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Performance Marketing Manager

BLAZESOFT6 days ago
Concord, ON
Senior Level
Full-Time

About the role

###Job Description

Location: in-office, full-time (Concord, ON)

About****Twelvio

Twelvio (a trademark owned by Blazesoft Ltd) is a performance-driven marketing agency helping brands grow through strategy, creativity, and execution. We work closely with clients, partners, and internal teams to deliver measurable results. As we continue to expand, we’re looking for aPerformance Marketing Manager (User Acquisition)with deep expertise inMeta Ads, Snapchat, TikTok, and****StackAdapt— a hands-on optimizer who thrives on testing, data-driven scaling, and creative collaboration.

Key Responsibilities

  • Plan, launch, and optimizepaid user acquisition campaignsacrossMeta, TikTok, Snapchat, and****StackAdapt, focused on driving high-quality mobile installs and first-time deposits.

  • Manage and scale7-figure monthly budgets, ensuring strong ROAS, retention, and user lifetime value.

  • LeverageAppsFlyerfor event mapping, attribution, and cohort analysis.

  • Leadcreative strategy and testing— collaborate with the art team to produce high-performing static and video assets based on data insights.

  • Execute a structuredA/B testing frameworkto identify winning audiences, placements, and creatives.

  • Continuouslyoptimize****campaignsfor cost efficiency, engagement, and revenue, adjusting bidding, segmentation, and creative rotation in real time.

  • Build and refinetracking and reporting frameworksfor visibility across all acquisition funnels.

  • Monitor platform changes (SKAN, privacy updates, attribution models) and proactively adapt strategies.

  • Integrate and alignbrand awareness and performance campaignsto maximize cross-channel efficiency.

  • Explore new growth opportunities through programmatic, influencer, and emerging ad networks.

###Requirements

  • 4+ years of hands-on experience inperformance marketing / user acquisitionacrossMeta, TikTok, Snapchat, and****StackAdapt.

  • Proven ability to**manage and optimize large-scale budgets (7 figures annually)**with measurable performance impact.

  • Deep expertise incampaign optimization, bid strategy, audience segmentation, and conversion rate improvement.

  • Strong understanding ofmobile app acquisition,AppsFlyer****tracking, andpost-install event optimization.

  • Experience collaborating closely withcreative and motion teamson ad concepts and iterations.

  • Strong analytical mindset — ability to translate complex data into clear strategic actions.

  • Excellent understanding ofA/B testing,ROAS optimization,FTD-focused funnels.

Nice to Have

  • Experience iniGamingis preferred.

  • Familiarity with**server-to-server (S2S)**setups and campaign event tracking.

  • Hands-on experience integratingAppsFlyer,Meta Pixel, orTikTok Events API.

  • Strong creative sense combined with performance-first mindset.

###Benefits

What We Offer

  • Ahigh-impact rolein a fast-scaling global company.

  • Competitive compensation andperformance-based bonus structure.

  • Direct collaboration with senior leadership and creative teams.

  • Access to premium ad tech —AppsFlyer**, Meta Business Suite, TikTok Ads Manager,**StackAdapt, and more.

  • A creative, analytical, and growth-oriented work culture.

Department Name

Marketing

Date Opened

03/27/2026

Industry

Technology

Job Type

Full time

Required Skills

Marketing

technology

+2

Work Experience

4-5 years

City

Concord

State/Province

Ontario

Country

Canada

Zip/Postal Code

L4K4G7

About BLAZESOFT

IT Services and IT Consulting
51-200

Blazesoft is a leading provider of social gaming solutions in the U.S. and Canada, dedicated to maintaining the highest standards of integrity by using the best, cutting-edge technology. Blazesoft started with a singular vision, to create an exceptional gaming company, redefining the way people experience social gaming.

As our team expanded, our focus is keenly set on enriching the user experience and becoming the leading provider of innovative and engaging social gaming solutions. Our success is the result of building a team of talented enthusiasts who are committed to challenging the limits.

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