Lead, Web Marketing & Conversion Optimization
Top Benefits
About the role
Company Description
VOSKER, the North American leader in remote area monitoring.
Every day, we’re proud to help our customers keep an eye on what truly matters to them, by developing solar-powered and cellular-connected cameras paired with our exclusive platform.
In a few words, at VOSKER: we perform, we think differently, and we take care of our people! We leverage our expertise to win as a team and redefine what’s possible.
WHAT WE OFFER:
- A work environment that encourages ideas and helps you grow in your ambitions!
- A daily life with no routine every day is different, and that’s exciting!
- A hybrid work model that lets you work from home or one of our offices your choice!
- The possibility to work remotely abroad for up to 3 months (90 days).
- A wellness account that reimburses your expenses related to well-being, hobbies, and personal interests.
- Free access to an online health professional 24/7 and an EAP.
- A complete group insurance plan, including vision and dental care.
- A group RRSP with employer contribution.
- A parental leave top-up for maternity/paternity.
- Vacation calculated based on your total years of market experience.
Job Description
Are you passionate about optimizing user experience and website performance? Do you want a strategic role with operational reach, where you can truly deliver, iterate quickly, and impact sales? This is the position for you.
As Lead, Web Marketing & Conversion Optimization, you are responsible for the overall performance of our digital properties (Canada, US, Europe) and their continuous evolution to support business objectives.
You will work closely with traffic acquisition, brand, and IT teams, while also leading the web team (front-end integrator, e-commerce specialist, etc.). Your goal: to maximize conversion rates, improve the user experience, and increase sales.
Responsibilities
-
Develop and execute a CRO/UX roadmap aligned with business priorities
-
Measure, analyze, and optimize based on KPIs: conversion rate, average order value, load time, etc.
-
Provide monthly and weekly reports with insights to improve our performance. - Supervise the web team and contribute to talent recruitment and assessment
-
Implement conversion optimization (CRO) strategies for our sites worldwide
-
Deploy and automate tests (A/B testing, heatmaps, etc.)
-
Improve the UI/UX of our sites, particularly for the security division
-
Collaborate with the traffic acquisition team to maximize performance
-
Collaborate with IT teams to prioritize structural changes
-
Ensure consistency with brand standards, in collaboration with the Brand teams
Qualifications
- University degree in marketing combined to 3 to 5 years of experience in web optimization or e-commerce (client or agency)
- Practical experience in A/B testing, Google Analytics 4, Google Tag Manager, heatmap tools
- Asset: knowledge or experience with Salesforce Commerce Cloud
- Bilingual
- You are autonomous, fast, analytical, and not afraid to lend a shoulder Driven to make projects happen
- You have an entrepreneurial spirit, you like things to move, and you deliver quickly, without compromising on quality.
Additional Information
Equal Opportunity Employer:
At VOSKER, we value the essence of each individual and celebrate the diversity that allows us to redefine what’s possible. We believe in collaboration and provide a healthy, inclusive work environment where all voices are heard.
If you have any specific needs to make the recruitment process more accessible to you, don’t hesitate to let us know.
Now it’s your turn, tell us about yourself and apply!
#VoskerClan
About VOSKER
VOSKER is a leading Canadian technology company specializing in advanced surveillance solutions. We make it our mission to empower our clients with state-of-the-art surveillance technology that ensures peace of mind and enhances safety. We believe that everyone should have access to top-quality monitoring solutions that are both effective and user-friendly.
Driven by a passion for excellence, we continually push the boundaries of innovation in the surveillance industry. Leveraging cutting-edge technologies like cellular networks, artificial intelligence, and cloud computing, we deliver unrivaled performance and reliability.
As we continue to evolve and innovate, we invite you to connect with us on LinkedIn to stay up to date with our latest product releases, industry insights, and latest job openings. Join us in our mission to redefine the surveillance landscape and make the world a safer place with VOSKER.
--
VOSKER est une entreprise technologique canadienne spécialisée dans les solutions de surveillance avancées. Notre mission est d'offrir à nos clients une technologie de surveillance de pointe qui assure la tranquillité d'esprit et augmente la sécurité. Nous sommes convaincus que tous devraient avoir accès à des solutions de surveillance de qualité, à la fois efficaces et conviviales.
Animés par une passion pour l'excellence, nous repoussons continuellement les limites de l'innovation dans l'industrie de la surveillance. Tirant parti des technologies de pointe telles que les réseaux cellulaires, l'intelligence artificielle et l'infonuagique, nous offrons des performances et une fiabilité inégalées.
Alors que nous continuons d'évoluer et d'innover, joignez-vous à notre communauté LinkedIn pour rester au courant de nos lancements de produits, des dernières nouvelles sur l'industrie et de nos ouvertures de postes. Embarquez avez nous dans notre mission de redéfinir le monde de la surveillance à distance et de rendre le monde plus sûr avec VOSKER.
Lead, Web Marketing & Conversion Optimization
Top Benefits
About the role
Company Description
VOSKER, the North American leader in remote area monitoring.
Every day, we’re proud to help our customers keep an eye on what truly matters to them, by developing solar-powered and cellular-connected cameras paired with our exclusive platform.
In a few words, at VOSKER: we perform, we think differently, and we take care of our people! We leverage our expertise to win as a team and redefine what’s possible.
WHAT WE OFFER:
- A work environment that encourages ideas and helps you grow in your ambitions!
- A daily life with no routine every day is different, and that’s exciting!
- A hybrid work model that lets you work from home or one of our offices your choice!
- The possibility to work remotely abroad for up to 3 months (90 days).
- A wellness account that reimburses your expenses related to well-being, hobbies, and personal interests.
- Free access to an online health professional 24/7 and an EAP.
- A complete group insurance plan, including vision and dental care.
- A group RRSP with employer contribution.
- A parental leave top-up for maternity/paternity.
- Vacation calculated based on your total years of market experience.
Job Description
Are you passionate about optimizing user experience and website performance? Do you want a strategic role with operational reach, where you can truly deliver, iterate quickly, and impact sales? This is the position for you.
As Lead, Web Marketing & Conversion Optimization, you are responsible for the overall performance of our digital properties (Canada, US, Europe) and their continuous evolution to support business objectives.
You will work closely with traffic acquisition, brand, and IT teams, while also leading the web team (front-end integrator, e-commerce specialist, etc.). Your goal: to maximize conversion rates, improve the user experience, and increase sales.
Responsibilities
-
Develop and execute a CRO/UX roadmap aligned with business priorities
-
Measure, analyze, and optimize based on KPIs: conversion rate, average order value, load time, etc.
-
Provide monthly and weekly reports with insights to improve our performance. - Supervise the web team and contribute to talent recruitment and assessment
-
Implement conversion optimization (CRO) strategies for our sites worldwide
-
Deploy and automate tests (A/B testing, heatmaps, etc.)
-
Improve the UI/UX of our sites, particularly for the security division
-
Collaborate with the traffic acquisition team to maximize performance
-
Collaborate with IT teams to prioritize structural changes
-
Ensure consistency with brand standards, in collaboration with the Brand teams
Qualifications
- University degree in marketing combined to 3 to 5 years of experience in web optimization or e-commerce (client or agency)
- Practical experience in A/B testing, Google Analytics 4, Google Tag Manager, heatmap tools
- Asset: knowledge or experience with Salesforce Commerce Cloud
- Bilingual
- You are autonomous, fast, analytical, and not afraid to lend a shoulder Driven to make projects happen
- You have an entrepreneurial spirit, you like things to move, and you deliver quickly, without compromising on quality.
Additional Information
Equal Opportunity Employer:
At VOSKER, we value the essence of each individual and celebrate the diversity that allows us to redefine what’s possible. We believe in collaboration and provide a healthy, inclusive work environment where all voices are heard.
If you have any specific needs to make the recruitment process more accessible to you, don’t hesitate to let us know.
Now it’s your turn, tell us about yourself and apply!
#VoskerClan
About VOSKER
VOSKER is a leading Canadian technology company specializing in advanced surveillance solutions. We make it our mission to empower our clients with state-of-the-art surveillance technology that ensures peace of mind and enhances safety. We believe that everyone should have access to top-quality monitoring solutions that are both effective and user-friendly.
Driven by a passion for excellence, we continually push the boundaries of innovation in the surveillance industry. Leveraging cutting-edge technologies like cellular networks, artificial intelligence, and cloud computing, we deliver unrivaled performance and reliability.
As we continue to evolve and innovate, we invite you to connect with us on LinkedIn to stay up to date with our latest product releases, industry insights, and latest job openings. Join us in our mission to redefine the surveillance landscape and make the world a safer place with VOSKER.
--
VOSKER est une entreprise technologique canadienne spécialisée dans les solutions de surveillance avancées. Notre mission est d'offrir à nos clients une technologie de surveillance de pointe qui assure la tranquillité d'esprit et augmente la sécurité. Nous sommes convaincus que tous devraient avoir accès à des solutions de surveillance de qualité, à la fois efficaces et conviviales.
Animés par une passion pour l'excellence, nous repoussons continuellement les limites de l'innovation dans l'industrie de la surveillance. Tirant parti des technologies de pointe telles que les réseaux cellulaires, l'intelligence artificielle et l'infonuagique, nous offrons des performances et une fiabilité inégalées.
Alors que nous continuons d'évoluer et d'innover, joignez-vous à notre communauté LinkedIn pour rester au courant de nos lancements de produits, des dernières nouvelles sur l'industrie et de nos ouvertures de postes. Embarquez avez nous dans notre mission de redéfinir le monde de la surveillance à distance et de rendre le monde plus sûr avec VOSKER.