Who you are

• You Put Customers First, Always. You care deeply about delivering meaningful value. Whether you're building internal systems or customer-facing features, you're always thinking about how to make life better for our users
• You Act Like an Owner. You take responsibility for outcomes, step up to challenges, and seek solutions proactively—doing what’s best for the business, not just your role
• You Think Big and Move Fast. You’re energized by building from 0 to 1. You’re not afraid to challenge the status quo, experiment quickly, and learn as you go
• You Constantly Learn and Grow. You’re hungry to improve your craft and open to feedback. You bring a growth mindset to everything you do
• You Raise the Bar. You care about doing things well and efficiently. You balance speed with rigor and always look for ways to improve how we work
• You Win as a Team. You’re a generous collaborator who values communication, context, and shared wins. You lift others up and help make the team stronger
• Have 5+ years of experience in marketing operations, growth, or analytics roles - ideally in fast-paced B2B SaaS or startup environments
• Have experience in both Product Led and Sales Led Go To Market motions
• Are data fluent - you’re comfortable writing SQL, building in spreadsheets, and telling stories with data
• Have hands-on experience with Salesforce, HubSpot, Segment, Google Analytics, and product analytics tools like Mixpanel (Braze experience is a bonus)
• Have supported the entire customer lifecycle, including post-sale engagement and retention
• Can both architect and execute - whether building it yourself or working closely with systems and analytics teams to bring your vision to life
• Are proactive, curious, and energized by solving complex problems in new ways

What the job involves

• Float is on a mission to help Canadian businesses take control of their spending - and as we grow, we’re investing in smarter, more scalable marketing
• We’re looking for a Marketing Operations Manager to be a strategic partner to our marketing leadership team and help us build the operational engine that powers efficient, data-driven growth
• This role isn’t just about reporting results - it’s about shaping them
• You’ll bring deep marketing knowledge, strong analytical thinking, and a systems mindset to help us understand what’s working, where to invest next, and how to scale our marketing efforts with precision
• Serve as a strategic thought partner to marketing leadership - designing solutions and frameworks that help scale marketing’s impact
• Own the marketing operations roadmap, with a focus on efficiency, scalability, and performance visibility
• Translate complex data into clear, actionable insights that drive strategy and decision making across channels, audiences, and customer lifecycle
• Drive deeper channel ROI analysis, helping to optimize budget allocation and maximize pipeline contribution
• Build and maintain robust attribution and influence models to understand the full impact of marketing across the customer journey
• Act as a strategic partner to the lifecycle marketing across the entire customer journey. Collaborate cross-functionally with Product, Sales and CS to create a unified view of pre- and post-sale customer behavior
• Design and implement early alert systems to detect campaign underperformance or changes in leading indicators
• Lead strategy and design of the marketing tech stack. Partner closely on implementation of marketing systems and integrations across Braze, Salesforce, HubSpot, Segment, Mixpanel, Google Analytics, and intent data platforms

Benefits

• Competitive coverage of medical, dental and vision insurance for employees
• Education & learning stipend for personal growth and development
• Flexible vacation time
• Work from home stipend to help you succeed in a remote environment