Who you are

• 3-5 years of experience in product marketing, preferably in B2B SaaS
• GTM Skills: Proven experience in developing and executing go-to-market strategies for new product launches, including planning, coordination, and execution
• Storytelling: Proficient in turning complex, technology-heavy topics into digestible, compelling stories that resonate with target audiences
• Communication Skills: Excellent written and verbal communication skills, with a talent for crafting clear, persuasive messaging
• Technical Product Positioning: Ability to understand and clearly articulate the technical aspects and benefits of our products to both technical and non-technical audiences
• Organization: Strong project management skills with the ability to manage multiple initiatives simultaneously
• Partnerships: Experience improving strategic partnerships and marketing within ecosystems, such as Snowflake, Salesforce, or other martech platforms
• Previous experience working in a startup environment, demonstrating the ability to adapt quickly and thrive in a fast-paced setting while wearing many hats
• Familiarity with customer data platforms, MarTech & lifecycle marketing, AdTech & first-party data in advertising, and/or data warehouses

What the job involves

• Hightouch is rapidly growing—in no small part due to our strong partnerships with technology and solutions vendors
• This role will be a key part of our continued growth
• As a Product Marketing Manager, Partnerships, you will work closely with sales and marketing counterparts to deepen relationships and drive new business by marketing to, through, and with our partners
• You’ll be in the thick of building our partner marketing motion
• You’ll write blogs; you’ll meet with sales; you’ll develop campaigns; you’ll do whatever it takes to move our partnerships forward
• Partner Relationship Building: Cultivate and maintain strong relationships with key partners, understanding their business objectives and aligning marketing efforts to drive mutual success
• Product Positioning: Help create and define differentiating positioning for our products and solutions, tailored for each partner
• Campaign Development: Plan and execute strategic joint marketing campaigns, sales plays, and co-branded initiatives with partners to raise brand awareness and generate revenue
• Content Collaboration: Develop compelling marketing content with and for partners, including blogs, conference presentations, webinars, and other collateral that demonstrate the value of our joint solutions
• Sales Enablement: Develop training, resources, and sales plays to enable the partner's sales teams to effectively promote and sell our products and services

Benefits

• Hub & Remote friendly: Join our global team, either remotely or in one of our four in-person hubs. For those near a hub, enjoy complimentary lunches on Tuesdays and Thursdays
• Flexible PTO: Downtime is just as important as on time and your teammates will support you while you relax and recharge
• Core benefits: For full-time US-based employees, we cover all health benefit premiums, 80% for dependents, and life insurance
• Parental leave: We value and support the family planning process. We provide up to 16 weeks for parents
• Professional development: We support employees for all learning resources needed to grow in their role (classes, books, conferences, etc)
• Connectivity: We offer a $50 per month cell-phone or wifi connectivity stipend to all employees
• Commuter: Commuter benefits of $50 are offered to both employees who come into the offices and to remote workers working outside of their home