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SEO Link Builder

Toronto, Ontario, Canada
Senior Level
Full-Time

About the role

SEO Link Building Specialist / Digital PR Contractor We’re looking for an experienced SEO link builder who can help source, negotiate, and secure high-quality backlinks for B2B websites. This role is not for someone learning outreach from scratch. You should already have a working Rolodex of websites, publishers, editors, niche site owners, or agency contacts that can be used to place relevant links. Ideally, you already operate in a strong B2B space such as SaaS, finance, insurance, legal, HR, tech, cybersecurity, marketing, business services, startups, or similar. The main goal is to build links that are relevant, credible, and useful from an SEO perspective. We are not looking for spammy link farms, irrelevant guest post networks, hacked links, PBNs, or low-quality sites with fake traffic. Responsibilities: Find and secure backlink opportunities across relevant B2B websites. Use your existing publisher/site network to place links efficiently. Source guest posts, niche edits, resource links, listicle placements, partner pages, digital PR opportunities, and other legitimate link placements. Vet sites for quality, relevance, traffic, authority, outbound link patterns, and general trustworthiness. Negotiate pricing and placement terms where required. Track outreach, placements, costs, anchor text, target URLs, and live links. Work with our SEO/content team to match link opportunities to the right pages. Requirements: Proven experience building SEO links for B2B brands. Existing relationships with websites, publishers, editors, bloggers, or site owners. Ability to show examples of previous placements. Strong understanding of link quality, topical relevance, anchor text, and SEO risk. Comfortable working with spreadsheets, Ahrefs, Semrush, Google Search Console, or similar tools. Clear communication and reliable reporting. Strong preference for people who already have access to quality sites in B2B niches. Please apply with: A short summary of your link building experience. The industries or niches where you have the strongest site relationships. Examples of live links you have secured. Typical pricing ranges for placements. Your process for vetting link quality. Any sites, publishers, or categories you already have access to. We are open to freelance, part-time, or project-based arrangements.

About Various Companies

51-200 employees

Management Consultants

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