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Market & Growth Strategy Analyst

Fi.span14 days ago
Vancouver
CA$57,916 - CA$68,775/yearly
Mid Level

Top Benefits

4-Week Vacation
Health & Wellness Coverage
100% Parental Leave Top-Up

About the role

Who you are

  • BA / BS degree or equivalent practical experience
  • Proactive, self-starter with a high degree of intellectual curiosity and a passion for understanding FISPAN’s business & ERP banking space
  • Active user of AI tools to solve problems, optimizing processes, and more
  • Demonstrated ability to conduct rigorous primary and secondary research, synthesize complex information, and extract actionable insights
  • Excellent written and verbal communication skills, with the ability to create clear, compelling narratives and present strategic recommendations to a senior audience
  • Ability to work collaboratively in a fast-paced, cross-functional environment
  • Experience in early-stage or growth-focused companies
  • Experience in roles such as market research, competitive intelligence, strategy consulting, or business analysis, preferably within the B2B SaaS or FinTech industries
  • Familiarity with financial services, treasury management, ERP systems, or embedded finance is a significant plus

What the job involves

  • As a Market & Growth Strategy Analyst, you will play a pivotal role in shaping FISPAN's strategic direction
  • Reporting directly to the Manager of Strategy & Operations, you will be the "eyes and ears" of the market, providing critical insights that inform our GTM strategy, product roadmap, and overall competitive positioning
  • This is a unique opportunity to directly influence decisions that drive our growth by working at the intersection of product, finance, and strategy in a high-growth FinTech environment
  • Competitive Intelligence & Strategic Positioning: Systematically track, analyze, and synthesize intelligence on direct competitors and emerging players in the embedded banking and AP/AR automation landscapes, including monitoring product launches, pricing changes, and GTM strategies
  • Market Opportunity Sizing & Analysis: Conduct in-depth market research to identify and quantify new opportunities for product expansion, strategic partnerships and growth initiatives
  • Pricing & Packaging Research: Research and analyze competitive pricing models and market willingness-to-pay for existing and upcoming products to provide data-driven insights to optimize pricing strategy
  • Voice of the Customer (VoC) Contribution: Collaborate closely with the Product Marketing team’s efforts on gathering qualitative feedback from various sources to synthesize product ICP and GTM messaging
  • GTM & Channel Insights: Research the effectiveness of various GTM channels and recommend strategies for optimizing their contribution to client growth
  • AI/LLM Application & Tooling: Able & willing to leverage AI/LLM tools for accelerating data gathering, initial synthesis, and summarization of market research, competitive intelligence, and other strategic inquiries

Benefits

  • 4-Week Vacation
  • Health & Wellness Coverage
  • 100% Parental Leave Top-Up
  • Downtown Vancouver Offices & Amenities including fitness centre
  • Daily Coffee Runs & Weekly Team Lunches
  • MacBook / Apple equipment

About Fi.span

51-200

FISPAN revolutionizes businesses’ financial operations by seamlessly integrating their bank into their ERP or accounting system. With FISPAN, businesses can harness the power and reliability of direct bank feeds for reconciliation and initiate payments directly from within their ERP systems, eliminating the need for manual intervention and cumbersome dual-screen accounting practices. 

For banks aiming to bring their banking services closer to the heart of their client’s operations, FISPAN offers a direct partnership opportunity that simplifies the delivery of bank-branded embedded banking services to commercial clients. By partnering with FISPAN, banks can effortlessly enhance their clients’ banking experience and streamline their service offerings.