Top Benefits
About the role
Department: Sales
Employment Type: Full-Time
Requisition ID: 1194
Date Posted: September 3, 2025
Closing Date: September 17, 2025 or until filled
Position Summary Reporting to Director, Lubricants & Product Strategy, the Lubricants Business Development Manager finds and develops new customer relationships for UFA’s lubricant business. The role will research market trends, target relationships, and use proven methods to achieve our strategic goals within targeted commercial segments. The incumbent will be tenacious and intentional in attracting new business.
This position can be located in Calgary or Edmonton.
Responsibilities
- Responsible for executing the sales goals in order to achieve the Lubricant Business targeted EBITDA plan. Contribute to a yearly growth target for UFA’s Lubricants by achieving sales targets
- Responsible for obtaining new customer contacts and negotiating pricing in the targeted commercial market segment.
- Develop a strong pipeline of opportunity to support significant growth aspirations.
- Understand the target markets, including industry, projects, company contacts and which market strategies can be used to attract customers while being prepared to provide sound information and advice on available products and services.
- Perform detailed analysis of market segments, customer feedback, competitor activity to determine industry trends and customer needs.
- Attend trade shows and association meetings as required to obtain market information and network.
Qualifications
- University degree in business. 7 years' petroleum industry experience including a 5+ years proven track record in business sales or related market.
- Previous experience setting pricing strategies to maximize profitability.
- Previous experience developing and negotiating sales agreements.
- Understanding of the lubricants industry an asset
- Demonstrated ability to successfully develop new and profitable markets.
- Ability to sell total value to prospects
- Knowledge of key Alberta Commercial segments like Construction, Mining, Forestry and Transport are an asset
- Strong communication, negotiating and listening skills.
- Proficiency with Microsoft CRM and MS Office Suite is an asset. Strong excel skills to enhance account analysis is preferred.
- This position will be required to travel to prospect and customer locations. Valid Class 5 license required.
Is a safety sensitive position as will be on site at UFA facilities and will be using UFA material handling equipment. The successful applicant will be required to pass (negative result) a drug and alcohol screening test as a condition of employment.
#IND1
You and UFA. Let’s Grow Together. UFA is one of Canada’s largest and most progressive agricultural co-operatives. We’re a multi-billion-dollar organization that offers the products, services, and support our 127,000+ members need to build, grow and succeed. While our roots will always be in agriculture, we’re proud to support the industries and communities that drive Western Canada’s economy. We need your skills, expertise and ideas to help us keep growing.
- A Business with a Purpose - Join a member-owned co-operative with a mission that matters: improving the well-being of our members, helping them feed the world, and enabling investment in local communities.
- Recognized and Rewarded for Your Performance - At UFA, success is shared. You’ll own your work and be recognized for both individual and organizational results.
- Work-Life Success - We prioritize safety, respect your time, and offer flexible options and comprehensive benefits to support your life inside and outside of work.
- We Help Each Other Grow - Our collaborative culture fosters growth through hands-on experience, mentorship, training, educational support, and diverse career paths.
Diversity Equity, and Belonging At UFA, we care about our employees and what makes them unique. We strive to create an inclusive environment that welcomes employees from diverse backgrounds, where everyone can do their best work. If you require accommodation during the application or selection process, please contact careers@ufa.com.
Stay Connected Follow us on LinkedIn, Instagram, and Facebook for the latest updates.
We thank all applicants for their interest. Only those selected for an interview will be contacted.
About UFA
UFA is a member-owned agriculture co-operative dedicated to serving and building prosperity in Alberta’s rural communities. UFA owns an extensive farm and ranch supply operation and petroleum distribution network. It all adds up to a multi-billion dollar organization with more than 110,000 members, 950 employees, 34 farm & ranch supply stores and over 110 cardlock and bulk fuel locations.
We are investing in and growing our business in a rapidly changing environment. We need your skills, ideas, and expertise to help us keep growing
Top Benefits
About the role
Department: Sales
Employment Type: Full-Time
Requisition ID: 1194
Date Posted: September 3, 2025
Closing Date: September 17, 2025 or until filled
Position Summary Reporting to Director, Lubricants & Product Strategy, the Lubricants Business Development Manager finds and develops new customer relationships for UFA’s lubricant business. The role will research market trends, target relationships, and use proven methods to achieve our strategic goals within targeted commercial segments. The incumbent will be tenacious and intentional in attracting new business.
This position can be located in Calgary or Edmonton.
Responsibilities
- Responsible for executing the sales goals in order to achieve the Lubricant Business targeted EBITDA plan. Contribute to a yearly growth target for UFA’s Lubricants by achieving sales targets
- Responsible for obtaining new customer contacts and negotiating pricing in the targeted commercial market segment.
- Develop a strong pipeline of opportunity to support significant growth aspirations.
- Understand the target markets, including industry, projects, company contacts and which market strategies can be used to attract customers while being prepared to provide sound information and advice on available products and services.
- Perform detailed analysis of market segments, customer feedback, competitor activity to determine industry trends and customer needs.
- Attend trade shows and association meetings as required to obtain market information and network.
Qualifications
- University degree in business. 7 years' petroleum industry experience including a 5+ years proven track record in business sales or related market.
- Previous experience setting pricing strategies to maximize profitability.
- Previous experience developing and negotiating sales agreements.
- Understanding of the lubricants industry an asset
- Demonstrated ability to successfully develop new and profitable markets.
- Ability to sell total value to prospects
- Knowledge of key Alberta Commercial segments like Construction, Mining, Forestry and Transport are an asset
- Strong communication, negotiating and listening skills.
- Proficiency with Microsoft CRM and MS Office Suite is an asset. Strong excel skills to enhance account analysis is preferred.
- This position will be required to travel to prospect and customer locations. Valid Class 5 license required.
Is a safety sensitive position as will be on site at UFA facilities and will be using UFA material handling equipment. The successful applicant will be required to pass (negative result) a drug and alcohol screening test as a condition of employment.
#IND1
You and UFA. Let’s Grow Together. UFA is one of Canada’s largest and most progressive agricultural co-operatives. We’re a multi-billion-dollar organization that offers the products, services, and support our 127,000+ members need to build, grow and succeed. While our roots will always be in agriculture, we’re proud to support the industries and communities that drive Western Canada’s economy. We need your skills, expertise and ideas to help us keep growing.
- A Business with a Purpose - Join a member-owned co-operative with a mission that matters: improving the well-being of our members, helping them feed the world, and enabling investment in local communities.
- Recognized and Rewarded for Your Performance - At UFA, success is shared. You’ll own your work and be recognized for both individual and organizational results.
- Work-Life Success - We prioritize safety, respect your time, and offer flexible options and comprehensive benefits to support your life inside and outside of work.
- We Help Each Other Grow - Our collaborative culture fosters growth through hands-on experience, mentorship, training, educational support, and diverse career paths.
Diversity Equity, and Belonging At UFA, we care about our employees and what makes them unique. We strive to create an inclusive environment that welcomes employees from diverse backgrounds, where everyone can do their best work. If you require accommodation during the application or selection process, please contact careers@ufa.com.
Stay Connected Follow us on LinkedIn, Instagram, and Facebook for the latest updates.
We thank all applicants for their interest. Only those selected for an interview will be contacted.
About UFA
UFA is a member-owned agriculture co-operative dedicated to serving and building prosperity in Alberta’s rural communities. UFA owns an extensive farm and ranch supply operation and petroleum distribution network. It all adds up to a multi-billion dollar organization with more than 110,000 members, 950 employees, 34 farm & ranch supply stores and over 110 cardlock and bulk fuel locations.
We are investing in and growing our business in a rapidly changing environment. We need your skills, ideas, and expertise to help us keep growing