About the role
Key Responsibilities:
Annual Planning & Sales Growth
- Aligning with the Director of Marketing to develop annual taproom sales plans and forecasts aligned with company objectives.
- Drive traffic, sales volume, and revenue growth through exceptional in-store experiences, programming, and merchandising.
- Identify and activate opportunities to exceed budget targets through community partnerships and local outreach.
Team Leadership & Development
- Lead, coach, and develop the Taproom Assistant Manager, Leads, Enthusiasts, and Dockside team members.
- Deliver training on product knowledge, service standards, and sales programs, ensuring a guest-centric culture and consistent execution.
- Support a fun, motivated, and performance-driven environment that celebrates results and fosters continuous improvement.
Community Engagement
- Build strong relationships with community organizations, sports teams, and local businesses to position the Taproom as a Muskoka hub.
- Develop partnerships and promotional opportunities that strengthen local awareness and drive repeat visits.
Retail Operations & Merchandising
- Oversee retail inventory, purchasing, pricing, and merchandising to optimize profitability.
- Manage product launches, promotions, and Dockside Draft programs, analyzing performance and adjusting as needed.
- Maintain a clean, inviting, and on-brand environment that enhances the guest experience.
Digital & Marketing Collaboration
- Work with the Brand Manager and Digital Marketing Specialist to ensure Taproom and Retail offers are accurately represented online, including products, menus, events, and promotions.
- Partner with Marketing to plan and execute brewery events, tastings, and launches, ensuring alignment with broader brand campaigns.
- Contribute to social media and e-news content promoting Taproom experiences and events.
Fiscal & Administrative Management
- Manage fiscal budgets, staffing, and resource planning.
- Prepare and present monthly sales and performance reports, highlighting key successes, opportunities, and corrective actions.
- Ensure accurate sales reporting through TouchBistro, including pricing, inventory levels, and product updates.
Customer Experience & Quality Standards
- Oversee Taproom presentation, ensuring a high-quality guest experience from cleanliness to service delivery.
- Lead resolution of guest concerns and feedback, ensuring timely and thoughtful follow-through.
- Provide hands-on support as needed, including tours, events, and on-floor service.
Other Responsibilities
-
Collaborate with the Sr. Director of Retail to align in-market promotions with Taproom execution.
-
Perform additional duties as required to support the success of the Taproom and Retail program.
QUALIFICATIONS:
- Successful completion of a post-secondary education in Business, Hospitality or Retail Management or equivalent experience
- 3-5 years of retail management experience (in the beverage industry is an asset)
- Proven to be passionate about customer service, community and the beer industry
- An Intrapreneur: We are looking for a team member that will own the taproom, eager to drive results and uses the internal and external resources to learn and build on successes
- Solid Team Leader: Experience in developing a team, provide guidance and opportunities to enrich their contribution and celebrate the wins. An open and honest leader who is ready to lead by example
- Having fun: Energetic, motivated, enthusiastic and diligent. We are not just selling great beer, we are also having fun.
- Relationship Builder: Dedicated and focused on exceeding the expectations of our customers and consumers. Engage the taproom experience, and develop a strong connection with each contact point and our passion for our brands
About Muskoka Brewery
Nestled in the heart of Muskoka, Muskoka Brewery handcrafts premium beers as unique and refreshing as the region they're from.
Founders Gary McMullen and Kirk Evans kicked open the doors of Muskoka Brewery in June of 1996. Currently owned and operated by Todd Lewin and Bob MacDonald, what started as a very small and dedicated team has quickly grown to a passionate band of beer lovers more than 120 strong.
In short, we have a passion for great beer and we hope you get a chance to enjoy it. As part of the movement to bring true flavour back to the beers we drink the brews are made with natural ingredients, no preservatives and handcrafted to final perfection by the entire Muskoka brewing team.
HANGING UP THE SUIT FOR A PLAID SHIRT: WORKING AT MUSKOKA BREWERY Walking into work at Muskoka Brewery is a little different than your average office. With your coffee in one hand and a plaid backpack in the other, you'll pet four dogs, say thirty hellos, and stop by the brewer's office for a quick joke, all before getting to your desk. When you work at Muskoka, you hang up the three-piece suit for a red and black plaid. We may do things a little differently, but it makes all the difference: in 2016, we were named one of Canada's 10 Most Admired Corporate Cultures™ and proudly announced as Canada's First Living Wage Brewery. In 2020 we earned Great Place to Work Canada Certification. Just like the taste of our award-winning beer, our team's attitude speaks for itself. It is our values that help shape our culture and our connection to our community.
To learn more about Muskoka Brewery and our culture, please visit us at www.muskokabrewery.com
Cheers, Your Muskoka Brewery friends
About the role
Key Responsibilities:
Annual Planning & Sales Growth
- Aligning with the Director of Marketing to develop annual taproom sales plans and forecasts aligned with company objectives.
- Drive traffic, sales volume, and revenue growth through exceptional in-store experiences, programming, and merchandising.
- Identify and activate opportunities to exceed budget targets through community partnerships and local outreach.
Team Leadership & Development
- Lead, coach, and develop the Taproom Assistant Manager, Leads, Enthusiasts, and Dockside team members.
- Deliver training on product knowledge, service standards, and sales programs, ensuring a guest-centric culture and consistent execution.
- Support a fun, motivated, and performance-driven environment that celebrates results and fosters continuous improvement.
Community Engagement
- Build strong relationships with community organizations, sports teams, and local businesses to position the Taproom as a Muskoka hub.
- Develop partnerships and promotional opportunities that strengthen local awareness and drive repeat visits.
Retail Operations & Merchandising
- Oversee retail inventory, purchasing, pricing, and merchandising to optimize profitability.
- Manage product launches, promotions, and Dockside Draft programs, analyzing performance and adjusting as needed.
- Maintain a clean, inviting, and on-brand environment that enhances the guest experience.
Digital & Marketing Collaboration
- Work with the Brand Manager and Digital Marketing Specialist to ensure Taproom and Retail offers are accurately represented online, including products, menus, events, and promotions.
- Partner with Marketing to plan and execute brewery events, tastings, and launches, ensuring alignment with broader brand campaigns.
- Contribute to social media and e-news content promoting Taproom experiences and events.
Fiscal & Administrative Management
- Manage fiscal budgets, staffing, and resource planning.
- Prepare and present monthly sales and performance reports, highlighting key successes, opportunities, and corrective actions.
- Ensure accurate sales reporting through TouchBistro, including pricing, inventory levels, and product updates.
Customer Experience & Quality Standards
- Oversee Taproom presentation, ensuring a high-quality guest experience from cleanliness to service delivery.
- Lead resolution of guest concerns and feedback, ensuring timely and thoughtful follow-through.
- Provide hands-on support as needed, including tours, events, and on-floor service.
Other Responsibilities
-
Collaborate with the Sr. Director of Retail to align in-market promotions with Taproom execution.
-
Perform additional duties as required to support the success of the Taproom and Retail program.
QUALIFICATIONS:
- Successful completion of a post-secondary education in Business, Hospitality or Retail Management or equivalent experience
- 3-5 years of retail management experience (in the beverage industry is an asset)
- Proven to be passionate about customer service, community and the beer industry
- An Intrapreneur: We are looking for a team member that will own the taproom, eager to drive results and uses the internal and external resources to learn and build on successes
- Solid Team Leader: Experience in developing a team, provide guidance and opportunities to enrich their contribution and celebrate the wins. An open and honest leader who is ready to lead by example
- Having fun: Energetic, motivated, enthusiastic and diligent. We are not just selling great beer, we are also having fun.
- Relationship Builder: Dedicated and focused on exceeding the expectations of our customers and consumers. Engage the taproom experience, and develop a strong connection with each contact point and our passion for our brands
About Muskoka Brewery
Nestled in the heart of Muskoka, Muskoka Brewery handcrafts premium beers as unique and refreshing as the region they're from.
Founders Gary McMullen and Kirk Evans kicked open the doors of Muskoka Brewery in June of 1996. Currently owned and operated by Todd Lewin and Bob MacDonald, what started as a very small and dedicated team has quickly grown to a passionate band of beer lovers more than 120 strong.
In short, we have a passion for great beer and we hope you get a chance to enjoy it. As part of the movement to bring true flavour back to the beers we drink the brews are made with natural ingredients, no preservatives and handcrafted to final perfection by the entire Muskoka brewing team.
HANGING UP THE SUIT FOR A PLAID SHIRT: WORKING AT MUSKOKA BREWERY Walking into work at Muskoka Brewery is a little different than your average office. With your coffee in one hand and a plaid backpack in the other, you'll pet four dogs, say thirty hellos, and stop by the brewer's office for a quick joke, all before getting to your desk. When you work at Muskoka, you hang up the three-piece suit for a red and black plaid. We may do things a little differently, but it makes all the difference: in 2016, we were named one of Canada's 10 Most Admired Corporate Cultures™ and proudly announced as Canada's First Living Wage Brewery. In 2020 we earned Great Place to Work Canada Certification. Just like the taste of our award-winning beer, our team's attitude speaks for itself. It is our values that help shape our culture and our connection to our community.
To learn more about Muskoka Brewery and our culture, please visit us at www.muskokabrewery.com
Cheers, Your Muskoka Brewery friends