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Lake of the Woods Brewing Company logo

BRAND AMBASSADOR – BEER & BEVERAGE WINNIPEG

Winnipeg, MB
CA$18/hourly
Mid Level
part_time
full_time

Top Benefits

Career development opportunities
Inclusive, fun business culture
Employee referral program

About the role

WHO WE ARE:

We are a locally owned and operated company in Kenora ON, with locations in Warroad MN, and Winnipeg MB, helping us close the loop around our communities on Lake of the Woods! Lake of the Woods Brewing Company is Ontario’s Northernmost brewery and is committed to sustainable practices, business growth and development, and building external and internal alliances to support local, fresh, and handcrafted goods and services.

If you thrive in a dynamic team environment, then this is the perfect opportunity for you to join the Lake of the Woods Brewing Company marketing team. The ideal candidate is a reliable team player with a positive attitude, is hard working and self-motivated with excellent interpersonal skills. A good sense of humour and the love for a good craft beer is required.

Job Title: Brand Ambassador – Beer & Beverage
Start Date: September 2025
Schedule: Part-time (weekdays and weekends), with potential to transition into full-time.
Locations: Winnipeg & rural Manitoba
Wage: Starting at $18

About the Role

Lake of the Woods Brewing Company is on the lookout for energetic, craft beer-loving Brand Ambassadors to bring our brewery experience to life across Manitoba. As the face of our brand, you’ll connect with customers, share our story, and make every interaction memorable, all while helping to grow awareness and sales.

Key Responsibilities:

  • Represent Lake of the Woods Brewing Company in a professional, engaging and passionate way.
  • Lead product sampling and represent the brand at events.
  • Educate customers on our beer, brand & what makes us unique.
  • Create a fun, welcoming and elevated experience at every interaction.
  • Build brand awareness, recruit new fans and drive sales.
  • Track and report key insights and feedback from each event.
  • Collaborate with stores to support merchandising and visibility.
  • Be the go-to face of the brand at tastings, in-store samplings, and events.

Qualifications:

  • Previous brand ambassador, sampling or event experience is an asset, but not required.
  • Smart Choices MB certification (or willingness to complete immediately upon hire).
  • Charismatic, outgoing and a confident communicator.
  • Self-motivated, detail oriented and organized.
  • Strong interpersonal skills with the ability to both work independently and collaborate as a team.
  • Confidence in offering product recommendations based on customer preferences.
  • Flexible schedule, ability to work evenings and weekends are a must.
  • Physically able to lift 25-50lbs and stand for extended periods of time.
  • Access to a personal vehicle for transporting equipment, product and conducting store visits. This is mandatory.
  • Assist with set-up and take-down at events.

Perks & Benefits:

  • Career development opportunities
  • Dynamic, inclusive & fun business culture
  • Employee referral program
  • Staff perks! Monthly gift cards, discounts on merch, beer & food!
  • A great team to work with!

Lake of the Woods Brewing Company is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Lake of the Woods Brewing Company are based on business needs, job requirements and individual qualifications, without regard to race, colour, religion, nationality, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, sexual orientation, gender identity and/or expression, marital, medical history, or any other status protected by the laws. Lake of the Woods Brewing Company will not tolerate discrimination or harassment based on any of these characteristics. Lake of the Woods Brewing Company encourages applicants of all legal working age.

If you are interested in this job opportunity and are passionate about sales for a growing company, send us a resume and cover letter by emailing mike@lowbrewco.com. NO PHONE CALLS PLEASE. We appreciate your interest in Lake of the Woods Brewing Company but only those selected for an interview will be contacted. This job posting will remain open until the position is filled.

About Lake of the Woods Brewing Company

Restaurants
51-200

We are a locally owned and operated company in Kenora, Ontario on the northern shores of Lake of the Woods. We brew craft beer and manufacture beverages! Lake of the Woods Brewing Company is committed to sustainable practices, business growth and development, and building external and internal alliances to support local, fresh, and handcrafted goods and services.  We are young and we are growing! Lake of the Woods Brewing Company HQ is in a repurposed, historic fire hall in downtown Kenora with a Taproom & Eatery, Retail Store, Online Shop, and Commercial Sales – plus we have two other brewing locations (Winnipeg MB and Warroad MN) and soon to be a third! Be sure to check us out at www.lowbrewco.com for more information.