company, we continuously strive to enhance our outreach to individuals of all backgrounds and identities. We do not discriminate against applicants based on gender identity, race, national and ethnic origin, religion, age, sexual orientation, marital and family status, and/or mental or physical disabilities. Furthermore, Finning is committed to collaborating with and providing reasonable accommodations /adjustments to individuals with disabilities. If you require an adjustment/accommodation at any point during the recruitment process, please inform your recruiter.
About Finning
Finning is the world's largest Caterpillar dealer delivering unrivalled service for over 90 years. We sell, rent and provide parts and service for equipment and engines to customers in various industries, including mining, construction, petroleum, forestry and a wide range of power systems applications.
Since 1933, when Finning was first established in Canada by Earl B. Finning, our name has conveyed integrity, reliability and resourcefulness. Over the years, the company has grown as a result of a genuine commitment to earning customer loyalty.
With our broad product support infrastructure and unmatched service capabilities, we deliver solutions that enable customers to achieve the lowest equipment owning and operating costs while maximizing uptime.
Finning employs over 13,000 people world-wide and operates in three geographies, with the head office in Vancouver, Canada.
Finning est le plus grand concessionnaire Caterpillar au monde offrant un service inégalé depuis plus de 85 ans. Nous vendons, louons et fournissons des pièces et des services pour l’équipement et les moteurs à des clients dans diverses industries, y compris l’exploitation minière, la construction, le pétrole, la foresterie et un large éventail d’applications de systèmes d’alimentation. Depuis 1933, année où Finning a été établi au Canada par Earl B. Finning, notre nom a transmis intégrité, fiabilité et débrouillardise. Au fil des ans, l’entreprise a pris de l’expansion grâce à un véritable engagement à fidéliser sa clientèle. Grâce à notre vaste infrastructure de support produit et à nos capacités de service inégalées, nous fournissons des solutions qui permettent aux clients d’atteindre les coûts de possession et d’exploitation d’équipement les plus bas tout en maximisant la disponibilité.
Finning emploie plus de 13 000 personnes dans le monde et exerce ses activités dans trois régions géographiques, dont le siège social est situé à Vancouver, au Canada.