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Account Executive

Emplifi15 days ago
Toronto
Senior Level

Top Benefits

Medical, Dental, Vision & Life Coverage
Flexible Working Hours
Unlimited Paid Time Off

About the role

Who you are

  • Bachelor’s degree in Business, Marketing, Communications, or a related field strongly preferred
  • Minimum of 5 years of sales experience, preferably in the digital marketing industry
  • Proven track record of meeting and exceeding sales quotas
  • Strong understanding of digital marketing services including e-commerce, social media, content marketing etc
  • Excellent verbal and written communication skills
  • Proficient in using CRM tools like Salesforce or HubSpot
  • Ability to work independently and as part of a team
  • Strong negotiation and presentation skills

What the job involves

  • The Account Executive (“AE”) is a pivotal role within Emplifi’s social sales team. This individual carries an individual quota target and is responsible for driving new business, nurturing existing client relationships, and exploring opportunities for cross-selling and upselling
  • The Account Executive will have a specific focus on either a geographically-based territory or named account territory, ensuring consistent growth and maximization of revenue
  • New Business Development:
  • Prospect and identify new business opportunities within the designated territory or named accounts
  • Develop and maintain a robust pipeline of potential clients through networking, research, and referrals
  • Present our digital marketing solutions to potential clients, demonstrating how our services can help meet their business objectives
  • Account Management:
  • Working closely with the Solution Consultant and the Customer Success Manager, the AE will foster and grow relationships with existing clients
  • Understand clients’ business goals, challenges, and needs to identify opportunities for additional products and services
  • Regularly review client campaigns and provide insights, optimization suggestions, and reports
  • Cross-selling and Upselling:
  • Recognize opportunities to offer additional or premium services to current clients
  • Collaborate with the customer success organization and solution consultant to identify the next best solutions for existing clients
  • Sales Strategy:
  • Develop and execute a comprehensive sales strategy for the assigned territory or named accounts
  • Utilize CRM tools to track interactions, sales progress, and client information
  • Provide regular feedback to the marketing and product teams about market trends, competition, and customer feedback to inform our offerings and strategies
  • Collaboration:
  • Work closely with internal teams such as marketing, product, and customer support to ensure client expectations are met and exceeded
  • Attend regular sales meetings to update the team on achievements and challenges and to collaborate on strategies and tactics
  • Lead Development
  • Working with the Business Development team, Identify, research, and engage potential leads through various channels including social media, industry events, and outbound strategies
  • Qualify leads by assessing their potential needs and fit for our digital marketing solutions
  • Pipeline Management:
  • Consistently manage and update the sales pipeline using CRM tools
  • Forecast potential sales activities and revenue outcomes
  • Evaluate and prioritize leads to ensure efficient time and resource allocation

Benefits

  • International, fast paced and rapidly growing environment
  • Chance to work with the world’s biggest brands at the CX tech leader
  • Agile and open-minded culture, with high levels of trust and flexibility
  • Opportunity for professional growth and development
  • Possibility to learn new and cutting-edge technologies, in an environment that encourages new ideas
  • Benefits package including Medical, Dental, Vision & Life Coverage Options
  • Flexible Working Hours
  • Unlimited PTO
  • 12 paid Holidays
  • 2 Paid Community Service Days
  • Company paid STD and LTD
  • 401K
  • Parental Leave Benefits
  • Educational Reimbursement Opportunities
  • Referral Bonus Program
  • Access to an Employee Assistance Program (EAP)
  • Scheduled Company Learning Days and access to additional courses via our online Emplifi Academy

About Emplifi

Software Development
501-1000

Emplifi is a leading customer engagement platform, empowering brands to deliver meaningful, connected experiences across digital channels. Recognized as a Leader by renowned analysts and celebrated as a customer favorite, Emplifi provides innovative, data-driven insights and AI-powered tools to help brands optimize social media performance, elevate their influencer marketing strategies, and deliver impactful customer engagement across marketing, commerce, and care.