About the role
Join Our Family of Brands – Northern Reflections, Ricki’s & Cleo
At Northern Reflections, Ricki’s, and Cleo, we are united by a shared vision: to inspire and empower women through fashion that fits their lives. With a proud legacy in Canadian retail, we bring together decades of expertise, a passionate team, and a commitment to delivering exceptional style, quality, and service.
As part of our growing organization, you’ll join a collaborative and dynamic team that values innovation, customer connection, and the power of great fashion. Whether it’s timeless comfort, polished workwear, or versatile style, each of our brands plays a unique role in serving women across generations.
Reporting to the District Manager, the Store Manager, will lead all aspects of the store’s business with full accountability for driving profitable sales growth and achieving key financial results. Through attracting, developing, and inspiring a high-performing team, you will create a culture focused on delivering an exceptional customer experience.
Key Responsibilities:
- Drive all aspects of store performance by focusing on key financials including sales, gross margin, conversion, payroll hours, expenses, and shrink.
- Lead with a customer-first mindset to ensure an outstanding and consistent customer experience.
- Recruit, develop, coach, and retain a high-performing, fashion-loving team through effective leadership and ongoing development.
- Balance operational excellence with strategic thinking to increase store productivity and profitability.
- Deliver strong brand representation through deep knowledge of the product, business, and company values.
- Champion visual merchandising and marketing initiatives to maintain a compelling and sales-focused store environment.
- Execute store directives in visual presentation, merchandising standards, and promotional planning.
- Maintain a safe, clean, and organized store environment for both customers and store team.
- Implement and monitor loss prevention practices to safeguard company assets.
- Create and nurture a positive work culture that motivates your team and reflects core values.
- Act as a hands-on leader, providing clear expectations, support, and accountability to drive team and individual performance.
- Perform other duties as assigned to support overall store success.
Experience & Qualifications:
- 3–5 years of retail management experience, preferably in apparel or specialty retail.
- Proven track record of achieving sales goals and driving business performance.
- Strong leadership and people management skills with experience recruiting, developing, and motivating a high-performing team.
- Demonstrated ability to deliver exceptional customer service and foster a customer-focused store culture.
- Solid understanding of key retail metrics including sales, gross margin, KPIs, conversion, and hours management.
- Excellent communication, organizational, and time-management skills.
- Proficient in visual merchandising, store operations, and loss prevention practices.
- Ability to adapt to changing priorities and thrive in a fast-paced environment.
- Must be able to stand for extended periods of time, climb a ladder and to move and handle boxes of merchandise (weighing up to 30 pounds) and fixtures throughout the store
- Flexible availability including days, evenings, weekends, and holidays
About Northern Reflections
Established in 1985, Northern Reflections has become a trusted brand known for our fashionable, unique clothing designed to comfortably fit and flatter a woman’s body. We began with one store in Guelph, Ontario, and today have 100+ stores coast to coast.
Our exclusively-designed collections, flare for colour and our comfort-tailored garments have built a very loyal following. Our friendly and knowledgeable Store Associates, and the overall brand experience, turn customers into long time friends.
The Northern Reflections team is passionate about creating one-of-a-kind items and beautiful collections that reflect current fashion trends. We are devoted to developing superb quality fabrics, finishes and details in every style we produce. When entering a Northern Reflections store, that season’s latest fashions and colour pallets are instantly visible, and our Store Associates are there to help our customers put together great fitting, figure flattering, versatile looks that will enhance every wardrobe.
As our business has grown and our fashions have evolved, Northern Reflections’ vision has remained constant: we are "Devoted to our customers, passionate about our brand, and inspired by our people."
About the role
Join Our Family of Brands – Northern Reflections, Ricki’s & Cleo
At Northern Reflections, Ricki’s, and Cleo, we are united by a shared vision: to inspire and empower women through fashion that fits their lives. With a proud legacy in Canadian retail, we bring together decades of expertise, a passionate team, and a commitment to delivering exceptional style, quality, and service.
As part of our growing organization, you’ll join a collaborative and dynamic team that values innovation, customer connection, and the power of great fashion. Whether it’s timeless comfort, polished workwear, or versatile style, each of our brands plays a unique role in serving women across generations.
Reporting to the District Manager, the Store Manager, will lead all aspects of the store’s business with full accountability for driving profitable sales growth and achieving key financial results. Through attracting, developing, and inspiring a high-performing team, you will create a culture focused on delivering an exceptional customer experience.
Key Responsibilities:
- Drive all aspects of store performance by focusing on key financials including sales, gross margin, conversion, payroll hours, expenses, and shrink.
- Lead with a customer-first mindset to ensure an outstanding and consistent customer experience.
- Recruit, develop, coach, and retain a high-performing, fashion-loving team through effective leadership and ongoing development.
- Balance operational excellence with strategic thinking to increase store productivity and profitability.
- Deliver strong brand representation through deep knowledge of the product, business, and company values.
- Champion visual merchandising and marketing initiatives to maintain a compelling and sales-focused store environment.
- Execute store directives in visual presentation, merchandising standards, and promotional planning.
- Maintain a safe, clean, and organized store environment for both customers and store team.
- Implement and monitor loss prevention practices to safeguard company assets.
- Create and nurture a positive work culture that motivates your team and reflects core values.
- Act as a hands-on leader, providing clear expectations, support, and accountability to drive team and individual performance.
- Perform other duties as assigned to support overall store success.
Experience & Qualifications:
- 3–5 years of retail management experience, preferably in apparel or specialty retail.
- Proven track record of achieving sales goals and driving business performance.
- Strong leadership and people management skills with experience recruiting, developing, and motivating a high-performing team.
- Demonstrated ability to deliver exceptional customer service and foster a customer-focused store culture.
- Solid understanding of key retail metrics including sales, gross margin, KPIs, conversion, and hours management.
- Excellent communication, organizational, and time-management skills.
- Proficient in visual merchandising, store operations, and loss prevention practices.
- Ability to adapt to changing priorities and thrive in a fast-paced environment.
- Must be able to stand for extended periods of time, climb a ladder and to move and handle boxes of merchandise (weighing up to 30 pounds) and fixtures throughout the store
- Flexible availability including days, evenings, weekends, and holidays
About Northern Reflections
Established in 1985, Northern Reflections has become a trusted brand known for our fashionable, unique clothing designed to comfortably fit and flatter a woman’s body. We began with one store in Guelph, Ontario, and today have 100+ stores coast to coast.
Our exclusively-designed collections, flare for colour and our comfort-tailored garments have built a very loyal following. Our friendly and knowledgeable Store Associates, and the overall brand experience, turn customers into long time friends.
The Northern Reflections team is passionate about creating one-of-a-kind items and beautiful collections that reflect current fashion trends. We are devoted to developing superb quality fabrics, finishes and details in every style we produce. When entering a Northern Reflections store, that season’s latest fashions and colour pallets are instantly visible, and our Store Associates are there to help our customers put together great fitting, figure flattering, versatile looks that will enhance every wardrobe.
As our business has grown and our fashions have evolved, Northern Reflections’ vision has remained constant: we are "Devoted to our customers, passionate about our brand, and inspired by our people."